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Content API for Shopping의 공식 후속 API인
Merchant API를 만나보세요.
update
새로운 Merchant API 기능, 버그 수정, 업데이트에 관한
최신 소식을 확인하세요.
add_alert
참고: Content API for Shopping은 2026년 8월 18일에 지원이 종료됩니다.
상위 브랜드 확인
컬렉션을 사용해 정리하기
내 환경설정을 기준으로 콘텐츠를 저장하고 분류하세요.
베스트셀러 보고서를 사용하여 Google 쇼핑과 쇼핑 광고에서 베스트셀러 브랜드를 볼 수 있습니다. 이 보고서의 정보를 사용하여 Google에서 실적이 좋은 브랜드와 이 브랜드를 현재 보유하고 있는지 파악할 수 있습니다.
자세한 내용은 베스트셀러 보고서 정보를 참고하세요.
계정이 최소 자격 요건을 충족해야 하며, 본인 또는 제3자가 판매자 센터 계정에서 내보낸 시장 통계 데이터를 사용할 때에는 판매자 센터 이용약관을 준수해야 합니다.
BestSellersBrandView를 쿼리하여 Google에서 베스트셀러 브랜드를 확인합니다.
다음은 베스트셀러 브랜드를 확인하는 데 사용할 수 있는 샘플입니다. 요청을 실행하려면 다음 판매자 센터 쿼리 언어 문을 reports.search 메서드에 전달합니다.
SELECT
best_sellers.report_date, best_sellers.report_granularity,
best_sellers.country_code, best_sellers.category_id,
best_sellers.rank, best_sellers.previous_rank,
best_sellers.relative_demand, best_sellers.previous_relative_demand,
best_sellers.relative_demand_change, brand.name
FROM BestSellersBrandView
WHERE best_sellers.report_date = '2022-10-10'
AND best_sellers.report_granularity = 'WEEKLY'
AND best_sellers.country_code = 'US'
AND best_sellers.category_id = 166
ORDER BY best_sellers.rank
WHERE 절의 값을 변경하여 다른 날짜, 세부사항, 국가, 카테고리에 맞게 보고서를 맞춤설정할 수 있습니다.
실행
실행을 클릭하여 API 탐색기에서 샘플을 사용해 봅니다. 실행을 클릭한 후 요청 URL에서 판매자 ID 자리표시자를 자신의 판매자 ID로 업데이트합니다. 쿼리를 수정할 수 있습니다. API 탐색기와 함께 작동하려면 전체 쿼리가 한 줄에 있어야 합니다.
다음은 위의 쿼리에 대한 샘플 응답입니다.
{
"results": [
{
"bestSellers": {
"reportDate": "2022-10-10",
"reportGranularity": "WEEKLY",
"countryCode": "US",
"categoryId": "166"
"rank": "1",
"previousRank": "1",
"relativeDemand": "VERY_HIGH",
"previousRelativeDemand": "VERY_HIGH",
"relativeDemandChange": "FLAT"
}
"brand": {
"name": "Nike",
}
},
{
"bestSellers": {
"reportDate": "2022-10-10",
"reportGranularity": "WEEKLY",
"countryCode": "US",
"categoryId": "166"
"rank": "2",
"previousRank": "2",
"relativeDemand": "HIGH",
"previousRelativeDemand": "HIGH",
"relativeDemandChange": "FLAT"
}
"brand": {
"name": "SHEIN"
}
},
{
"bestSellers": {
"reportDate": "2022-10-10",
"reportGranularity": "WEEKLY",
"countryCode": "US",
"categoryId": "166"
"rank": "3",
"previousRank": "4",
"relativeDemand": "HIGH",
"previousRelativeDemand": "HIGH",
"relativeDemandChange": "FLAT"
}
"brand": {
"name": "adidas"
}
}
]
}
달리 명시되지 않는 한 이 페이지의 콘텐츠에는 Creative Commons Attribution 4.0 라이선스에 따라 라이선스가 부여되며, 코드 샘플에는 Apache 2.0 라이선스에 따라 라이선스가 부여됩니다. 자세한 내용은 Google Developers 사이트 정책을 참조하세요. 자바는 Oracle 및/또는 Oracle 계열사의 등록 상표입니다.
