集成适用于广告的 WebView API
使用集合让一切井井有条
根据您的偏好保存内容并对其进行分类。
适用于广告的 WebView API 可让 WKWebView
中的代码使用应用信号,从而帮助提供内容的发布商提升创收效果,并保护广告客户免受垃圾内容的侵扰。

运作方式
与 Google 移动广告 SDK 的通信仅在响应由以下任一因素触发的广告事件时发生:
SDK 会向已注册的 WKWebView
添加消息处理程序,以监听这些广告事件。如需更好地了解其运作方式,请查看测试页面的源代码。
前提条件
注册 WebView
在主线程上调用 register(_:)
,以在每个 WKWebView
实例中与 AdSense 代码或 Google 发布商代码中的 JavaScript 处理程序建立连接。应尽早执行此操作,例如在视图控制器的 viewDidLoad
方法中执行。
Swift
import WebKit
class ViewController: UIViewController {
var webView: WKWebView!
override func viewDidLoad() {
super.viewDidLoad()
// Initialize a WKWebViewConfiguration object.
let webViewConfiguration = WKWebViewConfiguration()
// Let HTML videos with a "playsinline" attribute play inline.
webViewConfiguration.allowsInlineMediaPlayback = true
// Let HTML videos with an "autoplay" attribute play automatically.
webViewConfiguration.mediaTypesRequiringUserActionForPlayback = []
// Initialize the WKWebView with your WKWebViewConfiguration object.
webView = WKWebView(frame: view.frame, configuration: webViewConfiguration)
view.addSubview(webView)
// Register the web view.
MobileAds.shared.register(webView)
}
}
Objective-C
@import WebKit;
#import "ViewController.h"
@interface ViewController ()
@property(nonatomic, strong) WKWebView *webView;
@end
@implementation ViewController
- (void)viewDidLoad {
[super viewDidLoad];
// Initialize a WKWebViewConfiguration object.
WKWebViewConfiguration *webViewConfiguration = [[WKWebViewConfiguration alloc] init];
// Let HTML videos with a "playsinline" attribute play inline.
webViewConfiguration.allowsInlineMediaPlayback = YES;
// Let HTML videos with an "autoplay" attribute play automatically.
webViewConfiguration.mediaTypesRequiringUserActionForPlayback = WKAudiovisualMediaTypeNone;
// Initialize the WKWebView with your WKWebViewConfiguration object.
self.webView = [[WKWebView alloc] initWithFrame:self.view.frame configuration:webViewConfiguration];
[self.view addSubview:self.webView];
// Register the web view.
[GADMobileAds.sharedInstance registerWebView:self.webView];
}
测试您的集成
在使用自己的网址之前,我们建议您加载以下网址来测试集成:
https://google.github.io/webview-ads/test/#api-for-ads-tests
如果符合以下条件,测试网址会显示绿色状态栏,表示集成成功:
WKWebView
已连接到 Google 移动广告 SDK
后续步骤
- 在
WKWebView
中征求用户意见。适用于广告的 WebView API 不会使用 IAB TCF v2.0 或 IAB CCPA 合规性框架将在移动应用情境中收集的用户意见传播到 WebView 中的代码。如果您是 WKWebView
及其相应创收 Web 内容的所有者,并希望实现单一的意见征求流程,请与您的意见征求管理平台合作,在 WKWebView
情境中征求用户意见。
如未另行说明,那么本页面中的内容已根据知识共享署名 4.0 许可获得了许可,并且代码示例已根据 Apache 2.0 许可获得了许可。有关详情,请参阅 Google 开发者网站政策。Java 是 Oracle 和/或其关联公司的注册商标。
最后更新时间 (UTC):2025-09-02。
[null,null,["最后更新时间 (UTC):2025-09-02。"],[[["\u003cp\u003eWeb view APIs for ads enable app signals to be used by ad tags in your WKWebView, improving monetization for publishers and protecting advertisers.\u003c/p\u003e\n"],["\u003cp\u003eCommunication with the Google Mobile Ads SDK is triggered by ad events from AdSense code, Google Publisher Tag, or IMA for HTML5.\u003c/p\u003e\n"],["\u003cp\u003eTo enable this functionality, register your WKWebView instance using \u003ccode\u003eGADMobileAds.sharedInstance().register(webView)\u003c/code\u003e after initializing it with the proper configuration.\u003c/p\u003e\n"],["\u003cp\u003eBefore deploying, test the integration using the provided test URL to ensure proper connection between your WKWebView and the Google Mobile Ads SDK.\u003c/p\u003e\n"],["\u003cp\u003eConsent gathering for IAB TCF v2.0 and IAB CCPA needs to be handled within the WKWebView context separately.\u003c/p\u003e\n"]]],["The Web View APIs for Ads enables app signals to be available within `WKWebView` tags, enhancing publisher monetization and protecting advertisers. It works by having the Google Mobile Ads SDK add message handlers to a registered `WKWebView` that will then listen for events from AdSense code, Google Publisher Tag, or IMA for HTML5. Developers must use the SDK version 9.6.0 or higher and add a `GADIntegrationManager` key to the `Info.plist` to indicate usage. The `register(_:)` method must be called on the main thread to establish connection with the JavaScript handlers.\n"],null,["The web view APIs for ads makes app signals available to the tags in your\n\n[`WKWebView`](//developer.apple.com/documentation/webkit/wkwebview), helping to improve monetization for the\npublishers that provided the content and protect advertisers from spam.