La nouvelle API Search Ads 360 Reporting est désormais disponible. Rejoignez le groupe Google searchads-api-announcements pour vous tenir informé des améliorations et versions à venir.

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Mappages de champs pour l'API Search Ads 360 Reporting

Les tableaux suivants mappent les champs de l'ancienne API Search Ads 360 aux ressources de la nouvelle API Search Ads 360 Reporting.

Rapport de compte

Noms des colonnes dans le rapport `account`	Mappage de la nouvelle API Search Ads 360 Reporting
`absoluteTopImpressionPercentage`	`metrics.absolute_top_impression_percentage`
`account`	`customer.descriptive_name`
`accountCurrencyCode`	`customer.currency_code`
`accountEngineId`	`customer.engine_id`
`accountId`	`customer.id`
`accountTimeZone`	`customer.time_zone`
`accountType`	`customer.account_type`
`advertiser`	Consultez la section Gestion des comptes.
`advertiserId`	Consultez la section Gestion des comptes.
`adWordsConversions`	`metrics.client_account_conversions`
`adWordsConversionValue`	`metrics.client_account_conversions_value`
`adWordsViewThroughConversions`	`metrics.client_account_view_through_conversions`
`agency`	Consultez la section Gestion des comptes.
`agencyId`	Consultez la section Gestion des comptes.
`avgCpc`	`metrics.average_cpc`
`avgCpm`	`metrics.average_cpm`
`avgPos`	Nouveau comportement
`clicks`	`metrics.clicks`
`cost`	`metrics.cost_micros`
`creationTimestamp`	`customer.creation_time`
`ctr`	`metrics.ctr`
`date`	`segments.date`
`deviceSegment`	`segments.device`
`dfaActions`	`metrics.all_conversions_by_conversion_date` – `metrics.cross_device_conversions_by_conversion_date`
`dfaActionsCrossEnv`	`metrics.all_conversions_by_conversion_date`
`dfaRevenue`	`metrics.all_conversions_value_by_conversion_date` – `metrics.cross_device_conversions_value_by_conversion_date`
`dfaRevenueCrossEnv`	`metrics.all_conversions_value_by_conversion_date`
`dfaTransactions`	`metrics.all_conversions_by_conversion_date` – `metrics.cross_device_conversions_by_conversion_date`
`dfaTransactionsCrossEnv`	`metrics.all_conversions_by_conversion_date`
`dfaWeightedActions`	Nouveau comportement
`dfaWeightedActionsCrossEnv`	Nouveau comportement
`displayBudgetLostImpressionShare`	`metrics.content_budget_lost_impression_share`
`displayImpressionShare`	`metrics.content_impression_share`
`displayRankLostImpressionShare`	`metrics.content_rank_lost_impression_share`
`floodlightActivity`	`segments.conversion_action_name`
`floodlightActivityId`	Utiliser `conversion_action`
`floodlightActivityTag`	Utiliser `conversion_action`
`floodlightGroup`	Nouveau comportement
`floodlightGroupId`	Nouveau comportement
`floodlightGroupTag`	Utiliser `conversion_action`
`impr`	`metrics.impressions`
`lastModifiedTimestamp`	`customer.last_modified_time`
`monthEnd`	Nouveau comportement
`monthStart`	`segments.month`
`qualityScoreAvg`	`metrics.historical_quality_score`
`quarterEnd`	Nouveau comportement
`quarterStart`	`segments.quarter`
`searchAbsoluteTopImpressionShare`	`metrics.search_absolute_top_impression_share`
`searchBudgetLostAbsoluteTopImpressionShare`	`metrics.search_budget_lost_absolute_top_impression_share`
`searchBudgetLostImpressionShare`	`metrics.search_budget_lost_impression_share`
`searchBudgetLostTopImpressionShare`	`metrics.search_budget_lost_top_impression_share`
`searchImpressionShare`	`metrics.search_impression_share`
`searchRankLostAbsoluteTopImpressionShare`	`metrics.search_rank_lost_absolute_top_impression_share`
`searchRankLostImpressionShare`	`metrics.search_rank_lost_impression_share`
`searchRankLostTopImpressionShare`	`metrics.search_rank_lost_top_impression_share`
`searchTopImpressionShare`	`metrics.search_top_impression_share`
`status`	`customer.status`
`topImpressionPercentage`	`metrics.top_impression_percentage`
`topOfPageBidAvg`	Nouveau comportement
`visits`	`metrics.visits`
`weekEnd`	Nouveau comportement
`weekStart`	`segments.week`
`yearEnd`	Nouveau comportement
`yearStart`	`segments.year`