최종 업데이트: 2025-08-13(UTC)
[null,null,["최종 업데이트: 2025-08-13(UTC)"],[[["\u003cp\u003eThe Merchant API is now in beta and is the future of the Content API for Shopping.\u003c/p\u003e\n"],["\u003cp\u003eDiscover the top-performing brands on Google Shopping using the best sellers report, helping you understand current market trends and potentially expand your product offerings.\u003c/p\u003e\n"],["\u003cp\u003eAccess best-selling brand data via the \u003ccode\u003eBestSellersBrandView\u003c/code\u003e query, customizable for specific dates, locations, and product categories.\u003c/p\u003e\n"],["\u003cp\u003eEnsure compliance with Merchant Center terms and conditions when utilizing Market Insights data extracted from your account.\u003c/p\u003e\n"]]],["The Merchant API beta, a new version of the Content API for Shopping, is introduced. The best sellers report identifies top-performing brands on Google Shopping and ads. To access this data, use the `BestSellersBrandView` query with the `reports.search` method, customize the query using dates, granularities, countries, and categories, and ensure Merchant Center terms are met. Sample code and response examples are provided to facilitate querying and understanding best-selling brand performance data.\n"],null,["# Identify top brands\n\nYou can use the [best sellers](//support.google.com/merchants/answer/9488679) report to view the best-selling brands on Google Shopping and in Shopping ads. You can use the information from this report to understand which brands are\nperforming well on Google, and whether you currently carry them.\n\nSee [About the best seller report](//support.google.com/merchants/answer/9488679) for more information.\n\n\nYour account must meet minimum eligibility requirements, and you must ensure that your use, or any third party's use, of Market Insights data exported from your Merchant Center account complies with the [Merchant Center terms and conditions](//support.google.com/merchants/answer/160173).\n\nQuery [`BestSellersBrandView`](/shopping-content/guides/reports/fields#bestsellersbrandview) to view the best-selling brands on Google.\n\nHere's a sample you can use to view best-selling brands. To make the request, pass the following Merchant Center Query Language statement to the [`reports.search`](/shopping-content/reference/rest/v2.1/reports/search) method: \n\n```scdoc\nSELECT\n best_sellers.report_date, best_sellers.report_granularity,\n best_sellers.country_code, best_sellers.category_id,\n best_sellers.rank, best_sellers.previous_rank,\n best_sellers.relative_demand, best_sellers.previous_relative_demand,\n best_sellers.relative_demand_change, brand.name\nFROM BestSellersBrandView\nWHERE best_sellers.report_date = '2022-10-10'\n AND best_sellers.report_granularity = 'WEEKLY'\n AND best_sellers.country_code = 'US'\n AND best_sellers.category_id = 166\nORDER BY best_sellers.rank\n```\n\nYou can change the values in the `WHERE` clause to customize the report for\nother dates, granularities, countries, and [categories](//support.google.com/merchants/answer/6324436).\n\n[Run](https://developers.google.com/shopping-content/reference/rest/v2.1/reports/search?apix=true&apix_params=%7B%22merchantId%22%3A0%2C%22resource%22%3A%7B%22query%22%3A%22SELECT%20%20best_sellers.report_date%2C%20best_sellers.report_granularity%2C%20%20best_sellers.country_code%2C%20best_sellers.category_id%2C%20%20best_sellers.rank%2C%20best_sellers.previous_rank%2C%20%20best_sellers.relative_demand%2C%20best_sellers.previous_relative_demand%2C%20%20best_sellers.relative_demand_change%2C%20brand.name%20FROM%20BestSellersBrandView%20WHERE%20best_sellers.report_date%20%3D%20%272022-10-10%27%20%20AND%20best_sellers.report_granularity%20%3D%20%27WEEKLY%27%20%20AND%20best_sellers.country_code%20%3D%20%27US%27%20%20AND%20best_sellers.category_id%20%3D%20166%20ORDER%20BY%20best_sellers.rank%22%7D%7D)\n\nClick **Run** to try the sample in the **API Explorer** . After you click\n**Run** , update the merchant ID placeholder to your own merchant ID in the\nrequest URL. You can modify the query. The full query must remain on one line to\nwork with the **API explorer**.\n\nHere's a sample response from the preceding query: \n\n {\n \"results\": [\n {\n \"bestSellers\": {\n \"reportDate\": \"2022-10-10\",\n \"reportGranularity\": \"WEEKLY\",\n \"countryCode\": \"US\",\n \"categoryId\": \"166\"\n \"rank\": \"1\",\n \"previousRank\": \"1\",\n \"relativeDemand\": \"VERY_HIGH\",\n \"previousRelativeDemand\": \"VERY_HIGH\",\n \"relativeDemandChange\": \"FLAT\"\n }\n \"brand\": {\n \"name\": \"Nike\",\n }\n },\n {\n \"bestSellers\": {\n \"reportDate\": \"2022-10-10\",\n \"reportGranularity\": \"WEEKLY\",\n \"countryCode\": \"US\",\n \"categoryId\": \"166\"\n \"rank\": \"2\",\n \"previousRank\": \"2\",\n \"relativeDemand\": \"HIGH\",\n \"previousRelativeDemand\": \"HIGH\",\n \"relativeDemandChange\": \"FLAT\"\n }\n \"brand\": {\n \"name\": \"SHEIN\"\n }\n },\n {\n \"bestSellers\": {\n \"reportDate\": \"2022-10-10\",\n \"reportGranularity\": \"WEEKLY\",\n \"countryCode\": \"US\",\n \"categoryId\": \"166\"\n \"rank\": \"3\",\n \"previousRank\": \"4\",\n \"relativeDemand\": \"HIGH\",\n \"previousRelativeDemand\": \"HIGH\",\n \"relativeDemandChange\": \"FLAT\"\n }\n \"brand\": {\n \"name\": \"adidas\"\n }\n }\n ]\n }"]]
