Load ad tag over HTTPS

  • Loading ad tag library scripts securely over HTTPS enhances security and performance for users.

  • Browsers establish a single connection for ad serving when GPT and its library are fetched via HTTPS.

  • Ad tag scripts should always be loaded from an HTTPS URL for optimal security.

  • Google Publisher Tag and AdSense are among the supported ad tag library scripts, and their HTTPS URLs are provided for reference.

Overview

Ensures that ad tag library scripts are being requested securely. This not only provides better security for your users, it also improves performance. Since ad requests issued by GPT always use HTTPS, loading the library itself from the recommended host via HTTPS ensures that the browser only needs to open 1 connection for all requests related to ad serving.

Recommendations

Always load your ad tag scripts from an HTTPS URL.

Incorrect 
<script>
  var el = document.createElement('script');
  // Incorrect: potentially loading the ad tag over HTTP.
  var useSSL = 'https:' == document.location.protocol;
  el.src = (useSSL ? 'https:' : 'http:') + '//securepubads.g.doubleclick.net/tag/js/gpt.js';
  var node = document.getElementsByTagName('script')[0];
  node.parentNode.insertBefore(el, node);
</script>
Correct 
<script async src="https://securepubads.g.doubleclick.net/tag/js/gpt.js"></script>

More information

The following ad tag library scripts are supported:

Library Script(s)
AdSense

pagead2.googlesyndication.com/pagead/js/adsbygoogle.js

pagead2.googlesyndication.com/pagead/show_ads.js
Google Publisher Tag

googletagservices.com/tag/js/gpt.js

securepubads.g.doubleclick.net/tag/js/gpt.js

Get Started with Google Publisher Tags