Rapport sur les performances des annonces

Noms des colonnes dans le rapport `ad`	nouveau mappage de l'API Search Ads 360 Reporting
`account`	`customer.descriptive_name`
`accountEngineId`	`customer.engine_id`
`accountId`	`customer.id`
`accountType`	`customer.account_type`
`ad`	`ad_group_ad.ad.name`
`adDescription1`	`ad_group_ad.ad.{ad type}.description1`¹
`adDescription2`	`ad_group_ad.ad.{ad type}.description2`¹
`adDisplayUrl`	`ad_group_ad.ad.display_url`
`adEngineId`	`ad_group_ad.engine_id` ou `ad_group_ad.ad.id`²
`adGroup`	`ad_group.name`
`adGroupId`	`ad_group.id`
`adGroupStatus`	`ad_group.status`
`adHeadline`	`ad_group_ad.ad.{ad type}.headline`³
`adHeadline2`	`ad_group_ad.ad.expanded_text_ad.headline2`
`adHeadline3`	`ad_group_ad.ad.expanded_text_ad.headline3`
`adId`	`ad_group_ad.ad.id`
`adLabels`	`ad_group_ad.labels`
`adLandingPage`	`ad_group_ad.ad.final_urls`
`adPathField1`	`ad_group_ad.ad.{ad type}.path1`⁴
`adPathField2`	`ad_group_ad.ad.{ad type}.path2`⁴
`adPromotionLine`	Nouveau comportement
`adType`	`ad_group_ad.ad.type`
`advertiser`	Consultez la section Gestion des comptes.
`advertiserId`	Consultez la section Gestion des comptes.
`adWordsConversions`	`metrics.client_account_conversions`
`adWordsConversionValue`	`metrics.client_account_conversions_value`
`adWordsViewThroughConversions`	`metrics.client_account_view_through_conversions`
`agency`	Consultez la section Gestion des comptes.
`agencyId`	Consultez l'article Gestion des comptes.
`avgCpc`	`metrics.average_cpc`
`avgCpm`	`metrics.average_cpm`
`avgPos`	Nouveau comportement
`campaign`	`campaign.name`
`campaignId`	`campaign.id`
`campaignStatus`	`campaign.status`
`clicks`	`metrics.clicks`
`cost`	`metrics.cost_micros`
`creationTimestamp`	`ad_group_ad.creation_time`
`ctr`	`metrics.ctr`
`date`	`segments.date`
`deviceSegment`	`segments.device`
`dfaActions`	`metrics.all_conversions_by_conversion_date` – `metrics.cross_device_conversions_by_conversion_date`
`dfaActionsCrossEnv`	`metrics.all_conversions_by_conversion_date`
`dfaRevenue`	`metrics.all_conversions_value_by_conversion_date` – `metrics.cross_device_conversions_value_by_conversion_date`
`dfaRevenueCrossEnv`	`metrics.all_conversions_value_by_conversion_date`
`dfaTransactions`	`metrics.all_conversions_by_conversion_date` – `metrics.cross_device_conversions_by_conversion_date`
`dfaTransactionsCrossEnv`	`metrics.all_conversions_by_conversion_date`
`dfaWeightedActions`	Nouveau comportement
`dfaWeightedActionsCrossEnv`	Nouveau comportement
`effectiveLabels`	`Not available in V0`
`engineStatus`	`ad_group_ad.engine_status`
`floodlightActivity`	`segments.conversion_action_name`
`floodlightActivityId`	Utiliser `conversion_action`
`floodlightActivityTag`	Utiliser `conversion_action`
`floodlightGroup`	Nouveau comportement
`floodlightGroupId`	Nouveau comportement
`floodlightGroupTag`	Utiliser `conversion_action`
`impr`	`metrics.impressions`
`isUnattributedAd`	`Not available`
`lastModifiedTimestamp`	`ad_group_ad.last_modified_time`
`monthEnd`	Nouveau comportement
`monthStart`	`segments.month`
`quarterEnd`	Nouveau comportement
`quarterStart`	`segments.quarter`
`status`	`ad_group_ad.status`
`visits`	`metrics.visits`
`weekEnd`	Nouveau comportement
`weekStart`	`segments.week`
`yearEnd`	Nouveau comportement
`yearStart`	`segments.year`

