geo time Channel0_impression Channel1_impression Channel2_impression Channel3_impression Channel4_impression competitor_sales_control sentiment_score_control Channel0_spend Channel1_spend Channel2_spend Channel3_spend Channel4_spend Organic_channel0_impression Promo conversions revenue_per_conversion population
0 Geo0 2021-01-25 280668 0 0 470611 108010 -1.338765 0.115581 2058.06080 0.0000 0.00000 3667.3965 841.604400 97320 0.000000 1954576.8 0.020055 136670.94
1 Geo0 2021-02-01 366206 182108 19825 527702 252506 0.893645 0.944224 2685.28740 1755.7454 147.31808 4112.2974 1967.504400 201441 0.000000 2064249.6 0.020103 136670.94
2 Geo0 2021-02-08 197565 230170 0 393618 184061 -0.284549 -1.290579 1448.68950 2219.1223 0.00000 3067.4023 1434.187000 0 0.683819 2086382.8 0.019929 136670.94
156 Geo1 2021-01-25 293884 191662 108120 415415 710474 0.035612 -0.947813 2154.97000 1847.8578 803.43160 3237.2627 5535.950700 0 0.000000 2126297.8 0.020085 199816.90
157 Geo1 2021-02-01 597519 360999 255145 584855 452186 1.009433 1.322983 4381.44140 3480.4750 1895.96330 4557.6816 3523.393300 236553 0.000000 1900217.6 0.019933 199816.90
158 Geo1 2021-02-08 101282 456699 0 346725 5589 -1.590099 -1.359786 742.67285 4403.1410 0.00000 2701.9724 43.548992 0 0.000000 7177179.0 0.020159 199816.90