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Google 搜索网络垃圾更新和您的网站
虽然用于检测搜索结果网络垃圾的 Google 自动化系统一直在运行,但我们偶尔也会对其运作方式做出重大改进。我们将此类改进称为“网络垃圾更新”,并会在我们的 Google 搜索排名更新列表中分享相关改进。
例如,SpamBrain 就是我们基于 AI 的网络垃圾防范系统。我们会不时改进该系统,使其更擅长识别网络垃圾,并帮助它发现新型网络垃圾。
网络垃圾更新发布后,如果发现网站的表现有变化,请查看我们的网络垃圾政策,确保网站符合相关要求。违反我们政策的网站可能会在搜索结果中排名较低,或者完全不会显示在搜索结果中。
做出更改可能会有助于改进网站的表现,前提是我们的自动化系统在几个月内发现网站符合我们的网络垃圾政策的相关要求。
对于垃圾链接更新(专门处理垃圾链接的更新),进行更改可能不会带来改进。这是因为,当我们的系统消除垃圾链接可能带来的作用后,这些链接之前可能给您的网站带来的排名优势将会丢失。这些链接可能带来的任何排名优势无法恢复。
如未另行说明,那么本页面中的内容已根据知识共享署名 4.0 许可获得了许可,并且代码示例已根据 Apache 2.0 许可获得了许可。有关详情,请参阅 Google 开发者网站政策。Java 是 Oracle 和/或其关联公司的注册商标。
最后更新时间 (UTC):2025-09-02。
[null,null,["最后更新时间 (UTC):2025-09-02。"],[],[],null,["# Google Search Spam Updates | Google Search Central\n\nGoogle Search spam updates and your site\n========================================\n\n\nWhile Google's automated systems to [detect search spam](https://www.google.com/search/howsearchworks/how-search-works/detecting-spam/)\nare constantly operating, we occasionally make notable improvements to how they work. When we\ndo, we refer to this as a *spam update* and share when they happen on our\n[list of Google Search ranking updates](https://status.search.google.com/products/rGHU1u87FJnkP6W2GwMi/history).\n\n\nFor example, [SpamBrain](/search/blog/2022/04/webspam-report-2021) is our\nAI-based spam-prevention system. From time-to-time, we improve that system to make it better\nat spotting spam and to help ensure it catches new types of spam.\n\n\nSites that see a change after a spam update should review our [spam policies](/search/docs/essentials/spam-policies)\nto ensure they are complying with those. Sites that violate our policies may rank lower in\nresults or not appear in results at all. Making changes may help a site improve if our\nautomated systems learn over a period of months that the site complies with our spam policies.\n\n\nIn the case of a link spam update (an update that specifically deals with link spam), making\nchanges might not generate an improvement. This is because when our systems remove the effects\nspammy links may have, any ranking benefit the links may have previously generated for your\nsite is lost. Any potential ranking benefits generated by those links cannot be regained."]]