Rapport "AdGroup"

Noms des colonnes dans le rapport `adGroup`	nouveau mappage de l'API Search Ads 360 Reporting
`absoluteTopImpressionPercentage`	`metrics.absolute_top_impression_percentage`
`account`	`customer.descriptive_name`
`accountEngineId`	`customer.engine_id`
`accountId`	`customer.id`
`accountType`	`customer.account_type`
`adGroup`	`ad_group.name`
`adGroupBroadMaxCpc`	Nouveau comportement
`adGroupContentMaxCpc`	Nouveau comportement
`adGroupDesktopBidAdjustment`	`ad_group_bid_modifier`
`adGroupEndDate`	`ad_group.end_date`
`adGroupEngineId`	`ad_group.engine_id`
`adGroupExactMaxCpc`	Nouveau comportement
`adGroupId`	`ad_group.id`
`adGroupLabels`	`ad_group.labels label.name`
`adGroupMobileBidAdjustment`	`ad_group_bid_modifier`
`adGroupPhraseMaxCpc`	Nouveau comportement
`adGroupSearchMaxCpc`	`ad_group.cpc_bid_micros`
`adGroupStartDate`	`ad_group.start_date`
`adGroupStatus`	`ad_group.status`
`adGroupTabletBidAdjustment`	`ad_group_bid_modifier`
`adGroupType`	`ad_group.type`
`adRotation`	`ad_group.ad_rotation_mode`
`advertiser`	Consultez la section Gestion des comptes.
`advertiserId`	Consultez l'article Gestion des comptes.
`adWordsConversions`	`metrics.client_account_conversions`
`adWordsConversionValue`	`metrics.client_account_conversions_value`
`adWordsViewThroughConversions`	`metrics.client_account_view_through_conversions`
`agency`	Consultez la section Gestion des comptes.
`agencyId`	Consultez la section Gestion des comptes.
`appId`	`asset.mobile_app_asset.app_id`
`appStore`	`asset.mobile_app_asset.app_store`
`avgCpc`	`metrics.average_cpc`
`avgCpm`	`metrics.average_cpm`
`avgPos`	Nouveau comportement
`bidStrategyInherited`	Nouveau comportement
`bingAdsAdDistributions`	Nouveau comportement
`bingAdsLanguage`	`ad_group.language_code`
`callCallOnly`	Nouveau comportement
`callConversionTracker`	`asset.call_asset.call_conversion_action`
`callConversionTrackerId`	Nouveau comportement
`callCountryCode`	`asset.call_asset.country_code`
`callIsTracked`	`asset.call_asset.call_tracking_enabled`
`callPhoneNumber`	`asset.call_asset.phone_number`
`campaign`	`campaign.name`
`campaignId`	`campaign.id`
`campaignStatus`	`campaign.status`
`cityTargets`	`ad_group_criterion.location.geo_target_constant`
`clicks`	`metrics.clicks`
`clicksWithFeedItemShowing`	Nouveau comportement
`cost`	`metrics.cost_micros`
`costWithFeedItemShowing`	Nouveau comportement
`countryTargets`	`ad_group_criterion.location.geo_target_constant`
`creationTimestamp`	`ad_group.creation_time`
`ctr`	`metrics.ctr`
`date`	`segments.date`
`deviceSegment`	`segments.device`
`deviceTargets`	`ad_group_bid_modifier.device.type`
`dfaActions`	`metrics.all_conversions_by_conversion_date` – `metrics.cross_device_conversions_by_conversion_date`
`dfaActionsCrossEnv`	`metrics.all_conversions_by_conversion_date`
`dfaRevenue`	`metrics.all_conversions_value_by_conversion_date` – `metrics.cross_device_conversions_value_by_conversion_date`
