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VideoExperimentSubtype
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ASSET
|
The experiment is testing ads with different video assets in the experimental campaign versus the control campaign. It applies to Video Campaigns where users can add or delete assets from control campaigns. |
ASSET_UPLIFT
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The experiment is testing video asset uplift (the performance impact of different video assets in a campaign). It applies to Video Campaigns where users can only add assets to control campaigns. |
DEMAND_GEN_ASSET
|
The experiment is testing a Demand Gen asset experiment. User can add or delete assets from the control campaigns. |
UNKNOWN
|
The value is unknown in this version. |
UNSPECIFIED
|
Not specified. |
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Last updated 2026-05-08 UTC.
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