En esta sección, se explica cómo preparar y planificar la publicación de tu app en Marketplace.
Decide qué quieres publicar
Para que se muestre en Google Workspace Marketplace, la app que crees debe extender al menos una aplicación de Google Workspace. Para obtener información sobre los tipos de apps que puedes compilar y publicar, consulta Integraciones de apps.
Determina el público de tu app
Las apps de Google Workspace Marketplace pueden ser públicas o privadas:
Privada: Si creaste tu app con una cuenta de Google Workspace, puedes publicarla de forma privada en tu organización de Google Workspace. Las apps privadas solo están disponibles para los usuarios de tu organización y también se incluyen en la sección Apps internas de Marketplace.
Públicas: Cualquier persona que use Google Workspace Marketplace puede ver e instalar las apps públicas.
Las apps públicas tienen requisitos de publicación adicionales para aparecer en Marketplace.
Después de publicar tu app como privada o pública, no podrás cambiar este parámetro de configuración. Antes de publicar tu app, asegúrate de haber determinado con precisión tu público.
Configura el acceso para organizaciones de Google Workspace
Algunas organizaciones de Google Workspace usan listas de entidades permitidas para administrar qué apps pueden instalar los usuarios.
Si quieres publicar una app en una organización que usa una lista de entidades permitidas, comunícate con un administrador para que la agregue.
Apps públicas: Revisa los requisitos de publicación adicionales
Para distribuir y compartir tu app con usuarios ajenos a tu organización de Google Workspace, debes publicarla de forma pública. Las apps públicas requieren una revisión del equipo de Marketplace. Antes de enviar tu app para su revisión, asegúrate de que cumpla con los siguientes requisitos del Marketplace:
Figura 1: Proceso de publicación de una app en Google Workspace Marketplace.
Después de compilar tu app, puedes publicarla siguiendo estos pasos:
Crea un proyecto de Google Cloud para configurar y administrar tu ficha en Google Workspace Marketplace. Si ya creaste un proyecto de Cloud para tu app, debes usarlo para tu ficha.
Configura OAuth para tu app. En el caso de las apps públicas, es posible que debas enviarlas para una revisión de OAuth.
Prueba que tu app funcione correctamente. Para probar apps públicas, puedes usar los criterios de revisión relacionados con la funcionalidad de la app y la experiencia del usuario. También debes asegurarte de tener un sitio web y un logotipo para tu app, ya que necesitarás estos recursos para la ficha de tu app en Marketplace.
Habilita el SDK de Google Workspace Marketplace para configurar tu app en relación con aspectos como su visibilidad, la configuración de instalación y las aplicaciones de Google Workspace que extiende.
Después de configurar y guardar todos los parámetros necesarios en el SDK de Google Workspace Marketplace, envía tu app para que se publique.
Según el público de tu app, esta se publicará de inmediato o se someterá a una revisión final:
En el caso de las apps privadas, la ficha de Play Store estará disponible de inmediato para todos los miembros de tu organización de Google Workspace.
En el caso de las apps públicas, Google revisa tu app. Después de que Google apruebe tu app, su ficha estará disponible para todos en Marketplace. Para obtener información sobre el estado de una app pública, consulta Cómo verificar el estado de publicación de la ficha de tu app.
En el caso de todas las apps, la configuración de instalación de la app determina si todos los usuarios o solo los administradores de Google Workspace pueden instalarla.
