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Requisitos técnicos de la Búsqueda de Google
Mostrar tu página en los resultados de la búsqueda no tiene costo, aunque alguien intente convencerte de lo contrario.
Siempre que tu página cumpla con los siguientes requisitos técnicos mínimos, será apta para la indexación de la Búsqueda de Google:
Googlebot no está bloqueado.
La página funciona, lo que significa que Google recibe un código de estado HTTP 200 (success).
La página tiene contenido indexable.
Googlebot no está bloqueado (puede encontrar la página y acceder a ella)
Google solo indexa las páginas de la Web a las que puede acceder el público y que no bloquean las actividades de nuestro rastreador, Googlebot. Si una página es privada, por ejemplo, si solicita datos de acceso para verla, Googlebot no la rastreará. Del mismo modo, si se usa uno de los varios mecanismos para bloquear la indexación de Google, la página no se indexará.
Verifica que Googlebot pueda encontrar tu página y acceder a ella
Es poco probable que las páginas bloqueadas por robots.txt se muestren en los resultados de la Búsqueda de Google. Para ver una lista de las páginas a las que Google no puede acceder (pero que quieres ver en los resultados de la Búsqueda), usa el Informe de indexación de páginas y el Informe de estadísticas de rastreo de Search Console. Cada informe puede contener información diferente acerca de las URLs, por lo que conviene consultar ambos.
Una vez que Googlebot encuentra una página que funciona y accede a ella, Google buscará contenido indexable en la página. Contenido indexable significa lo siguiente:
[null,null,["Última actualización: 2025-08-04 (UTC)"],[[["\u003cp\u003eGetting your webpage into Google Search results is free, provided it meets the basic technical requirements.\u003c/p\u003e\n"],["\u003cp\u003eFor a webpage to be indexed by Google, it must be publicly accessible, crawlable by Googlebot, and return an HTTP 200 (success) status code.\u003c/p\u003e\n"],["\u003cp\u003eThe webpage should also contain indexable content in a supported file type and adhere to Google's spam policies, though indexing isn't guaranteed.\u003c/p\u003e\n"],["\u003cp\u003eGoogle Search Console provides tools like the Page Indexing report, Crawl Stats report, and URL Inspection tool to help you assess and troubleshoot indexing issues.\u003c/p\u003e\n"]]],["To be eligible for Google Search indexing, a page must meet these technical requirements: Googlebot must not be blocked from accessing it, the page must function correctly with an HTTP 200 (success) status code, and it must contain indexable content. Blocking Googlebot prevents crawling, while utilizing a `noindex` tag prevents indexing, allowing crawling. The Page Indexing and Crawl Stats reports in Search Console, as well as the URL Inspection tool, can check page status.\n"],null,["# Google Search Technical Requirements | Google Search Central\n\nGoogle Search technical requirements\n====================================\n\n\nIt costs nothing to get your page in search results, no matter what anyone tries to tell you.\nAs long as your page meets the minimum technical requirements, it's eligible to be\nindexed by Google Search:\n\n1. Googlebot isn't blocked.\n2. The page works, meaning that Google receives an HTTP `200 (success)` status code.\n3. The page has indexable content.\n\n| Just because a page meets these requirements doesn't mean that a page will be indexed; indexing isn't guaranteed.\n\nGooglebot isn't blocked (it can find and access the page)\n---------------------------------------------------------\n\n\nGoogle only indexes pages on the web that are accessible to the public and which don't\nblock our crawler, [Googlebot](/search/docs/crawling-indexing/googlebot),\nfrom crawling them. If a page is made private, such as requiring a log-in to view it,\nGooglebot will not crawl it. Similarly, if one of the\n[several mechanisms](/search/docs/crawling-indexing/control-what-you-share) are\nused to block Google from indexing, the page will not be indexed.\n\n### Check if Googlebot can find and access your page\n\n\nPages that are blocked by [robots.txt](/search/docs/crawling-indexing/robots/intro)\nare unlikely to show in Google Search results. To see a list of pages that are inaccessible to\nGoogle (but that you would like to see in Search results), use both the\n[Page Indexing report](https://support.google.com/webmasters/answer/7440203)\nand [Crawl Stats report](https://support.google.com/webmasters/answer/9679690)\nin Search Console. Each report may contain different information about your URLs, so it's a good idea to look at both reports.\n\n\nTo test a specific page, use the [URL Inspection tool](https://support.google.com/webmasters/answer/9012289).\n\nThe page works (it's not an error page)\n---------------------------------------\n\n\nGoogle only indexes pages that are served with an\n[HTTP `200 (success)` status code](/search/docs/crawling-indexing/http-network-errors#2xx-success).\nClient and server error pages aren't indexed. You can check the HTTP status code for a given\npage with the [URL Inspection tool](https://support.google.com/webmasters/answer/9012289).\n\nThe page has indexable content\n------------------------------\n\n\nOnce Googlebot can find and access a working page, Google checks the page for indexable\ncontent. Indexable content means:\n\n- The textual content is in a [file type that Google Search supports](/search/docs/crawling-indexing/indexable-file-types).\n- The content doesn't violate our [spam policies](/search/docs/essentials/spam-policies).\n\n| While blocking Googlebot with a robots.txt file will prevent crawling, a page's URL might still appear in search results. To instruct Google not to index a page, use [`noindex`](/search/docs/crawling-indexing/block-indexing) and allow Google to crawl the URL."]]
