Tetap teratur dengan koleksi
Simpan dan kategorikan konten berdasarkan preferensi Anda.
Tutorial ini membahas cara mendapatkan keikutsertaan pengguna untuk email pemasaran.
Penggunaan fitur ini tunduk pada
kebijakan email dan pemasaran Pusat Tindakan, persyaratan
layanan dan kebijakan privasi Anda sendiri, serta peraturan apa pun yang berlaku di area
tempat Anda beroperasi. Jika fitur ini tidak diaktifkan untuk integrasi Anda, kotak centang Pesan
dengan pemasaran Google mungkin masih ditampilkan kepada pengguna.
Alur penggunaan
Dalam produksi, pengguna akan melihat kotak centang pemasaran (yang akan dinonaktifkan secara default) di setiap alur checkout hingga pengguna memilih untuk ikut serta. Pengguna akan tetap memilih ikut serta hingga
mereka memilih tidak ikut melalui link berhenti berlangganan yang dikirim dalam email pemasaran Anda sesuai dengan kebijakan
Keikutsertaan Pemasaran Partner kami.
Kotak centang tidak akan ditampilkan untuk pengguna selama checkout tamu atau saat mereka menggunakan informasi akun
alternatif.
Cara kerjanya
Pengguna menyelesaikan alur checkout dan dapat mencentang atau tidak mencentang kotak izin pemasaran
Actions Center akan memanggil server pemesanan Anda untuk menyelesaikan
checkout (CreateBooking)
Pusat Action (bergantung pada pilihan pengguna), memanggil
metode SetMarketingPreference ke POST /v3/SetMarketingPreference dengan
pilihan pengguna. Lihat tabel di bawah.
Pengguna berhenti berlangganan. Opsi ini saat ini tidak tersedia di
UI Pusat Tindakan. Pengguna harus berhenti berlangganan melalui link berhenti berlangganan
di email pemasaran (partner harus menerapkan dan menyertakan link ini di setiap
email pemasaran seperti yang ditentukan dalam
kebijakan Keikutsertaan Pemasaran Partner). Pilihan tidak ikut ditangani di luar Pusat Tindakan
dan Anda tidak perlu memberi tahu Pusat Tindakan tentang perubahan ini.
Tidak ada pilihan
Tidak ada permintaan yang dikirim
Status langganan terbaru pengguna tetap berlaku. Jika pengguna
belum pernah membuat pilihan status langganan (ikut serta atau tidak),
status default-nya harus “tidak ikut serta”.
Persyaratan keikutsertaan ganda
Keikutsertaan ganda mungkin diperlukan, bergantung pada area dan jenis email
yang dikirim partner. Dalam hal ini, partner harus mengirim email kepada pengguna dengan link untuk menyelesaikan keikutsertaannya. Pengguna tidak boleh dianggap berlangganan
hingga mereka menyelesaikan proses keikutsertaan ganda.
[null,null,["Terakhir diperbarui pada 2025-07-26 UTC."],[[["\u003cp\u003eThis tutorial explains how to integrate a marketing email opt-in feature into your Reservations End-to-End integration with Google.\u003c/p\u003e\n"],["\u003cp\u003eUsers can opt in or out of marketing emails via a checkbox during checkout, with the system defaulting to opted-out if no selection is made.\u003c/p\u003e\n"],["\u003cp\u003eThe Actions Center communicates the user's preference to your booking server through the \u003ccode\u003eSetMarketingPreference\u003c/code\u003e method.\u003c/p\u003e\n"],["\u003cp\u003ePartners may need to implement a double opt-in process where users confirm their subscription via email, depending on regional regulations and email types.\u003c/p\u003e\n"],["\u003cp\u003eFor existing integrations, enabling marketing emails requires contacting Google support through the provided form.\u003c/p\u003e\n"]]],["Users can opt in to marketing emails via a checkbox during checkout. The Actions Center then calls the `SetMarketingPreference` method, sending `true` or `false` based on the user's selection. No selection results in no request, maintaining the user's previous status. Opt-outs are handled via an unsubscribe link in partner marketing emails. Double opt-in may be needed, requiring users to confirm their subscription via email. Enabling marketing emails requires contacting the support team via the provided form.\n"],null,["# Add user marketing preference\n\n| **Note:** Please reach out to our support team via [this](https://actionscenter.google.com/support/cases/open) form if you are interested in enabling marketing emails for your existing Reservations End-to-End integration.\n\nThis tutorial walks through how to get user-opt in for marketing emails.\nUse of this feature is subject to\n[The Actions Center's marketing and email policy](/actions-center/verticals/reservations/e2e/policies/platform-policies#marketing-and-email-policy), your own terms of\nservice and privacy policy, and any applicable regulation of the areas which\nyou operate. If this feature is not enabled for your integration a Reserve\nwith Google marketing checkbox may still be shown to the user.\n\nUser flow\n---------\n\nIn production, users see the marketing checkbox (which will default to\nunchecked) in every checkout flow. until the user opts in. The user will remain opted in until\nthey opt out via the unsubscribe link sent in your marketing emails per our\n[Partner Marketing Opt-ins](/actions-center/verticals/reservations/e2e/policies/platform-policies#partner-marketing-opt-ins) policy.\nThe checkbox will not be shown for users during guest checkout or when they are using alternate\naccount information.\n| **Note:** In sandbox and production, the checkbox shows for every checkout flow for ease of development and testing.\n\nHow it works\n------------\n\n1. The user completes their checkout flow and may or may not check the marketing opt-in box\n2. The Actions Center will call your booking server to complete the checkout (`CreateBooking`)\n3. The Actions Center (depending on the selection of the user), calls the [SetMarketingPreference method](/actions-center/verticals/reservations/e2e/reference/booking-server-api-rest/e2e-methods/setmarketingpreference-method) to `POST /v3/SetMarketingPreference` with the user's selection. Please refer to the below table.\n\n| User checkbox selection | SetMarketingPreferenceRequest | User's subscriptions status |\n|-------------------------|--------------------------------------------|---------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------|\n| Opt in | `user_to_receive_marketing` set to `true` | User is now subscribed (unless [double opt-in](/actions-center/verticals/reservations/e2e/add-ons/add-marketing-preference#double-opt-in) is required). |\n| Opt out | `user_to_receive_marketing` set to `false` | User is unsubscribed. This option is currently not available on the Actions Center UI. Users should unsubscribe through the unsubscribe link in the marketing emails (the partner must implement and include this link in each marketing email as specified in [Partner Marketing Opt-ins policy](/actions-center/verticals/reservations/e2e/policies/platform-policies#partner-marketing-opt-ins)). Opt-out is handled outside of Actions Center and there is no need to inform the Actions Center of this change. |\n| No selection | No request sent | User's most recent subscription status remains in effect. If the user has not previously made a subscription status selection (opted in or out) then the default status should be \"opted out.\" |\n\n### Double opt-in requirements\n\nDouble opt-in may be required depending on the area and type of emails\npartners send. In this case, the partner must send the user an email with a\nlink to complete their opt-in. Users should not be considered subscribed\nuntil they complete the double opt-in process."]]
