Every new line item needs to declare whether or not they will serve Eurpoean Union (EU) political ads. Display & Video 360 API and SDF uploads that don't provide declarations will fail. See our
deprecations page for more details.
CountingMethod
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Display & Video 360 API v3 is deprecated and will sunset on October 7, 2025 . Migrate to Display & Video 360 API v4 before sunset to avoid an interruption in service.
The method for extracting the value of a conversion activity.
Enums
COUNTING_METHOD_UNSPECIFIEDThe action is not specified.
CONVERSIONS_COUNTThe count of conversions associated with the conversion activity.
SALES_QUANTITYThe number of sales items associated with the conversion activity.
SALES_VALUEThe sales revenue associated with the conversion activity.
UNIQUE_COUNTThe count of unique conversions associated with the conversion activity. Only one conversion can be counted per impression.
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Last updated 2025-09-09 UTC.
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