`dfaRevenueCrossEnv`	`metrics.all_conversions_value_by_conversion_date`
`dfaTransactions`	`metrics.all_conversions_by_conversion_date` – `metrics.cross_device_conversions_by_conversion_date`
`dfaTransactionsCrossEnv`	`metrics.all_conversions_by_conversion_date`
`dfaWeightedActions`	Nouveau comportement
`dfaWeightedActionsCrossEnv`	Nouveau comportement
`displayImpressionShare`	`metrics.content_impression_share`
`displayRankLostImpressionShare`	`metrics.content_rank_lost_impression_share`
`effectiveBidStrategy`	`bidding_strategy.name`
`effectiveBidStrategyId`	`bidding_strategy.id`
`effectiveCityTargets`	`Same as cityTargets`
`effectiveCountryTargets`	`Same as countryTargets`
`effectiveDeviceTargets`	`ad_group_bid_modifier.device.type`
`effectiveLabels`	`Not available in V0`
`effectiveMetroTargets`	`Same as metroTargets`
`effectiveProvinceTargets`	`Same as provinceTargets`
`engineRemarketingListTargetAll`	`ad_group.targeting_setting.target_restrictions`
`engineStatus`	`ad_group.engine_status`
`feedId`	`asset_set.id`
`feedItemId`	`asset.id`
`feedType`	`asset.type`
`floodlightActivity`	`segments.conversion_action_name`
`floodlightActivityId`	Utiliser `conversion_action`
`floodlightActivityTag`	Utiliser `conversion_action`
`floodlightGroup`	Nouveau comportement
`floodlightGroupId`	Nouveau comportement
`floodlightGroupTag`	Utiliser `conversion_action`
`impr`	`metrics.impressions`
`lastModifiedTimestamp`	`ad_group.last_modified_time`
`locationBusinessName`	`Not available in V0`
`locationCategory`	Nouveau comportement
`locationDetails`	`Not available in V0`
`locationFilter`	Nouveau comportement
`metroTargets`	`ad_group_criterion.location.geo_target_constant`
`monthEnd`	Nouveau comportement
`monthStart`	`segments.month`
`provinceTargets`	`ad_group_criterion.location.geo_target_constant`
`qualityScoreAvg`	`metrics.historical_quality_score`
`quarterEnd`	Nouveau comportement
`quarterStart`	`segments.quarter`
`searchAbsoluteTopImpressionShare`	`metrics.search_absolute_top_impression_share`
`searchImpressionShare`	`metrics.search_impression_share`
`searchRankLostAbsoluteTopImpressionShare`	`metrics.search_rank_lost_absolute_top_impression_share`
`searchRankLostImpressionShare`	`metrics.search_rank_lost_impression_share`
`searchRankLostTopImpressionShare`	`metrics.search_rank_lost_top_impression_share`
`searchTopImpressionShare`	`metrics.search_top_impression_share`
`sitelinkClickserverUrl`	`asset.tracking_url_template`
`sitelinkDescription1`	`asset.sitelink_asset.description_1`
`sitelinkDescription2`	`asset.sitelink_asset.description_2`
`sitelinkDisplayText`	`asset.sitelink_asset.link_text`
`sitelinkLandingPageUrl`	`asset.final_urls`
`status`	`ad_group.status`
`topImpressionPercentage`	`metrics.top_impression_percentage`
`topOfPageBidAvg`	Nouveau comportement
`visits`	`metrics.visits`
`weekEnd`	Nouveau comportement
`weekStart`	`segments.week`
`yearEnd`	Nouveau comportement
`yearStart`	`segments.year`

Rapport "GroupTarget"

