[null,null,["最后更新时间 (UTC)：2025-07-26。"],[[["\u003cp\u003ePartners must upload a daily Conversion feed to provide Google with information about assisted conversions for action links, specific to Healthcare Starter integrations.\u003c/p\u003e\n"],["\u003cp\u003eThe Conversion feed must include data for the last 30 days and cover all action links provided in the Merchant and/or Services feeds.\u003c/p\u003e\n"],["\u003cp\u003eFor each day, the feed should report the total number of assisted transactions (\u003ccode\u003enum_transactions\u003c/code\u003e) and visits to the merchant's landing page (\u003ccode\u003enum_visits\u003c/code\u003e) that came from the \u003ccode\u003eaction_link\u003c/code\u003es, with \u003ccode\u003enum_transactions\u003c/code\u003e only included if there are more than 50 transactions.\u003c/p\u003e\n"],["\u003cp\u003eConversion data should be reported within a 24-hour period in UTC, from 12:00 AM to 11:59 PM, and the latest uploaded data will always be considered the source of truth.\u003c/p\u003e\n"],["\u003cp\u003eThe Conversion feed will be uploaded to the Generic feed SFTP server, with the file descriptor name set to \u003ccode\u003ereservewithgoogle.conversion_data\u003c/code\u003e, and partners should exclude the \u003ccode\u003econversion_source\u003c/code\u003e field as data should be aggregated across all action links.\u003c/p\u003e\n"]]],["Partners providing Healthcare Starter integrations must upload a daily Conversion feed containing data for the last 30 days, encompassing all action links. Each feed should reflect a 24-hour period in UTC (12:00 AM to 11:59 PM). The feed must include `num_transactions` (if over 50 for the day) and `num_visits` for each merchant. If there is no conversion data, include the link with '0' as the value. Updated values can be included in the next feed upload. The conversion feed must be uploaded to the Generic feed dropbox.\n"],null,["# Sending Conversion Tracking Information via Feeds (legacy)\n\nThis guide explains how partners can provide the Actions Center information\nregarding transactions which are completed via place action links.\n| **Note:** This guide is only applicable to [Healthcare Starter integrations](/actions-center/verticals/healthcare/guides/starter-integration/overview). Other verticals and integrations may have different requirements for sending conversion data\n\n### Conversion data for tracking\n\nIn order to provide Google information about assisted conversions, partners\nmust upload a\n[Conversion feed](/actions-center/verticals/healthcare/starter-feed-samples/conversion-feed) on a **daily** cadence. This feed can be uploaded\nalongside Merchant and/or Service feeds uploads. You are required to upload\nconversion data for all action links which are currently being provided via\nthe Merchant and/or Services feeds. Each feed upload must contain data for the\nlast 30 days.\n| **Key Point:** Duration for conversion data feed should be 24 hours in UTC time zone i.e 12:00 AM UTC to 11:59 PM UTC\n\nIf a conversion value for a particular `action_link` changes\nafter the initial upload, you can upload the new value as part of the next\nfeed upload.\n\nThe latest data uploaded via feeds will be considered the source of truth\nand will be merged with the previously submitted data.\n\nFor instances when there is no conversion data for an\n`action_link`, we recommend that you include information about\nthe link with the conversion data values set as `0` for that\ndate.\n| **Note:** If you are required to make an update to data more than 30 days old, please reach out to your Google contact.\n\nConversion data for `action link`(s) can be collected in\nmultiple ways and is based on your preference, the recommended method is by\nappending UTM parameters to your URL which indicates this link originated\nfrom the `action_link` provided in your feeds.\n\nThe\n[Conversion feed](/actions-center/verticals/healthcare/starter-feed-samples/conversion-feed) will be uploaded to the Generic feed SFTP server.\nFollow the\n[How to use the Generic feed SFTP server tutorial](/actions-center/verticals/healthcare/guides/tutorials/tutorial-generic-sftp) for instructions and use\nthe name set to the exact string\n`reservewithgoogle.conversion_data` in your descriptor file.\n\nFor conversion data tracking, we require you to upload the following\ninformation for the last 30 days per merchant via the feeds:\n\n- `num_transactions` - Total number of assisted transactions\n via `action_link`s for the specified day. Examples of transactions\n include the user performing the following actions:\n\n - place an order\n - make a reservation\n - book an appointment\n\n Only provide this data if there are **more than 50 transactions** for that day.\n Do not provide an entry for the given day if there are fewer than 50 transactions.\n- `num_visits` - Number of visits to the merchant's landing page from `action_link`(s). These visits may or may not have an associated transaction.\n\n| **Warning:** The [conversion feed reference](/actions-center/verticals/healthcare/reference/feed-specifications/conversion-data-feed) docs contain a definition for providing `conversion_source` in the feed. This field should not be included, and `num_transactions` and `num_visits` should be aggregated across all action links for each day.\n\nPlease see our\n[feed samples for conversion tracking](/actions-center/verticals/healthcare/starter-feed-samples/conversion-feed) for an example of how this feed should be structured."]]
