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İşleme Git bağlantıları, kullanıcıyı işlemin tamamlanabileceği web sitenize yönlendirir. Tek tıklamayla işlemlerden farklı olarak, gitme işlemleriyle birden fazla kez etkileşimde bulunulabilir.
Gmail'de gitme işlemleri.
Kullanım Alanları
Gmail'de şu anda desteklenen Go-To Actions işlemleri şunlardır:
Kullanıcıların işlemi tamamlamak için sitenize gitmesini gerektiren e-postalara ViewAction düğmesi ekleyebilirsiniz.
Aşağıdaki bildirim, e-postaya ViewAction düğmesi ekler:
JSON-LD
<scripttype="application/ld+json">
{"@context":"http://schema.org","@type":"EmailMessage","potentialAction":{"@type":"ViewAction","url":"https://watch-movies.com/watch?movieId=abc123","name":"Watch movie"},"description":"Watch the 'Avengers' movie online"}
</script>
Mikro veri
<divitemscopeitemtype="http://schema.org/EmailMessage">
<divitemprop="potentialAction"itemscopeitemtype="http://schema.org/ViewAction">
<linkitemprop="target"href="https://watch-movies.com/watch?movieId=abc123"/>
<metaitemprop="name"content="Watch movie"/>
</div>
<metaitemprop="description"content="Watch the 'Avengers' movie online"/>
</div>
Yayıncı verileri
publisher alanını ayarlayarak e-posta iletisini gönderen kuruluşla ilgili ayrıntılar ekleyebilirsiniz:
JSON-LD
<scripttype="application/ld+json">
{"@context":"http://schema.org","@type":"EmailMessage","description":"Watch the 'Avengers' movie online","potentialAction":{"@type":"ViewAction","url":"https://watch-movies.com/watch?movieId=abc123","name":"Watch movie"},"publisher":{"@type":"Organization","name":"Google Play","url":"https://play.google.com","url/googlePlus":"https://plus.google.com/106886664866983861036"}}
</script>
Mikro veri
<divitemscopeitemtype="http://schema.org/EmailMessage">
<metaitemprop="description"content="Watch the 'Avengers' movie online"/>
<divitemprop="potentialAction"itemscopeitemtype="http://schema.org/ViewAction">
<linkitemprop="target"href="https://watch-movies.com/watch?movieId=abc123"/>
<metaitemprop="name"content="Watch movie"/>
</div>
<divitemprop="publisher"itemscopeitemtype="http://schema.org/Organization">
<metaitemprop="name"content="Google Play"/>
<linkitemprop="url"href="https://play.google.com"/>
<linkitemprop="url/googlePlus"href="https://plus.google.com/106886664866983861036"/>
</div>
</div>
İzleme İşlemi
Kullanıcıların teslim edilen paketleri takip etmek için sitenize gitmesini gerektiren e-postalara TrackAction düğmesi ekleyebilirsiniz.
trackingUrl özelliğini belirttiğinizde otomatik olarak bir işlem oluşturulur. Doğrudan bir mobil uygulamaya bağlantı vermek için gösterildiği gibi bir TrackAction de ekleyin:
E-posta Biçimlendirme Test Aracı'nı kullanarak işaretlemenizi doğrulayabilirsiniz. İşaretleme kodunuzu yapıştırın ve içeriği tarayıp mevcut hatalarla ilgili bir rapor almak için Doğrula düğmesini tıklayın.
Spesifikasyon
Çeşitli go-to işlem türlerinin spesifikasyonu için belirli türdeki ViewAction veya
TrackAction dokümanlarına bakın.
