The Measurement Protocol has reached a mature, finalized product state and will remain operational with no plans for deprecation. However, to ensure your technical setups are future-proofed, we recommend building server-to-server event integrations
using the Data Manager API, which is our central infrastructure for future data ingestion innovations.
Measurement Protocol demos & tools
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You can use the following resources to build and test your Measurement Protocol
integration:
Except as otherwise noted, the content of this page is licensed under the Creative Commons Attribution 4.0 License, and code samples are licensed under the Apache 2.0 License. For details, see the Google Developers Site Policies. Java is a registered trademark of Oracle and/or its affiliates.
Last updated 2026-06-08 UTC.
[null,null,["Last updated 2026-06-08 UTC."],[],["The core content outlines resources for developing and testing Measurement Protocol integration. The Event Builder allows users to create, validate, and send events. The Firebase Codelab provides guidance on sending app events to Google Analytics via Measurement Protocol. These resources facilitate the practical implementation and testing of Measurement Protocol functionalities for both web and app streams.\n"]]
