Avoid bottleneck requests
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Overview
This audit identifies long-running requests that are blocking the first ad
request. These are requests that were initiated and which also received a
response before the first ad request was made. Reducing the number and duration
of these blocking requests will reduce the latency of the first ad request,
speeding up ad loading.
Recommendations
The details of this audit contain the top 5 blocking requests
(by cost). The goal here is to remove or reduce the
duration of these requests to speed up ad loading. Some tips for doing this
include:
- Eliminating unnecessary requests.
- Deferring non-critical requests until after ads are loaded.
- Issuing requests in parallel rather than serially.
- Improving response times by optimizing backend services, using HTTP/2, etc.
This audit displays the top 5 bottleneck requests by cost. The cost of a request
is computed as follows:
request duration + (request self-time * 3)
Where request self-time is equal to duration minus time spent blocked by other
requests. Only requests with a self-time greater than 250ms or a duration
greater than 1s are considered.
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Last updated 2024-06-26 UTC.
[null,null,["Last updated 2024-06-26 UTC."],[[["\u003cp\u003eThis audit focuses on identifying and mitigating long-running requests that delay the initial ad request, ultimately hindering ad loading speed.\u003c/p\u003e\n"],["\u003cp\u003eBy reducing or removing these "blocking requests," publishers can significantly improve the latency of their first ad request.\u003c/p\u003e\n"],["\u003cp\u003eOptimization strategies include eliminating unnecessary requests, deferring non-critical requests, parallelizing request execution, and enhancing backend service response times.\u003c/p\u003e\n"],["\u003cp\u003eThe audit highlights the top 5 most impactful blocking requests based on a calculated "cost" that factors in request duration and self-time.\u003c/p\u003e\n"],["\u003cp\u003eRequests with self-times exceeding 250ms or durations longer than 1s are flagged for potential optimization to improve ad loading performance.\u003c/p\u003e\n"]]],["The audit identifies long-running requests that delay the first ad request. It highlights the top five blocking requests based on their calculated cost. Actions to reduce delays include eliminating or deferring non-critical requests, issuing requests in parallel, and improving response times. The cost of a request is its duration plus three times its self-time (duration minus blocked time). Only requests with self-time above 250ms or duration above 1s are considered.\n"],null,["# Avoid bottleneck requests\n\nOverview\n--------\n\nThis audit identifies long-running requests that are blocking the first ad\nrequest. These are requests that were initiated and which also received a\nresponse before the first ad request was made. Reducing the number and duration\nof these blocking requests will reduce the latency of the first ad request,\nspeeding up ad loading.\n\nRecommendations\n---------------\n\nThe details of this audit contain the top 5 blocking requests\n([by cost](#more_information)). The goal here is to remove or reduce the\nduration of these requests to speed up ad loading. Some tips for doing this\ninclude:\n\n- Eliminating unnecessary requests.\n- Deferring non-critical requests until after ads are loaded.\n- Issuing requests in parallel rather than serially.\n- Improving response times by optimizing backend services, using HTTP/2, etc.\n\nMore information\n----------------\n\nThis audit displays the top 5 bottleneck requests by cost. The cost of a request\nis computed as follows:\n\n`request duration + (request self-time * 3)`\n\nWhere request self-time is equal to duration minus time spent blocked by other\nrequests. Only requests with a self-time greater than 250ms or a duration\ngreater than 1s are considered. \n[View audit source](https://github.com/googleads/publisher-ads-lighthouse-plugin/tree/HEAD/lighthouse-plugin-publisher-ads/audits/bottleneck-requests.js) [Improve this article](https://github.com/googleads/publisher-ads-lighthouse-plugin/tree/HEAD/docs/audits/bottleneck-requests.md) [Report an issue](https://github.com/googleads/publisher-ads-lighthouse-plugin/issues/new?labels=documentation&template=documentation-feedback.md&title=Documentation+feedback%3A+bottleneck-requests.md)\n\n\u003cbr /\u003e"]]
