Annonces vidéo natives
Restez organisé à l'aide des collections
Enregistrez et classez les contenus selon vos préférences.
Sélectionnez une plate-forme :
Android
iOS
MediaContent
Les annonces natives donnent accès à un objet
MediaContent
qui permet d'obtenir des informations sur le contenu multimédia, qu'il s'agisse d'une vidéo ou d'une image. Il est également utilisé pour contrôler la lecture des annonces vidéo et écouter les événements de lecture. Vous pouvez obtenir l'objet
MediaContent
en appelant
NativeAd.getMediaContent()
.
L'objet MediaContent
contient des informations telles que le format et la durée d'une vidéo. L'extrait suivant montre comment obtenir le format et la durée d'une annonce native.
Java
if (nativeAd.getMediaContent() != null) {
MediaContent mediaContent = nativeAd.getMediaContent();
float mediaAspectRatio = mediaContent.getAspectRatio();
if (mediaContent.hasVideoContent()) {
float duration = mediaContent.getDuration();
}
}
Kotlin
nativeAd.mediaContent?.let { mediaContent ->
val mediaAspectRatio: Float = mediaContent.aspectRatio
if (mediaContent.hasVideoContent()) {
val duration: Float = mediaContent.duration
}
}
Rappels pour les événements vidéo
Pour gérer des événements vidéo spécifiques, écrivez une classe qui étend la classe abstraite VideoLifecycleCallbacks
et appelez setVideoLifecycleCallbacks()
sur VideoController
. Ensuite, remplacez uniquement les rappels qui vous intéressent.
Java
if (nativeAd.getMediaContent() != null) {
VideoController videoController = nativeAd.getMediaContent().getVideoController();
if (videoController != null) {
videoController.setVideoLifecycleCallbacks(
new VideoController.VideoLifecycleCallbacks() {
@Override
public void onVideoStart() {
Log.d(TAG, "Video started.");
}
@Override
public void onVideoPlay() {
Log.d(TAG, "Video played.");
}
@Override
public void onVideoPause() {
Log.d(TAG, "Video paused.");
}
@Override
public void onVideoEnd() {
Log.d(TAG, "Video ended.");
}
@Override
public void onVideoMute(boolean isMuted) {
Log.d(TAG, "Video isMuted: " + isMuted + ".");
}
});
}
}
Kotlin
val videoLifecycleCallbacks =
object : VideoController.VideoLifecycleCallbacks() {
override fun onVideoStart() {
Log.d(TAG, "Video started.")
}
override fun onVideoPlay() {
Log.d(TAG, "Video played.")
}
override fun onVideoPause() {
Log.d(TAG, "Video paused.")
}
override fun onVideoEnd() {
Log.d(TAG, "Video ended.")
}
override fun onVideoMute(isMuted: Boolean) {
Log.d(TAG, "Video isMuted: $isMuted.")
}
}
nativeAd.mediaContent?.videoController?.videoLifecycleCallbacks = videoLifecycleCallbacks
Sauf indication contraire, le contenu de cette page est régi par une licence Creative Commons Attribution 4.0, et les échantillons de code sont régis par une licence Apache 2.0. Pour en savoir plus, consultez les Règles du site Google Developers. Java est une marque déposée d'Oracle et/ou de ses sociétés affiliées.
Dernière mise à jour le 2025/09/02 (UTC).
