Starting September 8, 2025, every new line item will need to declare whether or not they will serve Eurpoean Union (EU) political ads. Display & Video 360 API and SDF uploads that don't provide declarations will fail. See our deprecations page for more details on how to update your integration to make this declaration.
Deletes a creative. Returns error code NOT_FOUND if the creative does not exist. The creative should be archived first, i.e. set entityStatus to ENTITY_STATUS_ARCHIVED, before it can be deleted.
A "Standard" user role or greater for the parent advertiser or partner is required to make this request.
[null,null,["Last updated 2025-04-02 UTC."],[[["\u003cp\u003eDeletes a specified creative belonging to an advertiser, requiring prior archival of the creative.\u003c/p\u003e\n"],["\u003cp\u003eOnly users with "Standard" role or higher for the parent advertiser or partner can perform this deletion.\u003c/p\u003e\n"],["\u003cp\u003eThe request utilizes a \u003ccode\u003eDELETE\u003c/code\u003e method with advertiser and creative IDs as path parameters, and an empty request body.\u003c/p\u003e\n"],["\u003cp\u003eA successful deletion results in an empty response body, while a non-existent creative triggers a \u003ccode\u003eNOT_FOUND\u003c/code\u003e error.\u003c/p\u003e\n"],["\u003cp\u003eAuthorization necessitates the \u003ccode\u003ehttps://www.googleapis.com/auth/display-video\u003c/code\u003e OAuth scope.\u003c/p\u003e\n"]]],["This document details the process of deleting a creative within an advertiser's account. Deletion requires a \"Standard\" or greater user role. The creative must first be archived by setting its `entityStatus` to `ENTITY_STATUS_ARCHIVED`. A `DELETE` HTTP request is sent to the specified URL, including `advertiserId` and `creativeId` as path parameters. The request body should be empty. A successful deletion returns an empty JSON object; if the creative doesn't exist, `NOT_FOUND` is returned. The operation requires the `https://www.googleapis.com/auth/display-video` OAuth scope.\n"],null,["# Method: advertisers.creatives.delete\n\n| Display \\& Video 360 API is deprecated and will sunset on **October 7, 2025** . Migrate to [Display \\& Video 360 API v4](/display-video/api/reference/rest/v4) before sunset to avoid an interruption in service.\n- [HTTP request](#body.HTTP_TEMPLATE)\n- [Path parameters](#body.PATH_PARAMETERS)\n- [Request body](#body.request_body)\n- [Response body](#body.response_body)\n- [Authorization scopes](#body.aspect)\n- [Try it!](#try-it)\n\nDeletes a creative. Returns error code `NOT_FOUND` if the creative does not exist. The creative should be archived first, i.e. set [entityStatus](/display-video/api/reference/rest/v3/advertisers.creatives#Creative.FIELDS.entity_status) to `ENTITY_STATUS_ARCHIVED`, before it can be deleted.\n\nA [\"Standard\" user role](//support.google.com/displayvideo/answer/2723011) or greater for the parent advertiser or partner is required to make this request.\n\n### HTTP request\n\n`DELETE https://displayvideo.googleapis.com/v3/advertisers/{advertiserId}/creatives/{creativeId}`\n\nThe URL uses [gRPC Transcoding](https://google.aip.dev/127) syntax.\n\n### Path parameters\n\n| Parameters ||\n|----------------|----------------------------------------------------------------------------------------------------------------------------------------|\n| `advertiserId` | `string (`[int64](https://developers.google.com/discovery/v1/type-format)` format)` The ID of the advertiser this creative belongs to. |\n| `creativeId` | `string (`[int64](https://developers.google.com/discovery/v1/type-format)` format)` The ID of the creative to be deleted. |\n\n### Request body\n\nThe request body must be empty.\n\n### Response body\n\nIf successful, the response body is an empty JSON object.\n\n### Authorization scopes\n\nRequires the following OAuth scope:\n\n- `https://www.googleapis.com/auth/display-video`\n\nFor more information, see the [OAuth 2.0 Overview](/identity/protocols/OAuth2)."]]