Typical usage:
var keywordSelector = AdsApp .keywords() .withCondition("metrics.impressions > 100") .forDateRange("LAST_MONTH") .orderBy("metrics.clicks DESC"); var keywordIterator = keywordSelector.get(); while (keywordIterator.hasNext()) { var keyword = keywordIterator.next(); }Related:
Methods:
Member | Type | Description |
---|---|---|
forDateRange | AdsApp.KeywordSelector |
Sets a predefined date range onto the selector. |
forDateRange | AdsApp.KeywordSelector |
Sets a custom date range onto the selector. |
get | AdsApp.KeywordIterator |
Fetches the requested keywords and returns an iterator. |
orderBy | AdsApp.KeywordSelector |
Specifies the ordering of the resulting entities. |
withCondition | AdsApp.KeywordSelector |
Adds the specified condition to the selector in order to narrow down the results. |
withIds | AdsApp.KeywordSelector |
Restricts this selector to return only keywords with the given keyword IDs. |
withLimit | AdsApp.KeywordSelector |
Specifies limit for the selector to use. |
withResourceNames | AdsApp.KeywordSelector |
Restricts this selector to return only keywords with the given Google Ads API resource names. |
forDateRange(dateRange)
Sets a predefined date range onto the selector. Supported values:
TODAY, YESTERDAY, LAST_7_DAYS, LAST_14_DAYS, LAST_30_DAYS,
LAST_BUSINESS_WEEK, LAST_WEEK_SUN_SAT, LAST_WEEK_MON_SUN,
THIS_WEEK_MON_TODAY, THIS_WEEK_SUN_TODAY, LAST_MONTH, THIS_MONTH,
ALL_TIME
. Example:
selector.forDateRange("THIS_WEEK_SUN_TODAY");
Date range must be specified if the selector has conditions or ordering for a stat field. Note that only the last date range specified for the selector will take effect.
Arguments:
Name | Type | Description |
---|---|---|
dateRange | String |
Date range to set onto the selector. |
Return values:
Type | Description |
---|---|
AdsApp.KeywordSelector |
The selector with date range applied. |
forDateRange(dateFrom, dateTo)
Sets a custom date range onto the selector. Both parameters can be either
an object containing year, month, and day fields, or an 8-digit string in
YYYYMMDD
form. For instance, March 24th, 2013
is
represented as either {year: 2013, month: 3, day: 24}
or
"20130324"
. The date range is inclusive on both ends, so
forDateRange("20130324", "20130324")
sets the range of one
day.
Date range must be specified if the selector has conditions or ordering for a stat field. Note that only the last date range specified for the selector will take effect.
Arguments:
Name | Type | Description |
---|---|---|
dateFrom | Object |
Start date of the date range. |
dateTo | Object |
End date of the date range. |
Return values:
Type | Description |
---|---|
AdsApp.KeywordSelector |
The selector with date range applied. |
get()
Fetches the requested keywords and returns an iterator. Return values:
Type | Description |
---|---|
AdsApp.KeywordIterator |
Iterator of the requested keywords. |
orderBy(orderBy)
Specifies the ordering of the resulting entities. orderBy
parameter can have one of the following forms:
orderBy("metrics.cost_micros")
- orders results by metrics.cost_micros, in ascending order.orderBy("metrics.ctr ASC")
- orders results by metrics.ctr, in ascending order.orderBy("ad_group_criterion.cpc_bid_micros DESC")
- orders results by ad_group_criterion.cpc_bid_micros, in descending order.
See KeywordSelector.withCondition(String) for enumeration of columns that can be used.
orderBy()
may be called multiple times. Consider the
following example:
selector = selector.forDateRange("LAST_14_DAYS") .orderBy("metrics.clicks DESC") .orderBy("metrics.ctr ASC");
The results will be ordered by metrics.clicks in descending order. Results with equal metrics.clicks value will be ordered by metrics.ctr in ascending order.
If a stats column is used in the ordering, date range must be specified via KeywordSelector.forDateRange(String) or KeywordSelector.forDateRange(Object, Object).
