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Merchant API
– der offizielle Nachfolger der Content API for Shopping.
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Hinweis: Die Content API for Shopping wird am 18. August 2026 eingestellt.
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In der Ansicht „Preisstatistiken“ können Sie vorgeschlagene Verkaufspreise für Ihre Produkte sowie Vorhersagen für die Leistung anzeigen, die Sie erwarten können, wenn Sie die Preise Ihrer Produkte aktualisieren. Mit dem Bericht zu Preisstatistiken können Sie Ihre Produkte effektiver bepreisen.
Weitere Informationen
Fragen Sie PriceInsightsProductView, um Vorschläge für Sonderangebotspreise für Ihre Produkte zu erhalten.
Hier finden Sie ein Beispiel, mit dem Sie vorgeschlagene Verkaufspreise für Ihre Produkte aufrufen können. Übergeben Sie zum Stellen der Anfrage die folgende MCQL-Anweisung an die Methode reports.search:
SELECT
product_view.id, product_view.title, product_view.brand,
product_view.price_micros,
product_view.currency_code, price_insights.suggested_price_micros,
price_insights.suggested_price_currency_code,
price_insights.predicted_impressions_change_fraction,
price_insights.predicted_clicks_change_fraction,
price_insights.predicted_conversions_change_fraction
FROM PriceInsightsProductView
Laufen
Klicken Sie auf Ausführen, um das Beispiel im API Explorer auszuprobieren. Nachdem Sie auf Ausführen geklickt haben, müssen Sie den Platzhalter für die Händler-ID in der Anfrage-URL durch Ihre eigene Händler-ID ersetzen. Sie können die Abfrage ändern. Die vollständige Abfrage muss in einer Zeile stehen, damit sie mit dem API Explorer funktioniert.
Hier ist eine Beispielantwort auf die vorherige Anfrage:
{
"results": [
{
"productView": {
"id": "online:en:US:12345",
"title": "UGG Women's s Classic Mini",
"brand": "UGG",
"priceMicros": "124990000"
"currencyCode": "USD"
}
"priceInsights": {
"suggestedPriceMicros": "135680000",
"suggestedPriceCurrencyCode": "USD",
"predictedImpressionsChangeFraction": "0.12609300017356873",
"predictedClicksChangeFraction": "0.508745014667511",
"predictedConversionsChangeFraction": "2.3431060314178467"
}
},
{
"productView": {
"id": "online:en:US:12346",
"title": "Nike React Infinity Run Flyknit 2",
"brand": "Nike",
"categoryL1": "Apparel & Accessories",
"priceMicros": "119990000"
"currencyCode": "USD"
}
"priceInsights": {
"suggestedPriceMicros": "125440000",
"suggestedPriceCurrencyCode": "USD",
"predictedImpressionsChangeFraction": "0.1799899935722351",
"predictedClicksChangeFraction": "0.6203680038452148",
"predictedConversionsChangeFraction": "1.234868049621582"
}
},
{
"productView": {
"id": "online:en:US:12347",
"title": " New Balance 327 White Trainers",
"brand": "New Balance",
"categoryL1": "Apparel & Accessories",
"priceMicros": "84990000"
"currencyCode": "USD"
}
"priceInsights": {
"suggestedPriceMicros": "82000000",
"suggestedPriceCurrencyCode": "USD",
"predictedImpressionsChangeFraction": "0.11538799852132797",
"predictedClicksChangeFraction": "0.5869849920272827",
"predictedConversionsChangeFraction": "1.3622850179672241"
}
}
]
}
Sofern nicht anders angegeben, sind die Inhalte dieser Seite unter der Creative Commons Attribution 4.0 License und Codebeispiele unter der Apache 2.0 License lizenziert. Weitere Informationen finden Sie in den Websiterichtlinien von Google Developers. Java ist eine eingetragene Marke von Oracle und/oder seinen Partnern.
Zuletzt aktualisiert: 2025-08-13 (UTC).
