[null,null,["最后更新时间 (UTC):2025-08-21。"],[[["\u003cp\u003eThe Google Interactive Media Ads SDK offers two parameters, Google's RDP and IAB's \u003ccode\u003eus_privacy\u003c/code\u003e, for publishers to signal restricted data processing under the CCPA.\u003c/p\u003e\n"],["\u003cp\u003eWhen either RDP or \u003ccode\u003eus_privacy\u003c/code\u003e is used, Google limits its use of certain identifiers and data to support CCPA compliance.\u003c/p\u003e\n"],["\u003cp\u003ePublishers can enable restricted data processing on a per-ad-request basis by appending \u003ccode\u003e&rdp=1\u003c/code\u003e or including the \u003ccode\u003eus_privacy\u003c/code\u003e parameter with a compliant value to their ad tag parameters.\u003c/p\u003e\n"],["\u003cp\u003eThis guide explains how to implement Google's and IAB's signals for restricted data processing within ad requests.\u003c/p\u003e\n"]]],["Publishers can use two parameters, `rdp` and `us_privacy`, within the Google Interactive Media Ads SDK to enable restricted data processing (RDP) in compliance with the California Consumer Privacy Act (CCPA). Appending `&rdp=1` to ad tag parameters activates Google's RDP signal. Using the parameter `us_privacy` with an IAB-compliant string like \"1YNN\" similarly triggers RDP. These parameters restrict how Google utilizes unique identifiers and other data. Both can be used together, and publishers decide when RDP supports their compliance plans.\n"],null,["# Enable restricted data processing\n\nTo help publishers toward compliance with the [California Consumer Privacy Act (CCPA)](//support.google.com/admob/answer/9561022), the Google Interactive Media Ads SDK allows publishers\nto use two different parameters to indicate whether Google should enable\n[restricted data processing](//privacy.google.com/businesses/rdp/) (RDP). The SDK\nprovides publishers with the ability to set RDP at an ad request level utilizing the following\nparameters:\n\n- Google's RDP\n- [IAB-defined](//github.com/InteractiveAdvertisingBureau/USPrivacy/blob/master/CCPA/US%20Privacy%20String.md) `us_privacy`\n\n| **Note:** The RDP and `us_privacy` ad tag parameters are supported for ad tags originating from Ad Manager, AdSense, and AdMob. If you use a third-party ad provider, contact the provider about supporting restricted data processing.\n\n\nWhen either parameter is used, Google restricts how it uses certain unique identifiers and other\ndata processed in the provision of services to publishers.\n\n\nPublishers should decide for themselves how restricted data processing can support their\ncompliance plans and when it should be enabled. It is possible to use both optional parameters at\nthe same time, although they have the same effect on Google's ad serving.\n\n\nThis guide is intended to help publishers understand the steps required to enable these options on\na per-ad-request basis.\n\nRDP signal\n----------\n\n\nTo notify Google that RDP should be enabled using Google's signal, append `&rdp=1` to\nyour ad tag parameters, as shown in the following example: \n\n```scdoc\nprivate StreamRequest buildStreamRequest() {\n ...\n StreamRequest request = mSdkFactory.createLiveStreamRequest(\n TEST_ASSET_KEY, null, mDisplayContainer);\n Map adTagParameters = new HashMap();\n adTagParameters.put(\"rdp\", 1);\n request.setAdTagParameters(adTagParameters);\n return request;\n}\n```\n\nIAB signal\n----------\n\n\nTo notify Google that RDP should be enabled using IAB's signal, use the ad tag parameter\n`us_privacy`. Make sure that the string value you use is compliant with the\n[IAB specification](//github.com/InteractiveAdvertisingBureau/USPrivacy/blob/master/CCPA/US%20Privacy%20String.md).\n\n\nThe snippet below demonstrates how to create an ad request with the IAB parameter\n`\"1YNN\"`: \n\n```scdoc\nprivate StreamRequest buildStreamRequest() {\n ...\n StreamRequest request = mSdkFactory.createLiveStreamRequest(\n TEST_ASSET_KEY, null, mDisplayContainer);\n Map adTagParameters = new HashMap();\n adTagParameters.put(\"us_privacy\", \"1YNN\");\n request.setAdTagParameters(adTagParameters);\n return request;\n}\n```"]]