enum CreativeRotationType (v202408)
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The strategy to use for displaying multiple Creative objects that are
associated with a LineItem.
- Namespace
-
https://www.google.com/apis/ads/publisher/v202408
Enumeration |
Description |
EVEN
|
Creatives are displayed roughly the same number of times over
the duration of the line item.
|
OPTIMIZED
|
Creatives are served roughly proportionally to their performance.
|
MANUAL
|
Creatives are served roughly proportionally to their weights, set on the
LineItemCreativeAssociation.
|
SEQUENTIAL
|
Creatives are served exactly in sequential order, aka Storyboarding.
Set on the LineItemCreativeAssociation.
|
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Last updated 2025-08-06 UTC.
[null,null,["Last updated 2025-08-06 UTC."],[[["\u003cp\u003e\u003ccode\u003eCreativeRotationType\u003c/code\u003e determines how multiple creatives are displayed for a LineItem.\u003c/p\u003e\n"],["\u003cp\u003eOptions include even, optimized, manual (weighted), and sequential display strategies.\u003c/p\u003e\n"],["\u003cp\u003eEach strategy dictates the frequency and order of creative displays during a line item's duration.\u003c/p\u003e\n"],["\u003cp\u003eDetailed descriptions of each creative rotation type are provided in a table.\u003c/p\u003e\n"]]],["The `CreativeRotationType` defines how multiple `Creative` objects are displayed for a `LineItem`. There are four strategies: `EVEN` distributes impressions equally; `OPTIMIZED` serves creatives based on performance; `MANUAL` distributes based on set weights in `LineItemCreativeAssociation`; and `SEQUENTIAL` serves creatives in a strict sequence (storyboarding), also defined in `LineItemCreativeAssociation`. This feature is within the `ForecastService`, `LineItemService`, and `LineItemTemplateService` of the Google Ad Manager API.\n"],null,["# enum CreativeRotationType (v202408)\n\n**Service** \n[ForecastService](/ad-manager/api/reference/v202408/ForecastService.CreativeRotationType) **LineItemService** [LineItemTemplateService](/ad-manager/api/reference/v202408/LineItemTemplateService.CreativeRotationType) **Dependencies** \n[LineItemSummary](/ad-manager/api/reference/v202408/LineItemService.LineItemSummary) \n▼\n**CreativeRotationType**\n\nThe strategy to use for displaying multiple [Creative](/ad-manager/api/reference/v202408/CreativeService.Creative) objects that are\nassociated with a [LineItem](/ad-manager/api/reference/v202408/LineItemService.LineItem).\n\n*** ** * ** ***\n\nNamespace\n:\n `https://www.google.com/apis/ads/publisher/v202408`\n\n| Enumeration | Description |\n|--------------|------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------|\n| `EVEN` | Creatives are displayed roughly the same number of times over the duration of the line item. |\n| `OPTIMIZED` | Creatives are served roughly proportionally to their performance. |\n| `MANUAL` | Creatives are served roughly proportionally to their weights, set on the [LineItemCreativeAssociation](/ad-manager/api/reference/v202408/LineItemCreativeAssociationService.LineItemCreativeAssociation). |\n| `SEQUENTIAL` | Creatives are served exactly in sequential order, aka Storyboarding. Set on the [LineItemCreativeAssociation](/ad-manager/api/reference/v202408/LineItemCreativeAssociationService.LineItemCreativeAssociation). |"]]