Noms des colonnes dans le rapport `adGroupTarget`	nouveau mappage de l'API Search Ads 360 Reporting
`account`	`customer.descriptive_name`
`accountEngineId`	`customer.engine_id`
`accountId`	`customer.id`
`accountType`	`customer.account_type`
`adGroup`	`ad_group.name`
`adGroupId`	`ad_group.id`
`adGroupStatus`	`ad_group.status`
`adGroupTargetId`	`ad_group_criterion.criterion_id`
`advertiser`	Consultez la section Gestion des comptes.
`advertiserId`	Consultez la section Gestion des comptes.
`adWordsConversions`	`metrics.client_account_conversions`⁵
`adWordsConversionValue`	`metrics.client_account_conversions_value`⁵
`adWordsViewThroughConversions`	`metrics.client_account_view_through_conversions`⁵
`agency`	Consultez la section Gestion des comptes.
`agencyId`	Consultez l'article Gestion des comptes.
`ageTargetAgeRange`	`ad_group_criterion.age_range.type`
`ageTargetBidModifier`	`ad_group_criterion.bid_modifier`
`avgCpc`	`metrics.average_cpc`⁵
`avgCpm`	`metrics.average_cpm`⁵
`avgPos`	Nouveau comportement
`campaign`	`campaign.name`
`campaignId`	`campaign.id`
`campaignStatus`	`campaign.status`
`clicks`	`metrics.clicks`⁵
`cost`	`metrics.cost_micros`⁵
`creationTimestamp`	`ad_group_criterion.creation_time`
`ctr`	`metrics.ctr`⁵
`date`	`segments.date`
`deviceSegment`	`segments.device`
`dfaActions`	`metrics.all_conversions_by_conversion_date` - `metrics.cross_device_conversions_by_conversion_date`⁵
`dfaActionsCrossEnv`	`metrics.all_conversions_by_conversion_date`⁵
`dfaRevenue`	`metrics.all_conversions_value_by_conversion_date` - `metrics.cross_device_conversions_value_by_conversion_date`⁵
`dfaRevenueCrossEnv`	`metrics.all_conversions_value_by_conversion_date`⁵
`dfaTransactions`	`metrics.all_conversions_by_conversion_date` - `metrics.cross_device_conversions_by_conversion_date`⁵
`dfaTransactionsCrossEnv`	`metrics.all_conversions_by_conversion_date`⁵
`dfaWeightedActions`	Nouveau comportement
`dfaWeightedActionsCrossEnv`	Nouveau comportement
`dynamicSearchAdsTargetConditions`	`ad_group_criterion.webpage.conditions`
`dynamicSearchAdsTargetCoverage`	`ad_group_criterion.webpage.coverage_percentage`
`dynamicSearchAdsTargetCpcBid`	`ad_group_criterion.cpc_bid_micros`
`dynamicSearchAdsTargetLandingPageUrl`	`dynamic_search_ads_search_term_view.landing_page`
`engineRemarketingList`	`ad_group_criterion.user_list.user_list user_list.name`
`engineRemarketingListBidModifier`	`ad_group_criterion.bid_modifier`
`floodlightActivity`	`segments.conversion_action_name`
`floodlightActivityId`	Utiliser `conversion_action`
`floodlightActivityTag`	Utiliser `conversion_action`
`floodlightGroup`	Nouveau comportement
`floodlightGroupId`	Nouveau comportement
`floodlightGroupTag`	Utiliser `conversion_action`
`genderTargetBidModifier`	`ad_group_criterion.bid_modifier`
`genderTargetGenderType`	`ad_group_criterion.gender.type`
`impr`	`metrics.impressions`⁵
`lastModifiedTimestamp`	`ad_group_criterion.last_modified_time`
`locationTargetBidModifier`	`ad_group_criterion.bid_modifier`
`locationTargetName`	`ad_group_criterion.location.geo_target_constant`
`monthEnd`	Nouveau comportement
`monthStart`	`segments.month`
`quarterEnd`	Nouveau comportement
`quarterStart`	`segments.quarter`
`status`	`ad_group_criterion.status`
`unclassifiedTargetName`	Nouveau comportement
`unclassifiedTargetType`	Nouveau comportement
`visits`	`Not available in V0`
`weekEnd`	Nouveau comportement
`weekStart`	`segments.week`
`yearEnd`	Nouveau comportement
`yearStart`	`segments.year`

