enum CreativeRotationType (v202408)
Stay organized with collections
Save and categorize content based on your preferences.
The strategy to use for displaying multiple Creative objects that are
associated with a LineItem.
- Namespace
-
https://www.google.com/apis/ads/publisher/v202408
Enumeration |
Description |
EVEN
|
Creatives are displayed roughly the same number of times over
the duration of the line item.
|
OPTIMIZED
|
Creatives are served roughly proportionally to their performance.
|
MANUAL
|
Creatives are served roughly proportionally to their weights, set on the
LineItemCreativeAssociation.
|
SEQUENTIAL
|
Creatives are served exactly in sequential order, aka Storyboarding.
Set on the LineItemCreativeAssociation.
|
Except as otherwise noted, the content of this page is licensed under the Creative Commons Attribution 4.0 License, and code samples are licensed under the Apache 2.0 License. For details, see the Google Developers Site Policies. Java is a registered trademark of Oracle and/or its affiliates.
Last updated 2025-08-06 UTC.
[null,null,["Last updated 2025-08-06 UTC."],[[["\u003cp\u003e\u003ccode\u003eCreativeRotationType\u003c/code\u003e determines how multiple creatives are displayed for a LineItem.\u003c/p\u003e\n"],["\u003cp\u003eOptions include even rotation, optimized rotation based on performance, manual rotation based on weights, and sequential display.\u003c/p\u003e\n"],["\u003cp\u003eThis setting impacts the display strategy of creatives associated with LineItems in Google Ad Manager.\u003c/p\u003e\n"],["\u003cp\u003eIt leverages services like \u003ccode\u003eLineItemService\u003c/code\u003e, \u003ccode\u003eLineItemTemplateService\u003c/code\u003e, and relies on entities like \u003ccode\u003eLineItem\u003c/code\u003e and \u003ccode\u003eCreative\u003c/code\u003e.\u003c/p\u003e\n"]]],["The core content describes the `CreativeRotationType` enumeration used for displaying multiple creatives associated with a line item. There are four strategies: `EVEN`, serving creatives equally; `OPTIMIZED`, serving based on performance; `MANUAL`, serving based on set weights; and `SEQUENTIAL`, serving in a fixed order. These strategies are linked to the `LineItem` and `LineItemCreativeAssociation`, impacting how `Creative` objects are displayed. The namespace for these definitions is specified as `https://www.google.com/apis/ads/publisher/v202408`.\n"],null,["# enum CreativeRotationType (v202408)\n\n**Service** \n**ForecastService** [LineItemService](/ad-manager/api/reference/v202408/LineItemService.CreativeRotationType) [LineItemTemplateService](/ad-manager/api/reference/v202408/LineItemTemplateService.CreativeRotationType) **Dependencies** \n[LineItemSummary](/ad-manager/api/reference/v202408/ForecastService.LineItemSummary) \n▼\n**CreativeRotationType**\n\nThe strategy to use for displaying multiple [Creative](/ad-manager/api/reference/v202408/CreativeService.Creative) objects that are\nassociated with a [LineItem](/ad-manager/api/reference/v202408/ForecastService.LineItem).\n\n*** ** * ** ***\n\nNamespace\n:\n `https://www.google.com/apis/ads/publisher/v202408`\n\n| Enumeration | Description |\n|--------------|------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------|\n| `EVEN` | Creatives are displayed roughly the same number of times over the duration of the line item. |\n| `OPTIMIZED` | Creatives are served roughly proportionally to their performance. |\n| `MANUAL` | Creatives are served roughly proportionally to their weights, set on the [LineItemCreativeAssociation](/ad-manager/api/reference/v202408/LineItemCreativeAssociationService.LineItemCreativeAssociation). |\n| `SEQUENTIAL` | Creatives are served exactly in sequential order, aka Storyboarding. Set on the [LineItemCreativeAssociation](/ad-manager/api/reference/v202408/LineItemCreativeAssociationService.LineItemCreativeAssociation). |"]]