Adres URL favikony. Może to być ścieżka względna (/smile.ico) lub bezwzględna (https://example.com/smile.ico). Adres URL nie musi być hostowany w Twojej witrynie (np. Twoja favikona może być hostowana w sieci dostarczania treści (CDN)).
Poczekaj, aż Google ponownie zindeksuje i przetworzy nowe informacje na Twojej stronie głównej. Pamiętaj, że indeksowanie może potrwać od kilku dni do kilku tygodni, w zależności od tego, jak często nasze systemy oceniają, że treść wymaga odświeżenia. Możesz poprosić o zindeksowanie strony głównej witryny za pomocą narzędzia do sprawdzania adresów URL.
Wytyczne
Jeśli chcesz, aby favikona wyświetlała się w wynikach wyszukiwania Google, musisz przestrzegać tych wytycznych.
Wyszukiwarka Google obsługuje tylko 1 favikonę na witrynę, gdzie witryna jest zdefiniowana w nazwie hosta. Na przykład https://www.example.com/ i https://code.example.com/ to 2 różne nazwy hosta, więc każda może mieć inną favikonę. Strona https://www.example.com/sub-site jest jednak podkatalogiem witryny https://www.example.com/, dla której możesz ustawić tylko 1 favikonę – dlatego zostanie ona zastosowana do witryny i jej podkatalogów.
Obsługiwane:https://example.com (to jest strona główna na poziomie domeny)
Obsługiwane:https://news.example.com (to jest strona główna na poziomie subdomeny)
Nieobsługiwane:https://example.com/news (to jest strona główna na poziomie podkatalogu)
Googlebot indeksujący obrazy musi mieć możliwość zindeksowania pliku favikony, a Googlebot – strony głównej. Nie można im zablokować możliwości indeksowania.
Aby ułatwić użytkownikom szybkie rozpoznanie Twojej witryny podczas przeglądania wyników wyszukiwania, upewnij się, że favikona jest graficzną reprezentacją marki witryny.
Favikona musi być kwadratowa (musi mieć proporcje 1:1) i mieć wymiary co najmniej 8 x 8 pikseli. Chociaż minimalny rozmiar to 8 × 8 pikseli, zalecamy używanie fawikon o większym rozmiarze, np. 48 × 48 pikseli, aby dobrze wyglądały na różnych urządzeniach. Obsługiwane są wszystkie poprawne formaty favikony.
Favikona musi mieć stały adres URL (nie zmieniaj go zbyt często).
Google nie będzie pokazywać żadnych favikon, które uzna za nieodpowiednie, w tym zawierających pornografię lub symbole nienawiści (na przykład swastykę). Jeśli tego typu obrazy zostaną wykryte w favikonie, Google zastąpi ją ikoną domyślną.
[null,null,["Ostatnia aktualizacja: 2025-08-04 UTC."],[[["\u003cp\u003eFavicons, small images representing your website, can be displayed in Google Search results to enhance brand visibility.\u003c/p\u003e\n"],["\u003cp\u003eTo implement a favicon, create one following Google's guidelines, add a \u003ccode\u003e<link>\u003c/code\u003e tag to your homepage's header specifying its location, and allow time for Google to process it.\u003c/p\u003e\n"],["\u003cp\u003eEnsure your favicon adheres to guidelines, including being crawlable, visually representing your brand, having a minimum size of 8x8px (ideally larger than 48x48px), using a stable URL, and avoiding inappropriate imagery.\u003c/p\u003e\n"],["\u003cp\u003eGoogle supports various \u003ccode\u003erel\u003c/code\u003e attribute values in the \u003ccode\u003e<link>\u003c/code\u003e tag, such as \u003ccode\u003eicon\u003c/code\u003e, \u003ccode\u003eshortcut icon\u003c/code\u003e, \u003ccode\u003eapple-touch-icon\u003c/code\u003e, and \u003ccode\u003eapple-touch-icon-precomposed\u003c/code\u003e, for specifying the favicon.\u003c/p\u003e\n"],["\u003cp\u003eGoogle only supports one favicon per hostname, meaning subdomains can have distinct favicons, but subdirectories inherit the favicon of their parent domain.\u003c/p\u003e\n"]]],["To show a favicon in Google Search results, create a square favicon (at least 8x8px, preferably \u003e48x48px) and add a `\u003clink\u003e` tag to your home page's header. Use `rel=\"icon\"` (or `shortcut icon`, `apple-touch-icon`, `apple-touch-icon-precomposed`) and `href` attributes with the favicon's URL. Ensure Googlebot-Image and Googlebot can crawl both the favicon and home page. Favicon must be appropriate and visually representative of the brand. Google supports one favicon per hostname.\n"],null,["# Define Website Favicon for Search Results | Google Search Central\n\nDefine a favicon to show in search results\n==========================================\n\n\nIf your site has a\n[favicon](https://www.google.com/search?q=what+is+a+favicon), it\ncan be included in Google Search results for your site.