Rapport sur les annonceurs

Noms des colonnes dans le rapport `advertiser`	nouveau mappage de l'API Search Ads 360 Reporting
`absoluteTopImpressionPercentage`	`metrics.absolute_top_impression_percentage`
`advertiser`	`customer.descriptive_name`
`advertiserCurrencyCode`	`customer.currency_code`
`advertiserId`	`customer.id`
`adWordsConversions`	`metrics.client_account_conversions`
`adWordsConversionValue`	`metrics.client_account_conversions_value`
`adWordsViewThroughConversions`	`metrics.client_account_view_through_conversions`
`agency`	Consultez l'article Gestion des comptes.
`agencyId`	Consultez la section Gestion des comptes.
`avgCpc`	`metrics.average_cpc`
`avgCpm`	`metrics.average_cpm`
`avgPos`	Nouveau comportement
`clicks`	`metrics.clicks`
`cost`	`metrics.cost_micros`
`creationTimestamp`	`customer.creation_time`
`ctr`	`metrics.ctr`
`date`	`segments.date`
`deviceSegment`	`segments.device`
`dfaActions`	`metrics.all_conversions_by_conversion_date` – `metrics.cross_device_conversions_by_conversion_date`
`dfaActionsCrossEnv`	`metrics.all_conversions_by_conversion_date`
`dfaAdvertiserId`	`customer.double_click_campaign_manager_setting.advertiser_id`
`dfaNetworkId`	`customer.double_click_campaign_manager_setting.network_id`
`dfaNetworkTimeZone`	`customer.double_click_campaign_manager_setting.time_zone`
`dfaRevenue`	`metrics.all_conversions_value_by_conversion_date` – `metrics.cross_device_conversions_value_by_conversion_date`
`dfaRevenueCrossEnv`	`metrics.all_conversions_value_by_conversion_date`
`dfaTransactions`	`metrics.all_conversions_by_conversion_date` – `metrics.cross_device_conversions_by_conversion_date`
`dfaTransactionsCrossEnv`	`metrics.all_conversions_by_conversion_date`
`dfaWeightedActions`	Nouveau comportement
`dfaWeightedActionsCrossEnv`	Nouveau comportement
`displayBudgetLostImpressionShare`	`metrics.content_budget_lost_impression_share`
`displayImpressionShare`	`metrics.content_impression_share`
`displayRankLostImpressionShare`	`metrics.content_rank_lost_impression_share`
`floodlightActivity`	`segments.conversion_action_name`
`floodlightActivityId`	Utiliser `conversion_action`
`floodlightActivityTag`	Utiliser `conversion_action`
`floodlightGroup`	Nouveau comportement
`floodlightGroupId`	Nouveau comportement
`floodlightGroupTag`	Utiliser `conversion_action`
`googleAnalyticsTimeZone`	`Not available in V0`
`impr`	`metrics.impressions`
`lastModifiedTimestamp`	`customer.last_modified_time`
`monthEnd`	Nouveau comportement
`monthStart`	`segments.month`
`qualityScoreAvg`	`metrics.historical_quality_score`
`quarterEnd`	Nouveau comportement
`quarterStart`	`segments.quarter`
`searchAbsoluteTopImpressionShare`	`metrics.search_absolute_top_impression_share`
`searchBudgetLostAbsoluteTopImpressionShare`	`metrics.search_budget_lost_absolute_top_impression_share`
`searchBudgetLostImpressionShare`	`metrics.search_budget_lost_impression_share`
`searchBudgetLostTopImpressionShare`	`metrics.search_budget_lost_top_impression_share`
`searchImpressionShare`	`metrics.search_impression_share`
`searchRankLostAbsoluteTopImpressionShare`	`metrics.search_rank_lost_absolute_top_impression_share`
`searchRankLostImpressionShare`	`metrics.search_rank_lost_impression_share`
`searchRankLostTopImpressionShare`	`metrics.search_rank_lost_top_impression_share`
`searchTopImpressionShare`	`metrics.search_top_impression_share`
`status`	`customer.status`
`topImpressionPercentage`	`metrics.top_impression_percentage`
`topOfPageBidAvg`	Nouveau comportement
`visits`	`Not available in V0`
`weekEnd`	Nouveau comportement
`weekStart`	`segments.week`
`yearEnd`	Nouveau comportement
`yearStart`	`segments.year`