\n\n\nHow it works\n\nCommunication with the Google Mobile Ads SDK only happens in response to ad\nevents triggered by any of the following:\n\n- [AdSense code](//support.google.com/adsense/answer/9274634)\n- [Google Publisher Tag](//support.google.com/admanager/answer/181073)\n- [IMA for HTML5](//support.google.com/adsense/answer/6391192)\n\nThe SDK adds message handlers to the registered `WKWebView` to listen for\nthese ad events. For a better sense of how this works, view the\n[source code](//github.com/google/webview-ads/blob/main/test/index.html) of the\ntest page.\n| **Warning:** Don't call [`removeAllScriptMessageHandlers()`](//developer.apple.com/documentation/webkit/wkusercontentcontroller/3585114-removeallscriptmessagehandlers) from your `WKWebView` instance as this has unintended side effects. If needed, call [`removeScriptMessageHandler(forName:)`](//developer.apple.com/documentation/webkit/wkusercontentcontroller/1537532-removescriptmessagehandler) to remove individual message handlers instead.\n\nPrerequisites\n\n- [Google Mobile Ads SDK](/admob/ios/quick-start#import_the_mobile_ads_sdk) version 9.6.0 or higher.\n- Update the `Info.plist` file with the following key and string value. This\n bypasses a check the Google Mobile Ads SDK does for a\n `GADApplicationIdentifier` value that applies to developers who implement ads\n outside of a web view. If you miss this step and don't provide a\n `GADApplicationIdentifier`, the Google Mobile Ads SDK throws a\n `GADInvalidInitializationException` on app start.\n\n \u003c!-- Indicate Google Mobile Ads SDK usage is only for web view APIs for ads --\u003e\n \u003ckey\u003eGADIntegrationManager\u003c/key\u003e\n \u003cstring\u003ewebview\u003c/string\u003e\n\n\u003cbr /\u003e\n\nRegister the web view\n\nCall\n\n[`register(_:)`](/admob/ios/api/reference/Classes/GADMobileAds#-registerwebview:)\n\non the main thread to establish a connection with the JavaScript handlers in the\nAdSense code or Google Publisher Tag within each `WKWebView` instance. This\nshould be done as early as possible, such as in the\n\n`viewDidLoad` method of your view controller.\n\n\nSwift \n\n import WebKit\n\n class ViewController: UIViewController {\n\n var webView: WKWebView!\n\n override func viewDidLoad() {\n super.viewDidLoad()\n\n // Initialize a WKWebViewConfiguration object.\n let webViewConfiguration = WKWebViewConfiguration()\n // Let HTML videos with a \"playsinline\" attribute play inline.\n webViewConfiguration.allowsInlineMediaPlayback = true\n // Let HTML videos with an \"autoplay\" attribute play automatically.\n webViewConfiguration.mediaTypesRequiringUserActionForPlayback = []\n\n // Initialize the WKWebView with your WKWebViewConfiguration object.\n webView = WKWebView(frame: view.frame, configuration: webViewConfiguration)\n view.addSubview(webView)\n\n // Register the web view.\n MobileAds.shared.register(webView)\n }\n }\n\nObjective-C \n\n @import WebKit;\n\n #import \"ViewController.h\"\n\n @interface ViewController ()\n\n @property(nonatomic, strong) WKWebView *webView;\n\n @end\n\n @implementation ViewController\n\n - (void)viewDidLoad {\n [super viewDidLoad];\n\n // Initialize a WKWebViewConfiguration object.\n WKWebViewConfiguration *webViewConfiguration = [[WKWebViewConfiguration alloc] init];\n // Let HTML videos with a \"playsinline\" attribute play inline.\n webViewConfiguration.allowsInlineMediaPlayback = YES;\n // Let HTML videos with an \"autoplay\" attribute play automatically.\n webViewConfiguration.mediaTypesRequiringUserActionForPlayback = WKAudiovisualMediaTypeNone;\n\n // Initialize the WKWebView with your WKWebViewConfiguration object.\n self.webView = [[WKWebView alloc] initWithFrame:self.view.frame configuration:webViewConfiguration];\n [self.view addSubview:self.webView];\n\n // Register the web view.\n \\[GADMobileAds.sharedInstance registerWebView:self.webView\\];\n }\n\nTest your integration\n\nBefore using your own URL, we recommend that you load the following URL to test\nthe integration: \n\n https://google.github.io/webview-ads/test#api-for-ads-tests\n\nThe test URL shows green status bars for a successful integration if the\nfollowing conditions apply:\n\n- `WKWebView` connected to the Google Mobile Ads SDK\n\nNext steps\n\n- Gather consent in `WKWebView`. The Web view APIs for Ads doesn't propagate consent collected in the mobile app context using [IAB TCF v2.0](//iabeurope.eu/tcf-2-0/) or [IAB CCPA](//iabtechlab.com/wp-content/uploads/2019/11/Technical-Specifications-FAQ-US-Privacy-IAB-Tech-Lab.pdf) compliance frameworks to the tags in your web views. If you're interested in implementing a single consent flow as the owner of both the `WKWebView` and its corresponding web content being monetized, work with your consent management platform to gather consent in the `WKWebView` context."]]