enum CreativeRotationType (v202411)
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The strategy to use for displaying multiple Creative objects that are
associated with a LineItem.
- Namespace
-
https://www.google.com/apis/ads/publisher/v202411
Enumeration |
Description |
EVEN
|
Creatives are displayed roughly the same number of times over
the duration of the line item.
|
OPTIMIZED
|
Creatives are served roughly proportionally to their performance.
|
MANUAL
|
Creatives are served roughly proportionally to their weights, set on the
LineItemCreativeAssociation.
|
SEQUENTIAL
|
Creatives are served exactly in sequential order, aka Storyboarding.
Set on the LineItemCreativeAssociation.
|
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Last updated 2025-08-06 UTC.
[null,null,["Last updated 2025-08-06 UTC."],[[["\u003cp\u003eCreativeRotationType determines the strategy for displaying multiple creatives associated with a LineItem.\u003c/p\u003e\n"],["\u003cp\u003eThis type offers four strategies: EVEN, OPTIMIZED, MANUAL, and SEQUENTIAL.\u003c/p\u003e\n"],["\u003cp\u003eEVEN displays creatives roughly the same number of times, while OPTIMIZED serves them based on performance.\u003c/p\u003e\n"],["\u003cp\u003eMANUAL proportionally serves creatives based on their weights, and SEQUENTIAL serves them in a specific order.\u003c/p\u003e\n"],["\u003cp\u003eCreativeRotationType is used within ForecastService, LineItemService, and LineItemTemplateService.\u003c/p\u003e\n"]]],["The core content describes the `CreativeRotationType` enumeration used for displaying multiple `Creative` objects within a `LineItem`. It outlines four strategies: `EVEN` for equal display frequency, `OPTIMIZED` for performance-based serving, `MANUAL` for weight-based serving as set on `LineItemCreativeAssociation`, and `SEQUENTIAL` for ordered, storyboarding-style delivery, also defined in `LineItemCreativeAssociation`. This enumeration is within the `https://www.google.com/apis/ads/publisher/v202411` namespace.\n"],null,["# enum CreativeRotationType (v202411)\n\n**Service** \n[ForecastService](/ad-manager/api/reference/v202411/ForecastService.CreativeRotationType) [LineItemService](/ad-manager/api/reference/v202411/LineItemService.CreativeRotationType) **LineItemTemplateService** **Dependencies** \n[LineItemTemplate](/ad-manager/api/reference/v202411/LineItemTemplateService.LineItemTemplate) \n▼\n**CreativeRotationType**\n\nThe strategy to use for displaying multiple [Creative](/ad-manager/api/reference/v202411/CreativeService.Creative) objects that are\nassociated with a [LineItem](/ad-manager/api/reference/v202411/ForecastService.LineItem).\n\n*** ** * ** ***\n\nNamespace\n:\n `https://www.google.com/apis/ads/publisher/v202411`\n\n| Enumeration | Description |\n|--------------|------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------|\n| `EVEN` | Creatives are displayed roughly the same number of times over the duration of the line item. |\n| `OPTIMIZED` | Creatives are served roughly proportionally to their performance. |\n| `MANUAL` | Creatives are served roughly proportionally to their weights, set on the [LineItemCreativeAssociation](/ad-manager/api/reference/v202411/LineItemCreativeAssociationService.LineItemCreativeAssociation). |\n| `SEQUENTIAL` | Creatives are served exactly in sequential order, aka Storyboarding. Set on the [LineItemCreativeAssociation](/ad-manager/api/reference/v202411/LineItemCreativeAssociationService.LineItemCreativeAssociation). |"]]