Overview

This guide explains how to use the Display & Video 360 API to build and run a new Display & Video 360 Demand Gen ad campaign under an existing insertion order.

Prerequisites

Before you start this guide:

  1. Generate credentials and configure your client.
  2. Verify that your Display & Video 360 user has either an Admin or Standard user role. You need one of these roles for the partner or advertiser that will run the ad campaign.
  3. Complete the initial setup to run YouTube & Partners and Demand Gen line items.
  4. Ensure that Floodlight optimization for YouTube and Demand Gen is enabled in your advertiser.
  5. Follow the instructions in the Run an Ad Campaign guide to create an advertiser, campaign, and insertion order using the Display & Video 360 API as needed.
Next
Create a Demand Gen line item