The new Search Ads 360 Reporting API is now available. Join the 
searchads-api-announcements  Google group to stay up to date on upcoming enhancements and releases.
        
 
     
  
  
  
  
  
    
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          Asset groups organize assets and signals for use in campaigns.
         
      
        
          AssetGroupAsset links an asset to an asset group, while AssetGroupSignal links a signal.
         
      
        
          You can use campaign and customer fields for filtering in your queries.
         
      
        
          Several attributes of an asset group can be accessed including, name, status, and various URLs.
         
      
     
   
 
    
    
An asset group. AssetGroupAsset is used to link an asset to the asset group. AssetGroupSignal is used to associate a signal to an asset group.
  
 
Fields from the above resources may be selected along with this
  resource in your SELECT and WHERE clauses. These fields will not segment 
  metrics in your SELECT clause.
   
    
    
      
        
          
            asset_group.ad_strength  
          Field description Overall ad strength of this asset group. Category ATTRIBUTEData Type 
            ENUM
              AVERAGE
EXCELLENT
GOOD
NO_ADS
PENDING
POOR
UNKNOWN
UNSPECIFIED
            Type URL google.ads.searchads360.v0.enums.AdStrengthEnum.AdStrengthFilterable True Selectable True Sortable True Repeated False 
       
     
      
        
          
            asset_group.campaign  
          Field description The campaign with which this asset group is associated. The asset which is linked to the asset group. Category ATTRIBUTEData Type RESOURCE_NAMEType URL N/AFilterable True Selectable True Sortable False Repeated False 
       
     
      
        
          
            asset_group.final_mobile_urls  
          Field description A list of final mobile URLs after all cross domain redirects. In performance max, by default, the urls are eligible for expansion unless opted out. Category ATTRIBUTEData Type STRINGType URL N/AFilterable True Selectable True Sortable False Repeated True 
       
     
      
        
          
            asset_group.final_urls  
          Field description A list of final URLs after all cross domain redirects. In performance max, by default, the urls are eligible for expansion unless opted out. Category ATTRIBUTEData Type STRINGType URL N/AFilterable True Selectable True Sortable False Repeated True 
       
     
      
        
          
            asset_group.id  
          Field description The ID of the asset group. Category ATTRIBUTEData Type INT64Type URL N/AFilterable True Selectable True Sortable True Repeated False 
       
     
      
        
          
            asset_group.name  
          Field description Required. Name of the asset group. Required. It must have a minimum length of 1 and maximum length of 128. It must be unique under a campaign. Category ATTRIBUTEData Type STRINGType URL N/AFilterable True Selectable True Sortable True Repeated False 
       
     
      
        
          
            asset_group.path1  
          Field description First part of text that may appear appended to the url displayed in the ad. Category ATTRIBUTEData Type STRINGType URL N/AFilterable True Selectable True Sortable True Repeated False 
       
     
      
        
          
            asset_group.path2  
          Field description Second part of text that may appear appended to the url displayed in the ad. This field can only be set when path1 is set. Category ATTRIBUTEData Type STRINGType URL N/AFilterable True Selectable True Sortable True Repeated False 
       
     
      
        
          
            asset_group.resource_name  
          Field description The resource name of the asset group. Asset group resource names have the form: customers/{customer_id}/assetGroups/{asset_group_id} Category ATTRIBUTEData Type RESOURCE_NAMEType URL N/AFilterable True Selectable True Sortable False Repeated False 
       
     
      
        
          
            asset_group.status  
          Field description The status of the asset group. Category ATTRIBUTEData Type 
            ENUM
              ENABLED
PAUSED
REMOVED
UNKNOWN
UNSPECIFIED
            Type URL google.ads.searchads360.v0.enums.AssetGroupStatusEnum.AssetGroupStatusFilterable True Selectable True Sortable True Repeated False 
       
     
    
    
     
  
 
  
  
 
  
    
    
      
       
    
    
  
  
 
  Except as otherwise noted, the content of this page is licensed under the Creative Commons Attribution 4.0 License , and code samples are licensed under the Apache 2.0 License . For details, see the Google Developers Site Policies . Java is a registered trademark of Oracle and/or its affiliates.
  Last updated 2025-08-28 UTC.
 
 
  
  
  
    
      [null,null,["Last updated 2025-08-28 UTC."],[],["Asset groups link assets and signals, using `AssetGroupAsset` and `AssetGroupSignal`, respectively. Key fields for asset groups include: `ad_strength`, associated `campaign`, `final_mobile_urls`, `final_urls`, `id`, `name` (unique within a campaign, 1-128 characters), optional URL paths (`path1`, `path2`), `resource_name`, and `status`. Asset group attributes can be filtered, selected, and sorted, and their metrics are not segmented by attributed resources like campaign and customer.\n"]]