[null,null,["Son güncelleme tarihi: 2025-08-29 UTC."],[],[],null,["# Go-To Actions take the user to your website where the action can be completed. Unlike [One Click Actions](/workspace/gmail/markup/reference/one-click-action), go-to actions can be interacted with multiple times.\n\n\u003cbr /\u003e\n\n\u003cbr /\u003e\n\nGo-to actions in Gmail.\n\n\u003cbr /\u003e\n\nUse Cases\n---------\n\nGo-To Actions currently supported by Gmail are:\n\n- [ViewAction](#view_action)\n- [TrackAction](#track_action)\n\nMore actions might be supported in the future.\n| **Note:** Before you start, make sure you understand how to [embed schemas in emails](/workspace/gmail/markup/embedding-schemas-in-emails) and you are familiar with [testing schemas](/workspace/gmail/markup/testing-your-schema).\n\nView Action\n-----------\n\nYou can add a `ViewAction` button to emails requiring users to go to your site to complete the action.\n\nThe following declaration adds a `ViewAction` button to an email: \n\n### JSON-LD\n\n \u003cscript type=\"application/ld+json\"\u003e\n {\n \"@context\": \"http://schema.org\",\n \"@type\": \"EmailMessage\",\n \"potentialAction\": {\n \"@type\": \"ViewAction\",\n \"url\": \"https://watch-movies.com/watch?movieId=abc123\",\n \"name\": \"Watch movie\"\n },\n \"description\": \"Watch the 'Avengers' movie online\"\n }\n \u003c/script\u003e\n\n### Microdata\n\n \u003cdiv itemscope itemtype=\"http://schema.org/EmailMessage\"\u003e\n \u003cdiv itemprop=\"potentialAction\" itemscope itemtype=\"http://schema.org/ViewAction\"\u003e\n \u003clink itemprop=\"target\" href=\"https://watch-movies.com/watch?movieId=abc123\"/\u003e\n \u003cmeta itemprop=\"name\" content=\"Watch movie\"/\u003e\n \u003c/div\u003e\n \u003cmeta itemprop=\"description\" content=\"Watch the 'Avengers' movie online\"/\u003e\n \u003c/div\u003e\n\n### Publisher data\n\nYou can add details about the organization sending the email message by setting the `publisher` field: \n\n### JSON-LD\n\n \u003cscript type=\"application/ld+json\"\u003e\n {\n \"@context\": \"http://schema.org\",\n \"@type\": \"EmailMessage\",\n \"description\": \"Watch the 'Avengers' movie online\",\n \"potentialAction\": {\n \"@type\": \"ViewAction\",\n \"url\": \"https://watch-movies.com/watch?movieId=abc123\",\n \"name\": \"Watch movie\"\n },\n \"publisher\": {\n \"@type\": \"Organization\",\n \"name\": \"Google Play\",\n \"url\": \"https://play.google.com\",\n \"url/googlePlus\": \"https://plus.google.com/106886664866983861036\"\n }\n }\n \u003c/script\u003e\n\n### Microdata\n\n \u003cdiv itemscope itemtype=\"http://schema.org/EmailMessage\"\u003e\n \u003cmeta itemprop=\"description\" content=\"Watch the 'Avengers' movie online\"/\u003e\n \u003cdiv itemprop=\"potentialAction\" itemscope itemtype=\"http://schema.org/ViewAction\"\u003e\n \u003clink itemprop=\"target\" href=\"https://watch-movies.com/watch?movieId=abc123\"/\u003e\n \u003cmeta itemprop=\"name\" content=\"Watch movie\"/\u003e\n \u003c/div\u003e\n \u003cdiv itemprop=\"publisher\" itemscope itemtype=\"http://schema.org/Organization\"\u003e\n \u003cmeta itemprop=\"name\" content=\"Google Play\"/\u003e\n \u003clink itemprop=\"url\" href=\"https://play.google.com\"/\u003e\n \u003clink itemprop=\"url/googlePlus\" href=\"https://plus.google.com/106886664866983861036\"/\u003e\n \u003c/div\u003e\n \u003c/div\u003e\n\nTrack Action\n------------\n\nYou may add a `TrackAction` button to emails requiring users to go to your site to track packages being delivered.