The new Search Ads 360 Reporting API is now available. Join the
searchads-api-announcements Google group to stay up to date on upcoming enhancements and releases.
ad_group_ad_effective_label
Stay organized with collections
Save and categorize content based on your preferences.
Except as otherwise noted, the content of this page is licensed under the Creative Commons Attribution 4.0 License, and code samples are licensed under the Apache 2.0 License. For details, see the Google Developers Site Policies. Java is a registered trademark of Oracle and/or its affiliates.
Last updated 2025-08-28 UTC.
[null,null,["Last updated 2025-08-28 UTC."],[[["\u003cp\u003eAd group ad effective labels represent the relationship between an ad group ad and an inherited or directly assigned label.\u003c/p\u003e\n"],["\u003cp\u003eThis relationship allows for the segmentation and filtering of ad group ads based on their associated labels.\u003c/p\u003e\n"],["\u003cp\u003eKey identifiable fields include the ad group ad, the effective label, the customer ID of the label owner, and the resource name.\u003c/p\u003e\n"],["\u003cp\u003eYou can use these fields to query and analyze data related to ad group ads and their effective labels in Google Ads.\u003c/p\u003e\n"]]],["The core content details the relationship between an ad group ad and its effective label, which can be inherited or directly assigned. Key information includes the `ad_group_ad_effective_label` resource, which links to the ad group ad and the effective label. The owner's customer ID for the label is also provided. You can select fields from related resources like `ad_group`, `label` and `customer`. This information cannot segment metrics, though the fields provided can be filtered and selected.\n"],null,[]]