Fields from the above resources may be selected along with this
resource in your SELECT and WHERE clauses. These fields will not segment
metrics in your SELECT clause.
ad_group_bid_modifier.ad_group
Field description
Immutable. The ad group to which this criterion belongs.
Category
ATTRIBUTE
Data Type
RESOURCE_NAME
Type URL
N/A
Filterable
True
Selectable
True
Sortable
False
Repeated
False
ad_group_bid_modifier.base_ad_group
Field description
Output only. The base ad group from which this draft/trial adgroup bid modifier was created. If ad_group is a base ad group then this field will be equal to ad_group. If the ad group was created in the draft or trial and has no corresponding base ad group, then this field will be null. This field is readonly.
Category
ATTRIBUTE
Data Type
RESOURCE_NAME
Type URL
N/A
Filterable
True
Selectable
True
Sortable
True
Repeated
False
ad_group_bid_modifier.bid_modifier
Field description
The modifier for the bid when the criterion matches. The modifier must be in the range: 0.1 - 10.0. The range is 1.0 - 6.0 for PreferredContent. Use 0 to opt out of a Device type.
Immutable. The resource name of the ad group bid modifier. Ad group bid modifier resource names have the form: customers/{customer_id}/adGroupBidModifiers/{ad_group_id}~{criterion_id}
[null,null,["Last updated 2024-12-18 UTC."],[[["Ad group bid modifiers allow you to adjust your bids for specific criteria, such as devices, hotel booking windows, or check-in dates."],["You can set bid modifiers to increase or decrease your bids by a percentage, ranging from 0.1 to 10.0 (or 1.0 to 6.0 for PreferredContent)."],["Bid modifiers are applied to ad groups, and you can query them using the `ad_group_bid_modifier` resource."],["You can retrieve information about the ad group, campaign, and customer associated with the ad group bid modifier."],["Key fields include `ad_group`, `bid_modifier`, `criterion_id`, and various criteria-specific fields like `device.type` or `hotel_advance_booking_window`."]]],[]]