\n| This documentation is for organic search results. For logos on Google Ads results, visit the [business logo specifications](https://support.google.com/adspolicy/answer/12499303#business_logo).\nAn illustration that shows how favicon may look like in a search result. Favicon\n\nImplementation\n--------------\n\nHere's how to make your site eligible for a favicon in Google Search results:\n\n1. Create a favicon that follows the [guidelines](#guidelines).\n2. Add a `\u003clink\u003e` tag to the header of your [home page](#guidelines) with the following syntax: \n\n ```text\n \u003clink rel=\"icon\" href=\"/path/to/favicon.ico\"\u003e\n ```\n\n\n To extract the favicon information, Google relies on the following attributes of the\n `link` element:\n\n | Attributes ||\n |--------|----------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------|\n | `rel` | Google supports the following `rel` attribute values for specifying a favicon; use whichever one fits your use case: |--------------------------------|------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------| | `icon` | The icon that represents your site, as defined in the [HTML standard](https://html.spec.whatwg.org/#rel-icon). | For historical reasons, we also support `shortcut icon`, which is an earlier, alternative version of `icon`. | | `apple-touch-icon` | An iOS-friendly icon that represents your site, per [Apple's developer documentation](https://developer.apple.com/library/archive/documentation/AppleApplications/Reference/SafariWebContent/ConfiguringWebApplications/ConfiguringWebApplications.html). | | `apple-touch-icon-precomposed` | An alternative icon for earlier versions of iOS, per [Apple's developer documentation](https://developer.apple.com/library/archive/documentation/AppleApplications/Reference/SafariWebContent/ConfiguringWebApplications/ConfiguringWebApplications.html). | |\n | `href` | The URL of the favicon. The URL can be a relative path (`/smile.ico`) or absolute path (`https://example.com/smile.ico`). The URL doesn't need to be hosted on your site (for example, your favicon could be hosted on a content delivery network (CDN)). |\n\n3. Allow time for Google to recrawl and process the new information on your home page. Remember that crawling can take anywhere from several days to several weeks, depending on how often our systems determine content needs to be refreshed. You can [request indexing](/search/docs/crawling-indexing/ask-google-to-recrawl) of your site's home page by using the URL Inspection tool.\n\nGuidelines\n----------\n\n\nYou must follow these guidelines to be eligible for a favicon in Google Search results.\n| A favicon isn't guaranteed to appear in Google Search results, even if all guidelines are met.\n\n- Google Search only supports one favicon per site, where a *site* is defined by the hostname. For example, `https://www.example.com/` and `https://code.example.com/` are two different hostnames, and therefore can have two different favicons. However, `https://www.example.com/sub-site` is a subdirectory of a site, and you can only set one favicon for `https://www.example.com/`, which applies to the site and its subdirectories. \n **Supported** : `https://example.com` (this is a domain-level home page) \n **Supported** : `https://news.example.com` (this is a subdomain-level home page) \n **Not supported** : `https://example.com/news` (this is a subdirectory-level home page)\n- Googlebot-Image must be able to crawl the favicon file and Googlebot must be able to crawl the home page; they cannot be [blocked](/search/docs/crawling-indexing/control-what-you-share) for crawling.\n- To help people quickly identify your site when they scan through search results, make sure your favicon is visually representative of your website's brand.\n- Your favicon must be a square (1:1 aspect ratio) that's at least 8x8px. While the minimum size requirement is 8x8px, we recommend using a favicon that's larger than 48x48px so that it looks good on various surfaces. Any [valid favicon format](https://en.wikipedia.org/wiki/Favicon#Image_file_format_support) is supported.\n- The favicon URL must be stable (don't change the URL frequently).\n- Google won't show any favicon that it deems inappropriate, including pornography or hate symbols (for example, swastikas). If this type of imagery is discovered within a favicon, Google replaces it with a default icon."]]
