Report Type: negativeCampaignTarget
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Configuration attributes for negative targets at the campaign level, which include location targets (geo-location, proximity, and location extension), dynamic ad targets, remarketing list targets and age/gender targets. Some targets are available only in specific types of engine accounts.
This report can only be returned by an asynchronous request (that is, via the
Reports.request() method).
Request excerpt
Send a regular
Reports.request()
request body, but specify "reportType": "negativeCampaignTarget"
.
{
...
"reportType": "negativeCampaignTarget",
"columns": [
{
"columnName": string,
"headerText": string,
"startDate": string,
"endDate": string
}
],
"filters": [
{
"column": {
"columnName": string,
},
...
},
...
],
...
}
For each column that you want returned or filtered in the report,
specify the columnName
listed in the table below.
You can also optionally specify
headerText,
startDate,
and endDate.
Note that some columns cannot be filtered; refer to "Filterable" in the table below.
columnName | Description | Behavior | Type | Filterable |
status |
The status of the campaign target: Active , Paused , or Removed . |
attribute |
Status |
Yes |
creationTimestamp |
Timestamp of the negative campaign target's creation, formatted in ISO 8601. |
attribute |
Timestamp |
Yes |
lastModifiedTimestamp |
Timestamp of the negative campaign target's most recent modification, formatted in ISO 8601. |
attribute |
Timestamp |
Yes |
agency |
Agency name. |
attribute |
String |
Yes |
agencyId |
DS agency ID. |
attribute |
ID |
Yes |
advertiser |
Advertiser name. |
attribute |
String |
Yes |
advertiserId |
DS advertiser ID. |
attribute |
ID |
Yes |
account |
Engine account name. |
attribute |
String |
Yes |
accountId |
DS engine account ID. |
attribute |
ID |
Yes |
accountEngineId |
ID of the account in the external engine account. |
attribute |
String |
Yes |
accountType |
Engine account type: Google AdWords , Bing Ads , Yahoo Japan Listing Ads , Yahoo Search Marketing , Yahoo Gemini , Baidu , or Comparison Shopping . |
attribute |
Engine type |
Yes |
campaign |
Campaign name. |
attribute |
String |
Yes |
campaignId |
DS campaign ID. |
attribute |
ID |
Yes |
campaignStatus |
The status of the campaign that contains this item. |
attribute |
Status |
Yes |
engineRemarketingList |
The name of the remarketing list associated with the target. |
attribute |
String |
Yes |
dynamicSearchAdsTargetConditions |
The criteria the dynamic ad target uses to exclude pages under the site domain. |
attribute |
String |
No |
locationTargetName |
The name of the location target. |
attribute |
String |
Yes |
ageTargetAgeRange |
The age range of age target. |
attribute |
Age range |
Yes |
genderTargetGenderType |
The gender type of gender target: Male, Female, Unknown. |
attribute |
Gender type |
Yes |
negativeCampaignTargetId |
The ID DS generated for a negative campaign target. |
attribute |
ID |
Yes |
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Last updated 2025-08-28 UTC.
