Overview

This guide explains how to use the Display & Video 360 API to create a new Customer Match audience, update its membership, and configure a line item to target it.

Prerequisites

Before you start this guide:

  1. Verify that your Display & Video 360 partner meets the requirements for using Customer Match.
  2. Generate credentials and configure your client.
  3. Verify that your Display & Video 360 user has either an Admin or Standard user role. One of these roles is required for the partner or advertiser that will own the created Customer Match audience.
Next
Prepare user data