Starting
September 8, 2025, every new line item will need to declare whether or not they will serve Eurpoean Union (EU) political ads. Display & Video 360 API and SDF uploads that don't provide declarations will fail. See our
deprecations page for more details on how to update your integration to make this declaration.
Method: advertisers.create
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Creates a new advertiser. Returns the newly created advertiser if successful.
This method regularly experiences high latency. We recommend increasing your default timeout to avoid errors.
HTTP request
POST https://displayvideo.googleapis.com/v4/advertisers
The URL uses gRPC Transcoding syntax.
Request body
The request body contains an instance of Advertiser.
Response body
If successful, the response body contains a newly created instance of Advertiser.
Authorization scopes
Requires the following OAuth scope:
https://www.googleapis.com/auth/display-video
For more information, see the OAuth 2.0 Overview.
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Last updated 2025-03-27 UTC.
[null,null,["Last updated 2025-03-27 UTC."],[],["The Display & Video 360 API v4 (beta) allows creating a new advertiser via a POST request to `https://displayvideo.googleapis.com/v4/advertisers`. The request body must include an `Advertiser` instance. Upon success, the response body returns the newly created `Advertiser`. Authorization requires the `https://www.googleapis.com/auth/display-video` OAuth scope. Due to high latency, adjusting client timeout settings is advised. The API uses gRPC Transcoding syntax.\n"],null,["# Method: advertisers.create\n\n- [HTTP request](#body.HTTP_TEMPLATE)\n- [Request body](#body.request_body)\n- [Response body](#body.response_body)\n- [Authorization scopes](#body.aspect)\n- [Try it!](#try-it)\n\nCreates a new advertiser. Returns the newly created advertiser if successful.\n\n**This method regularly experiences high latency.** We recommend [increasing your default timeout](/display-video/api/guides/best-practices/timeouts#client_library_timeout) to avoid errors.\n\n### HTTP request\n\n`POST https://displayvideo.googleapis.com/v4/advertisers`\n\nThe URL uses [gRPC Transcoding](https://google.aip.dev/127) syntax.\n\n### Request body\n\nThe request body contains an instance of [Advertiser](/display-video/api/reference/rest/v4/advertisers#Advertiser).\n\n### Response body\n\nIf successful, the response body contains a newly created instance of [Advertiser](/display-video/api/reference/rest/v4/advertisers#Advertiser).\n\n### Authorization scopes\n\nRequires the following OAuth scope:\n\n- `https://www.googleapis.com/auth/display-video`\n\nFor more information, see the [OAuth 2.0 Overview](/identity/protocols/OAuth2)."]]