Rapport BidStrategy

Noms de colonnes dans le rapport `bidStrategy`	nouveau mappage de l'API Search Ads 360 Reporting
`advertiser`	Consultez l'article Gestion des comptes.
`advertiserId`	Consultez la section Gestion des comptes.
`adWordsConversions`	`metrics.client_account_conversions`
`adWordsConversionValue`	`metrics.client_account_conversions_value`
`adWordsViewThroughConversions`	`metrics.client_account_view_through_conversions`
`agency`	Consultez l'article Gestion des comptes.
`agencyId`	Consultez l'article Gestion des comptes.
`avgCpc`	`metrics.average_cpc`
`avgCpm`	`metrics.average_cpm`
`avgPos`	Nouveau comportement
`bidStrategy`	`bidding_strategy.name`
`bidStrategyGoal`	`bidding_strategy.target_*`
`bidStrategyId`	`bidding_strategy.id`
`bidStrategyMaxBid`	`bidding_strategy.target_{}.cpc_bid_ceiling_micros`
`bidStrategyMinBid`	`bidding_strategy.target_{}.cpc_bid_floor_micros`
`clicks`	`metrics.clicks`
`cost`	`metrics.cost_micros`
`cpaTarget`	`bidding_strategy.target_cpa.target_cpa_micros`
`creationTimestamp`	Nouveau comportement
`ctr`	`metrics.ctr`
`date`	`segments.date`
`dfaActions`	`metrics.all_conversions_by_conversion_date` – `metrics.cross_device_conversions_by_conversion_date`
`dfaActionsCrossEnv`	`metrics.all_conversions_by_conversion_date`
`dfaRevenue`	`metrics.all_conversions_value_by_conversion_date` – `metrics.cross_device_conversions_value_by_conversion_date`
`dfaRevenueCrossEnv`	`metrics.all_conversions_value_by_conversion_date`
`dfaTransactions`	`metrics.all_conversions_by_conversion_date` – `metrics.cross_device_conversions_by_conversion_date`
`dfaTransactionsCrossEnv`	`metrics.all_conversions_by_conversion_date`
`dfaWeightedActions`	Nouveau comportement
`dfaWeightedActionsCrossEnv`	Nouveau comportement
`ersTarget`	`bidding_strategy.target_roas.target_roas`
`floodlightActivityTargetIds`	Utilisez `segments.conversion_action` pour obtenir la liste des informations Floodlight.
`floodlightOptimizationEnabled`	utiliser `segments.conversion_action` pour vérifier si elle optimise les conversions Floodlight ;
`highPosition`	Nouveau comportement
`impr`	`metrics.impressions`
`lastModifiedTimestamp`	Nouveau comportement
`lowPosition`	Nouveau comportement
`monthEnd`	Nouveau comportement
`monthlySpendTarget`	`bidding_strategy.target_spend.target_spend_micros`
`monthStart`	`segments.month`
`quarterEnd`	Nouveau comportement
`quarterStart`	`segments.quarter`
`roasTarget`	`bidding_strategy.target_roas.target_roas`
`status`	`bidding_strategy.status`
`type`	`bidding_strategy.type`
`visits`	`Not available in V0`
`weekEnd`	Nouveau comportement
`weekStart`	`segments.week`
`yearEnd`	Nouveau comportement
`yearStart`	`segments.year`