[null,null,["Última actualización: 2025-08-22 (UTC)"],[[["\u003cp\u003eThis page outlines the process of publishing apps, both public and private, to the Google Workspace Marketplace.\u003c/p\u003e\n"],["\u003cp\u003eBefore publishing, developers need to prepare their app by defining its target audience (public or private) and ensuring it meets Google's requirements if intended for public access.\u003c/p\u003e\n"],["\u003cp\u003ePublishing involves steps like creating a Google Cloud project, configuring OAuth, testing functionality, enabling the Marketplace SDK, and crafting a store listing.\u003c/p\u003e\n"],["\u003cp\u003ePrivate apps are immediately available within the organization, while public apps undergo a Google review before being listed on the Marketplace.\u003c/p\u003e\n"],["\u003cp\u003eApp installation settings control whether all users or only administrators can install the app, regardless of its public or private status.\u003c/p\u003e\n"]]],["To publish an app on the Google Workspace Marketplace, first decide if it will be public or private. Public apps are for all users, while private apps are for your organization only. Next, create a Google Cloud project and configure OAuth. Then, test the app thoroughly. Enable the Google Workspace Marketplace SDK, creating a store listing. Finally, submit your app for publishing. Private apps are immediately available, while public apps undergo a review process by Google.\n"],null,["# Publish apps to the Google Workspace Marketplace\n\n|-------------------------------------------------------------------------------------------------------------------------------------------|\n| Got 5 minutes? Help us improve our Google Workspace documentation by taking a quick [online survey](https://forms.gle/XcqRP3PJiQv9ADuj9). |\n\nThis page explains the steps to publish an app to the\n[Google Workspace Marketplace](https://workspace.google.com/marketplace/). \n\nPrepare for the publishing process\n----------------------------------\n\nThis section explains how to prepare and plan for publishing your\napp to the Marketplace.\n\n### Decide what you want to publish\n\nTo be listed on the Google Workspace Marketplace, the app that you build must\nextend at least one Google Workspace application. To learn about the types of\napps you can build and publish, see\n[App integrations](/workspace/marketplace/overview#app-integrations).\n\n### Determine the audience for your app\n\nGoogle Workspace Marketplace apps can either be *public* or *private*:\n\n- **Private** : If you built your app using a Google Workspace account, you can publish the app privately to your Google Workspace organization. Private apps are only available to users in your organization, and are also listed in the [**Internal Apps**](https://workspace.google.com/marketplace/mydomainapps) section of the Marketplace.\n- **Public** : Public apps can be viewed and installed by anyone who uses the Google Workspace Marketplace. Public apps have [additional publishing requirements](#public-requirements) to be listed on the Marketplace.\n\nAfter you publish your app as either private or public, you can't\nchange this setting. Before you publish your app, make sure you've accurately\ndetermined your audience.\n\n#### Configure access for Google Workspace organizations\n\nSome Google Workspace organizations use allowlists to\n[manage which apps users can install](https://support.google.com/a/answer/172931).\nIf you want to publish an app to an organization that uses an allowlist, contact\nan administrator to add your app to the allowlist.\n\nGoogle Workspace organizations can also restrict the use of\nChat apps. To manage access, see\n[Allow users to install Chat apps](https://support.google.com/a/answer/7651360).\n\n#### Public apps: Review additional publishing requirements\n\nTo distribute and share your app to users outside of your Google Workspace\norganization, you must publish it publicly. Public apps require a review from\nthe Marketplace team. Before submitting your app\nfor review, make sure your app meets the following\nMarketplace requirements:\n\n- Your app must comply with the Marketplace [terms and policies](/workspace/marketplace/terms).\n- Your app must meet all Marketplace review criteria. To learn more, see [App review process and requirements](/workspace/marketplace/about-app-review).\n\nPublish your app\n----------------\n\n**Figure 1**: The process of publishing an app to the Google Workspace Marketplace.\n\nAfter you've built your app, you can publish it by completing the following\nsteps:\n\n1. [Create a Google Cloud project](/workspace/marketplace/create-gcp-project) to configure and manage your listing on the Google Workspace Marketplace. If you've already created a Cloud project for your app, then you should use this Cloud project for your listing.\n2. [Configure OAuth for your app](/workspace/marketplace/configure-oauth-consent-screen). For public apps, you might need to submit your app for an OAuth review.\n3. Test that your app is working properly. To test public apps, you can use the [review criteria](/workspace/marketplace/about-app-review#areas) related to app functionality and user experience. You should also make sure you have a website and logo for your app, because you'll need these assets for your app's listing in the Marketplace.\n4. [Enable the Google Workspace Marketplace SDK](/workspace/marketplace/enable-configure-sdk) to configure your app for things like its visibility, installation settings, and which Google Workspace applications it extends.\n5. [Create a store listing](/workspace/marketplace/create-listing) that explains and promotes your app to users.\n6. After you configure and save all required settings in the Google Workspace Marketplace SDK,\n [submit your app to be published](/workspace/marketplace/create-listing#publish_an_app).\n Depending on the audience for your app, your app is published immediately or\n undergoes a final review:\n\n - For private apps, your app listing is immediately available to everyone in your Google Workspace organization.\n - For public apps, your app is reviewed by Google. After Google approves your app, your app listing is available to everyone in the Marketplace. To learn about the status of a public app, see [Check your app listing's publication status](/workspace/marketplace/create-listing#check_your_app_listings_publication_status).\n\n For all apps, the [app installation settings](/workspace/marketplace/enable-configure-sdk#installation_settings)\n determine whether all users or only Google Workspace administrators\n can install the app.\n\nRelated topics\n--------------\n\n- [Update or unpublish a Google Workspace Marketplace listing](/workspace/marketplace/manage-app-listing)\n- [App review process and requirements for the Google Workspace Marketplace](/workspace/marketplace/about-app-review)"]]
