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Apress 行銷總監 Paul Carlstroem
「在 Google 搜尋嵌入功能，是另一種在安全環境中開放使用者存取 Apress 內容的方法。我們很高興能夠參與其中，並相信這會使我們的網站更實用、更強大，而且更受到 IT 和開發社群的重視。」
指定客戶背景
Apresser 是 Springer Science Business and Media 成員，曾與 Google 合作，長久以來持續從事各種成功的專案，包括「圖書搜尋」與 AdWords。這些計畫幫助我們提高對 Apress 和我們以開發人員為主的產品知名度。嵌入 Google 搜尋是另一種在安全環境中開放使用者存取 Apress 內容的方法。我們很高興能夠參與其中，並相信這會使我們的網站更實用、更強大，而且更受到 IT 和開發社群重視。
實際成效
[null,null,[],[[["\u003cp\u003eApress, a part of Springer Science Business and Media, has partnered with Google on various projects, including the integration of Google search into their platform.\u003c/p\u003e\n"],["\u003cp\u003eThis collaboration aims to enhance the accessibility and value of Apress content for IT and development professionals.\u003c/p\u003e\n"],["\u003cp\u003eApress believes that embedding Google search provides a secure environment for users to explore their developer-focused products.\u003c/p\u003e\n"],["\u003cp\u003ePrevious successful ventures with Google, such as Book Search and Adwords, have significantly increased Apress's visibility.\u003c/p\u003e\n"]]],[],null,["# Who's using it: Apress\n\n### Paul Carlstroem, Marketing Director, Apress\n\n\n\"The embedding of Google search is another way to offer greater access to Apress content in a secure environment. We are excited to participate and believe that it will make our site more useful, powerful, and valued by the IT and Development communities.\"\n\nWho They Are\n------------\n\n\nApress, as part of Springer Science Business and Media, has worked as a partner with Google for a long time on a variety of successful projects including Book Search, and Adwords. These programs have helped raise popular awareness about Apress and the developer-focused products we produce. The embedding of Google search is another way to offer greater access to Apress content in a secure environment. We are excited to participate and believe that it will make our site more useful, powerful, and valued by the IT and Development communities.\n\n\u003cbr /\u003e\n\nWhat They Did\n-------------\n\n\n[](/static/books/casestudies/images/apress_screen_1.jpg)\n[](/static/books/casestudies/images/apress_screen_2.jpg)"]]