\n\nAn action is automatically generated when you specify the `trackingUrl` property. To link directly to a mobile application,\nalso include a `TrackAction` as shown: \n\n### JSON-LD\n\n \u003cscript type=\"application/ld+json\"\u003e\n {\n \"@context\": \"http://schema.org\",\n \"@type\": \"ParcelDelivery\",\n \"deliveryAddress\": {\n \"@type\": \"PostalAddress\",\n \"streetAddress\": \"24 Willie Mays Plaza\",\n \"addressLocality\": \"San Francisco\",\n \"addressRegion\": \"CA\",\n \"addressCountry\": \"US\",\n \"postalCode\": \"94107\"\n },\n \"expectedArrivalUntil\": \"2013-03-12T12:00:00-08:00\",\n \"carrier\": {\n \"@type\": \"Organization\",\n \"name\": \"FedEx\"\n },\n \"itemShipped\": {\n \"@type\": \"Product\",\n \"name\": \"iPod Mini\"\n },\n \"partOfOrder\": {\n \"@type\": \"Order\",\n \"orderNumber\": \"176057\",\n \"merchant\": {\n \"@type\": \"Organization\",\n \"name\": \"Bob Dole\"\n }\n },\n \"trackingUrl\": \"http://fedex.com/track/1234567890\"\n \"potentialAction\": {\n \"@type\": \"TrackAction\",\n \"target\": \"http://fedex.com/track/1234567890\"\n },\n }\n \u003c/script\u003e\n\n### Microdata\n\n \u003cdiv itemscope itemtype=\"http://schema.org/ParcelDelivery\"\u003e\n \u003cdiv itemprop=\"deliveryAddress\" itemscope itemtype=\"http://schema.org/PostalAddress\"\u003e\n \u003cmeta itemprop=\"streetAddress\" content=\"24 Willie Mays Plaza\"/\u003e\n \u003cmeta itemprop=\"addressLocality\" content=\"San Francisco\"/\u003e\n \u003cmeta itemprop=\"addressRegion\" content=\"CA\"/\u003e\n \u003cmeta itemprop=\"addressCountry\" content=\"US\"/\u003e\n \u003cmeta itemprop=\"postalCode\" content=\"94107\"/\u003e\n \u003c/div\u003e\n \u003cmeta itemprop=\"expectedArrivalUntil\" content=\"2013-03-12T12:00:00-08:00\"/\u003e\n \u003cdiv itemprop=\"carrier\" itemscope itemtype=\"http://schema.org/Organization\"\u003e\n \u003cmeta itemprop=\"name\" content=\"FedEx\"/\u003e\n \u003c/div\u003e\n \u003cdiv itemprop=\"itemShipped\" itemscope itemtype=\"http://schema.org/Product\"\u003e\n \u003cmeta itemprop=\"name\" content=\"iPod Mini\"/\u003e\n \u003c/div\u003e\n \u003cdiv itemprop=\"partOfOrder\" itemscope itemtype=\"http://schema.org/Order\"\u003e\n \u003cmeta itemprop=\"orderNumber\" content=\"176057\"/\u003e\n \u003cdiv itemprop=\"merchant\" itemscope itemtype=\"http://schema.org/Organization\"\u003e\n \u003cmeta itemprop=\"name\" content=\"Bob Dole\"/\u003e\n \u003c/div\u003e\n \u003c/div\u003e\n \u003clink itemprop=\"trackingUrl\" href=\"http://fedex.com/track/1234567890\"/\u003e\n \u003cdiv itemprop=\"potentialAction\" itemscope itemtype=\"http://schema.org/TrackAction\"\u003e\n \u003clink itemprop=\"target\" href=\"http://fedex.com/track/1234567890\"/\u003e\n \u003c/div\u003e\n \u003c/div\u003e\n\nTest your markup\n----------------\n\nYou can validate your markup using the [Email Markup Tester Tool](https://www.google.com/webmasters/markup-tester/). Paste in your markup code and click the **Validate** button to scan the content and receive a report on any errors present.\n\nSpecification\n-------------\n\nFor a specification of the various go-to action types, see the documentation\nfor the specific type [ViewAction](/workspace/gmail/markup/reference/types/ViewAction) or\n[TrackAction](/workspace/gmail/markup/reference/types/TrackAction).\n| **Note:** Some of the schemas used by Google are still going through the standardization process of [schema.org](http://schema.org), and therefore, may change in the future. [Learn More](/workspace/gmail/markup/reference/schema-org-proposals)."]]