[null,null,["Zuletzt aktualisiert: 2025-08-13 (UTC)."],[[["\u003cp\u003eThe Merchant API is the new version of the Content API for Shopping and represents the future of product data integration.\u003c/p\u003e\n"],["\u003cp\u003eYou can use the Price Insights report to see suggested sale prices for your products and predictions for performance changes.\u003c/p\u003e\n"],["\u003cp\u003eQuery \u003ccode\u003ePriceInsightsProductView\u003c/code\u003e to retrieve suggested sale prices, predicted impressions, clicks, and conversions change fraction based on price adjustments.\u003c/p\u003e\n"],["\u003cp\u003eA sample query and response demonstrate how to use the \u003ccode\u003ereports.search\u003c/code\u003e method to access price insights data for your products.\u003c/p\u003e\n"]]],["The Merchant API beta, a new version of the Content API for Shopping, is introduced. The price insights view suggests optimal sale prices and predicts performance outcomes based on price changes. Users can query `PriceInsightsProductView` using a specific Merchant Center Query Language statement to access this data. A sample query and its response are provided, detailing product ID, title, brand, current price, suggested price, and predicted performance metrics like impressions, clicks, and conversions. The **API Explorer** can run the query using your merchant ID.\n"],null,["# Improve pricing\n\nYou can use the price insights view to see suggested sale prices for\nyour products, and predictions for the performance that you can expect if you\nupdate your products' prices. Using the price insights report can help you price\nyour products more effectively.\n\nSee [Improve product pricing with the price insights report](//support.google.com/merchants/answer/11916926) for more information.\n\nQuery\n[`PriceInsightsProductView`](/shopping-content/guides/reports/fields#priceinsightsproductview) to view suggested sale prices for your products.\n\nHere's a sample you can use to view suggested sales prices for your products. To make the request, pass the following Merchant Center Query Language statement to the [`reports.search`](/shopping-content/reference/rest/v2.1/reports/search) method: \n\n SELECT\n product_view.id, product_view.title, product_view.brand,\n product_view.price_micros, \n product_view.currency_code, price_insights.suggested_price_micros,\n price_insights.suggested_price_currency_code,\n price_insights.predicted_impressions_change_fraction,\n price_insights.predicted_clicks_change_fraction,\n price_insights.predicted_conversions_change_fraction\n FROM PriceInsightsProductView\n\n[Run](https://developers.google.com/shopping-content/reference/rest/v2.1/reports/search?apix=true&apix_params=%7B%22merchantId%22%3A0%2C%22resource%22%3A%7B%22query%22%3A%22SELECT%20%20product_view.id%2C%20product_view.title%2C%20product_view.brand%2C%20%20product_view.price_micros%2C%20%20%20product_view.currency_code%2C%20price_insights.suggested_price_micros%2C%20%20price_insights.suggested_price_currency_code%2C%20%20price_insights.predicted_impressions_change_fraction%2C%20%20price_insights.predicted_clicks_change_fraction%2C%20%20price_insights.predicted_conversions_change_fraction%2C%20%20price_insights.predicted_gross_profit_change_fraction%2C%20%20price_insights.predicted_monthly_gross_profit_change_micros%2C%20%20price_insights.predicted_monthly_gross_profit_change_currency_code%20FROM%20PriceInsightsProductView%22%7D%7D)\n\nClick **Run** to try the sample in the **API Explorer** . After you click\n**Run** , update the merchant ID placeholder to your own merchant ID in the\nrequest URL. You can modify the query. The full query must remain on one line to\nwork with the **API explorer**.\n\nHere's a sample response from the preceding query: \n\n {\n \"results\": [\n {\n \"productView\": {\n \"id\": \"online:en:US:12345\",\n \"title\": \"UGG Women's s Classic Mini\",\n \"brand\": \"UGG\",\n \"priceMicros\": \"124990000\"\n \"currencyCode\": \"USD\"\n }\n \"priceInsights\": {\n \"suggestedPriceMicros\": \"135680000\",\n \"suggestedPriceCurrencyCode\": \"USD\",\n \"predictedImpressionsChangeFraction\": \"0.12609300017356873\",\n \"predictedClicksChangeFraction\": \"0.508745014667511\",\n \"predictedConversionsChangeFraction\": \"2.3431060314178467\"\n }\n },\n {\n \"productView\": {\n \"id\": \"online:en:US:12346\",\n \"title\": \"Nike React Infinity Run Flyknit 2\",\n \"brand\": \"Nike\",\n \"categoryL1\": \"Apparel & Accessories\",\n \"priceMicros\": \"119990000\"\n \"currencyCode\": \"USD\"\n }\n \"priceInsights\": {\n \"suggestedPriceMicros\": \"125440000\",\n \"suggestedPriceCurrencyCode\": \"USD\",\n \"predictedImpressionsChangeFraction\": \"0.1799899935722351\",\n \"predictedClicksChangeFraction\": \"0.6203680038452148\",\n \"predictedConversionsChangeFraction\": \"1.234868049621582\"\n }\n },\n {\n \"productView\": {\n \"id\": \"online:en:US:12347\",\n \"title\": \" New Balance 327 White Trainers\",\n \"brand\": \"New Balance\",\n \"categoryL1\": \"Apparel & Accessories\",\n \"priceMicros\": \"84990000\"\n \"currencyCode\": \"USD\"\n }\n \"priceInsights\": {\n \"suggestedPriceMicros\": \"82000000\",\n \"suggestedPriceCurrencyCode\": \"USD\",\n \"predictedImpressionsChangeFraction\": \"0.11538799852132797\",\n \"predictedClicksChangeFraction\": \"0.5869849920272827\",\n \"predictedConversionsChangeFraction\": \"1.3622850179672241\"\n }\n }\n ]\n }"]]
