Meridian Studio
Improved scale and ease-of-use
Managed scale & deep control
Meridian Studio is Google's new Cloud-powered enterprise platform designed to empower measurement teams to build, manage, and customize Meridian, Google's best-in-class marketing mix model (MMM).
This secure, UI-based solution makes Meridian faster to use and easier to scale, transforming advanced modeling into a governed and automated workflow. Meridian Studio seamlessly enables modelers to run up to hundreds of models simultaneously, while maintaining deep customization and control to turn complex data into clear, actionable budget strategies.
How it Works
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Introduction to Meridian
Discover the mechanics that power Meridian Studio. This video explains how Meridian enables you to measure the causal impact of your media investments.
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Master Meridian video series
Want to learn more? Check out this video series to build, calibrate, and optimize your measurement strategy.
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