LabelNames
column cannot be used for ordering.
Arguments:
Name | Type | Description |
---|---|---|
orderBy | String |
Ordering to apply. |
Return values:
Type | Description |
---|---|
AdsApp.KeywordSelector |
The selector with ordering applied. |
withCondition(condition)
Adds the specified condition to the selector in order to narrow down the
results.
Multiple conditions may be added to the same selector:
selector = selector.forDateRange("LAST_MONTH") .withCondition("metrics.clicks > 5") .withCondition("metrics.impressions > 100");All specified conditions are
AND
-ed together. The above
example will retrieve entities that observed over 100 metrics.impressions
AND more than 5 clicks.
The parameter to be passed into this method must be of the following form:
"COLUMN_NAME OPERATOR VALUE"
Operators
The operator that can be used in a condition depends on the type of column.- For
Integer
andLong
columns (e.g. metrics.clicks and metrics.impressions):< <= > >= = !=
- For
Double
columns (e.g. metrics.ctr):< >
- For
String
columns (e.g. campaign.name):= != (NOT) (LIKE | CONTAINS | REGEXP_MATCH)
- For
Enumeration
columns (ones that can only take one value from a predefined list, such as Status):= != IN () NOT IN ()
- For
StringSet
columns (e.g. campaign.labels):CONTAINS ALL () CONTAINS ANY () CONTAINS NONE ()
IN
, NOT IN
, CONTAINS
ALL
, CONTAINS ANY
and CONTAINS NONE
operators look as follows:
withCondition("resource.column_name IN (Value1, Value2)")
Columns
All column names are case-sensitive, and so are all values of enumerated columns (such as Status).
Column | Type | Example |
---|---|---|
|
||
metrics.average_cpc | Double | withCondition("metrics.average_cpc < 1.45") |
metrics.average_cpm | Double | withCondition("metrics.average_cpm > 0.48") |
metrics.average_cpv | Double | withCondition("metrics.average_cpv < 0.23") |
metrics.average_page_views | Double | withCondition("metrics.average_page_views > 0") |
metrics.bounce_rate | Double | withCondition("metrics.bounce_rate < 0.5") |
metrics.clicks | Long | withCondition("metrics.clicks >= 21") |
metrics.conversions_from_interactions_rate | Double | withCondition("metrics.conversions_from_interactions_rate > 0.1") |
metrics.conversions | Long | withCondition("metrics.conversions <= 4") |
metrics.cost_micros | Double |
withCondition("metrics.cost_micros > 4480000") . The
value is specified in micros. E.g. $4.48 = 4480000.
|
metrics.ctr | Double |
withCondition("metrics.ctr > 0.01") . Note that
metrics.ctr is returned in 0..1 range, so 5% metrics.ctr
is represented as 0.05.
|
metrics.impressions | Long | withCondition("metrics.impressions != 0") |
|
||
ad_group_criterion.status |
Enumeration: ENABLED , PAUSED ,
REMOVED |
withCondition("ad_group_criterion.status = PAUSED") |
ad_group_criterion.keyword.text | String | withCondition("ad_group_criterion.keyword.text REGEXP_MATCH 'leather.*'") |
ad_group_criterion.keyword.match_type |
Enumeration: BROAD , EXACT ,
PHRASE
|
withCondition("ad_group_criterion.keyword.match_type = PHRASE") |
ad_group_criterion.cpc_bid_micros | Double |
withCondition("ad_group_criterion.cpc_bid_micros >
500000") . The value is specified in micros. E.g. $0.50 =
500000.
|
ad_group_criterion.final_urls | StringSet | withCondition("ad_group_criterion.final_urls CONTAINS ALL
('https://www.example.com')") |
ad_group_criterion.quality_info.quality_score | Integer | withCondition("ad_group_criterion.quality_info.quality_score >= 6") |
ad_group_criterion.position_estimates.first_page_cpc_micros | Double |
withCondition("ad_group_criterion.position_estimates.first_page_cpc_micros
< 1000000") . The value is specified in micros. E.g. $1 =
1000000.