[null,null,["Dernière mise à jour le 2025/09/02 (UTC)."],[[["\u003cp\u003e\u003ccode\u003eMediaContent\u003c/code\u003e provides access to information about media in native ads, such as aspect ratio and duration for videos, and can be obtained using \u003ccode\u003eNativeAd.getMediaContent()\u003c/code\u003e.\u003c/p\u003e\n"],["\u003cp\u003eYou can control video playback and listen for events like start, play, pause, end, and mute using the \u003ccode\u003eVideoController\u003c/code\u003e and \u003ccode\u003eVideoLifecycleCallbacks\u003c/code\u003e.\u003c/p\u003e\n"],["\u003cp\u003eTo handle video events, extend the \u003ccode\u003eVideoLifecycleCallbacks\u003c/code\u003e class and override the desired callback methods to implement custom logic when these events occur.\u003c/p\u003e\n"]]],["Native ads utilize the `MediaContent` object to access information about media, including videos and images. Obtain this object using `NativeAd.getMediaContent()`. Key data like aspect ratio and video duration are accessible through this object. For video ads, extend `VideoLifecycleCallbacks` and use `setVideoLifecycleCallbacks()` to handle events such as start, play, pause, end, and mute. These events can be handled by overriding the corresponding callback functions.\n"],null,["Select platform: [Android](/admob/android/native/video-ads \"View this page for the Android platform docs.\") [iOS](/admob/ios/native/video-ads \"View this page for the iOS platform docs.\")\n\n\u003cbr /\u003e\n\nMediaContent Native ads provide access to a [`MediaContent`](/admob/android/reference/com/google/android/gms/ads/MediaContent) object that is used to get information about media content, which could be video or an image. It is also used to control video ad playback and listen for playback events. You can obtain the `MediaContent` object by calling [`NativeAd.getMediaContent()`](/admob/android/reference/com/google/android/gms/ads/nativead/NativeAd#getMediaContent()).\n\n\u003cbr /\u003e\n\nThe `MediaContent` object contains information such as the aspect ratio and\nduration of a video. The following snippet shows how to get the aspect ratio and\nduration of a native ad. \n\nJava \n\n if (nativeAd.getMediaContent() != null) {\n MediaContent mediaContent = nativeAd.getMediaContent();\n float mediaAspectRatio = mediaContent.getAspectRatio();\n if (mediaContent.hasVideoContent()) {\n float duration = mediaContent.getDuration();\n }\n } \n https://github.com/googleads/googleads-mobile-android-examples/blob/ccc290a583d7f552bdcf81ea76adc05beaa43f0b/java/advanced/APIDemo/app/src/main/java/com/google/android/gms/snippets/NativeVideoAdsSnippets.java#L31-L37\n\nKotlin \n\n nativeAd.mediaContent?.let { mediaContent -\u003e\n val mediaAspectRatio: Float = mediaContent.aspectRatio\n if (mediaContent.hasVideoContent()) {\n val duration: Float = mediaContent.duration\n }\n } \n https://github.com/googleads/googleads-mobile-android-examples/blob/ccc290a583d7f552bdcf81ea76adc05beaa43f0b/kotlin/advanced/APIDemo/app/src/main/java/com/google/android/gms/snippets/NativeVideoAdsSnippets.kt#L28-L33\n\nCallbacks for video events\n\nTo handle specific video events, write a class that extends the abstract\n`VideoLifecycleCallbacks` class, and call\n[`setVideoLifecycleCallbacks()`](/admob/android/reference/com/google/android/gms/ads/VideoController#setVideoLifecycleCallbacks(com.google.android.gms.ads.VideoController.VideoLifecycleCallbacks))\non the `VideoController`. Then, override only the callbacks you care about. \n\nJava \n\n if (nativeAd.getMediaContent() != null) {\n VideoController videoController = nativeAd.getMediaContent().getVideoController();\n if (videoController != null) {\n videoController.setVideoLifecycleCallbacks(\n new VideoController.VideoLifecycleCallbacks() {\n @Override\n public void onVideoStart() {\n Log.d(TAG, \"Video started.\");\n }\n\n @Override\n public void onVideoPlay() {\n Log.d(TAG, \"Video played.\");\n }\n\n @Override\n public void onVideoPause() {\n Log.d(TAG, \"Video paused.\");\n }\n\n @Override\n public void onVideoEnd() {\n Log.d(TAG, \"Video ended.\");\n }\n\n @Override\n public void onVideoMute(boolean isMuted) {\n Log.d(TAG, \"Video isMuted: \" + isMuted + \".\");\n }\n });\n }\n } \n https://github.com/googleads/googleads-mobile-android-examples/blob/ccc290a583d7f552bdcf81ea76adc05beaa43f0b/java/advanced/APIDemo/app/src/main/java/com/google/android/gms/snippets/NativeVideoAdsSnippets.java#L43-L74\n\nKotlin \n\n val videoLifecycleCallbacks =\n object : VideoController.VideoLifecycleCallbacks() {\n override fun onVideoStart() {\n Log.d(TAG, \"Video started.\")\n }\n\n override fun onVideoPlay() {\n Log.d(TAG, \"Video played.\")\n }\n\n override fun onVideoPause() {\n Log.d(TAG, \"Video paused.\")\n }\n\n override fun onVideoEnd() {\n Log.d(TAG, \"Video ended.\")\n }\n\n override fun onVideoMute(isMuted: Boolean) {\n Log.d(TAG, \"Video isMuted: $isMuted.\")\n }\n }\n nativeAd.mediaContent?.videoController?.videoLifecycleCallbacks = videoLifecycleCallbacks \n https://github.com/googleads/googleads-mobile-android-examples/blob/ccc290a583d7f552bdcf81ea76adc05beaa43f0b/kotlin/advanced/APIDemo/app/src/main/java/com/google/android/gms/snippets/NativeVideoAdsSnippets.kt#L39-L61"]]