[null,null,["Last updated 2025-08-28 UTC."],[[["\u003cp\u003eThis report details negative campaign target configuration attributes, including location, dynamic ad, remarketing list, and age/gender targets.\u003c/p\u003e\n"],["\u003cp\u003eThe report is accessible via an asynchronous Reports.request() method with "reportType" specified as "negativeCampaignTarget".\u003c/p\u003e\n"],["\u003cp\u003eIt provides insights into target status, timestamps, associated accounts and campaigns, and specific target criteria.\u003c/p\u003e\n"],["\u003cp\u003eCertain targets may only be available in specific engine accounts, and the report allows filtering by various attributes.\u003c/p\u003e\n"],["\u003cp\u003eColumn details like \u003ccode\u003ecolumnName\u003c/code\u003e, description, behavior, type, and filterability are provided for comprehensive understanding and utilization of the report.\u003c/p\u003e\n"]]],["This document outlines the configuration and retrieval of negative campaign targets via the `Reports.request()` method using `\"reportType\": \"negativeCampaignTarget\"`. The report includes details on location, dynamic ad, remarketing list, and age/gender targets. Key actions involve specifying `columnName` for data fields within the request body, including attributes such as status, timestamps, agency/account details, campaign information, target names, and IDs. Filters can be applied to most columns, excluding `dynamicSearchAdsTargetConditions`.\n"],null,["# Report Type: negativeCampaignTarget\n\nConfiguration attributes for negative targets at the campaign level, which include location targets (geo-location, proximity, and location extension), dynamic ad targets, remarketing list targets and age/gender targets. Some targets are available only in specific types of engine accounts.\n\n\nThis report can only be returned by an asynchronous request (that is, via the\n[Reports.request()](/search-ads/v2/reference/reports/request) method).\n\n### Request excerpt\n\n\nSend a regular\n[Reports.request()](/search-ads/v2/reference/reports/request)\nrequest body, but specify `\"reportType\": \"negativeCampaignTarget\"`.\n\n```text\n{\n...\n \"reportType\": \"negativeCampaignTarget\",\n \"columns\": [\n {\n \"columnName\": string,\n \"headerText\": string,\n \"startDate\": string,\n \"endDate\": string\n }\n ],\n \"filters\": [\n {\n \"column\": {\n \"columnName\": string,\n },\n ...\n },\n ...\n ],\n...\n}\n```\n\n\nFor each column that you want returned or filtered in the report,\nspecify the `columnName` listed in the table below.\nYou can also optionally specify\n[headerText](/search-ads/v2/reference/reports#request.columns.headerText),\n[startDate](/search-ads/v2/reference/reports#request.columns.startDate),\nand [endDate](/search-ads/v2/reference/reports#request.columns.endDate).\nNote that some columns cannot be filtered; refer to \"Filterable\" in the table below.\n\n| `columnName` | Description | Behavior | Type | Filterable |\n|------------------------------------|------------------------------------------------------------------------------------------------------------------------------------------------------------|-----------|---------------|------------|\n| `status` | The status of the campaign target: `Active`, `Paused`, or `Removed`. | attribute | `Status` | Yes |\n| `creationTimestamp` | Timestamp of the negative campaign target's creation, formatted in ISO 8601. | attribute | `Timestamp` | Yes |\n| `lastModifiedTimestamp` | Timestamp of the negative campaign target's most recent modification, formatted in ISO 8601. | attribute | `Timestamp` | Yes |\n| `agency` | Agency name. | attribute | `String` | Yes |\n| `agencyId` | DS agency ID. | attribute | `ID` | Yes |\n| `advertiser` | Advertiser name. | attribute | `String` | Yes |\n| `advertiserId` | DS advertiser ID. | attribute | `ID` | Yes |\n| `account` | Engine account name. | attribute | `String` | Yes |\n| `accountId` | DS engine account ID. | attribute | `ID` | Yes |\n| `accountEngineId` | ID of the account in the external engine account. | attribute | `String` | Yes |\n| `accountType` | Engine account type: `Google AdWords`, `Bing Ads`, `Yahoo Japan Listing Ads`, `Yahoo Search Marketing`, `Yahoo Gemini`, `Baidu`, or `Comparison Shopping`. | attribute | `Engine type` | Yes |\n| `campaign` | Campaign name. | attribute | `String` | Yes |\n| `campaignId` | DS campaign ID. | attribute | `ID` | Yes |\n| `campaignStatus` | The status of the campaign that contains this item. | attribute | `Status` | Yes |\n| `engineRemarketingList` | The name of the remarketing list associated with the target. | attribute | `String` | Yes |\n| `dynamicSearchAdsTargetConditions` | The criteria the dynamic ad target uses to exclude pages under the site domain. | attribute | `String` | No |\n| `locationTargetName` | The name of the location target. | attribute | `String` | Yes |\n| `ageTargetAgeRange` | The age range of age target. | attribute | `Age range` | Yes |\n| `genderTargetGenderType` | The gender type of gender target: Male, Female, Unknown. | attribute | `Gender type` | Yes |\n| `negativeCampaignTargetId` | The ID DS generated for a negative campaign target. | attribute | `ID` | Yes |"]]