|
ad_group_criterion.position_estimates.top_of_page_cpc_micros | Double |
withCondition("ad_group_criterion.position_estimates.top_of_page_cpc_micros
< 3000000") . The value is specified in micros. E.g. $3 =
3000000.
|
ad_group.name | String | withCondition("ad_group.name REGEXP_MATCH '.*shoes.*'") |
ad_group.status |
Enumeration: ENABLED , PAUSED ,
REMOVED
|
withCondition("ad_group.status = ENABLED") . Use to fetch
keywords from only ENABLED ad groups.
|
campaign.name | String | withCondition("campaign.name REGEXP_MATCH '.*promotion.*'") |
campaign.status |
Enumeration: ENABLED , PAUSED ,
REMOVED
|
withCondition("campaign.status = ENABLED") . Use to fetch
keywords from only ENABLED campaigns.
|
If a stats column is used in the condition, date range must be specified via KeywordSelector.forDateRange(String) or KeywordSelector.forDateRange(Object, Object).
Arguments:
Name | Type | Description |
---|---|---|
condition | String |
Condition to add to the selector. |
Return values:
Type | Description |
---|---|
AdsApp.KeywordSelector |
The selector with the condition applied. |
withIds(ids)
Restricts this selector to return only keywords with the
given
keyword IDs.
All keywords are uniquely identified by the combination of their ad group ID and keyword ID. The IDs for this selector are thus represented as two-element arrays, with the first element being the ad group ID and the second being the keyword ID:
var keywordIds = [ ['12345', '987987'], ['23456', '876876'], ['34567', '765765'], ]; selector = selector.withIds(keywordIds);In cases where the ad group ID is already known, the IDs for this selector can then be just an array of keyword IDs. Any provided ad group ID and keyword ID combination will override the embedded ad group ID. For instance, the following will select the keywords with the given keyword IDs in the given ad group:
var ids = ['12345', '23456', '34567']; var keywords = adGroup.keywords().withIds(ids);
The resulting selector can be further refined by applying additional conditions to it. The ID-based condition will then be AND-ed together with all the other conditions, including any other ID-based conditions. So, for instance, the following selector:
var ids1 = [ ['12345', '987987'], ['23456', '876876'], ['34567', '765765'], ]; var ids2 = [ ['34567', '765765'], ['45678', '654654'], ['56789', '543543'], ]; AdsApp.keywords() .withIds(ids1) .withIds(ids2);will only get the keyword with ID
['34567',
'765765']
, since it would be the only keyword that
satisfies both ID conditions. Arguments:
Name | Type | Description |
---|---|---|
ids | Object[][] |
Array of keyword IDs. |
Return values:
Type | Description |
---|---|
AdsApp.KeywordSelector |
The selector restricted to the given IDs. |
withLimit(limit)
Specifies limit for the selector to use. For instance,
withLimit(50)
returns only the first 50 entities. Arguments:
Name | Type | Description |
---|---|---|
limit | int |
How many entities to return. |
Return values:
Type | Description |
---|---|
AdsApp.KeywordSelector |
The selector with limit applied. |
withResourceNames(resourceNames)
Restricts this selector to return only keywords with the
given Google Ads API resource names.
const keywordResourceNames = [ 'customers/1234567890/adGroupCriteria/111~222', 'customers/1234567890/adGroupCriteria/111~333', 'customers/1234567890/adGroupCriteria/444~555', ]; selector = selector.withResourceNames(keywordResourceNames);
The resulting selector can be further refined by applying additional conditions to it. The resource name condition will then be AND-ed together with all the other conditions.
The selector can only support up to 10,000 resource names. If more than 10,000 resource names are specified, the corresponding get() call will fail with a runtime error.
Keywords can be identified by either an ad_group_criterion resource name or a keyword_view resource name. This method will accept either although the specified resource names must all be of the same type.
Arguments:
Name | Type | Description |
---|---|---|
resourceNames | String[] |
Array of keyword resource names. |
Return values:
Type | Description |
---|---|
AdsApp.KeywordSelector |
The selector restricted to the given resource names. |