Rapport sur les performances des campagnes

Noms des colonnes dans le rapport `campaign`	nouveau mappage de l'API Search Ads 360 Reporting
`absoluteTopImpressionPercentage`	`metrics.absolute_top_impression_percentage`
`account`	`customer.descriptive_name`
`accountEngineId`	`customer.engine_id`
`accountId`	`customer.id`
`accountType`	`customer.account_type`
`advertiser`	Consultez la section Gestion des comptes.
`advertiserId`	Consultez la section Gestion des comptes.
`adWordsBidStrategy`	`campaign.bidding_strategy_type`
`adWordsConversions`	`metrics.client_account_conversions`
`adWordsConversionValue`	`metrics.client_account_conversions_value`
`adWordsViewThroughConversions`	`metrics.client_account_view_through_conversions`
`agency`	Consultez la section Gestion des comptes.
`agencyId`	Consultez la section Gestion des comptes.
`appId`	`asset.mobile_app_asset.app_id`
`appStore`	`asset.mobile_app_asset.app_store`
`avgCpc`	`metrics.average_cpc`
`avgCpm`	`metrics.average_cpm`
`avgPos`	Nouveau comportement
`bidStrategyInherited`	Nouveau comportement
`bingAdsBudgetType`	`campaign_budget.period campaign_budget.delivery_method`
`callCallOnly`	Nouveau comportement
`callConversionTracker`	`asset.call_asset.call_conversion_action`
`callConversionTrackerId`	Nouveau comportement
`callCountryCode`	`asset.call_asset.country_code`
`callIsTracked`	`asset.call_asset.call_tracking_enabled`
`callPhoneNumber`	`asset.call_asset.phone_number`
`campaign`	`campaign.name`
`campaignDesktopBidAdjustment`	`campaign_criterion.bid_modifier campaign_criterion.device.type`
`campaignEndDate`	`campaign.end_date`
`campaignEngineId`	`campaign.engine_id`
`campaignId`	`campaign.id`
`campaignLabels`	`label.name using campaign_label resource`
`campaignMobileBidAdjustment`	`campaign_criterion.bid_modifier campaign_criterion.device.type`
`campaignStartDate`	`campaign.start_date`
`campaignStatus`	`campaign.status`
`campaignTabletBidAdjustment`	`campaign_criterion.bid_modifier campaign_criterion.device.type`
`campaignType`	`campaign.advertising_channel_type campaign.advertising_channel_sub_type`
`cityTargets`	`campaign_criterion.location.geo_target_constant`
`clicks`	`metrics.clicks`
`clicksWithFeedItemShowing`	Nouveau comportement
`cost`	`metrics.cost_micros`
`costWithFeedItemShowing`	Nouveau comportement
`countryTargets`	`campaign_criterion.location.geo_target_constant`
`creationTimestamp`	`campaign.creation_time`
`ctr`	`metrics.ctr`
`dailyBudget`	`campaign_budget.period campaign_budget.amount_micros`
`date`	`segments.date`
`deliveryMethod`	`campaign_budget.delivery_method`
`deviceSegment`	`segments.device`
`deviceTargets`	`campaign_criterion.device.type`
`dfaActions`	`metrics.all_conversions_by_conversion_date` – `metrics.cross_device_conversions_by_conversion_date`
`dfaActionsCrossEnv`	`metrics.all_conversions_by_conversion_date`
`dfaRevenue`	`metrics.all_conversions_value_by_conversion_date` – `metrics.cross_device_conversions_value_by_conversion_date`
`dfaRevenueCrossEnv`	`metrics.all_conversions_value_by_conversion_date`
`dfaTransactions`	`metrics.all_conversions_by_conversion_date` – `metrics.cross_device_conversions_by_conversion_date`
`dfaTransactionsCrossEnv`	`metrics.all_conversions_by_conversion_date`
`dfaWeightedActions`	Nouveau comportement
`dfaWeightedActionsCrossEnv`	Nouveau comportement
`displayBudgetLostImpressionShare`	`metrics.content_budget_lost_impression_share`
`displayImpressionShare`	`metrics.content_impression_share`
`displayRankLostImpressionShare`	`metrics.content_rank_lost_impression_share`
`effectiveBidStrategy`	`bidding_strategy.name`
`effectiveBidStrategyId`	`bidding_strategy.id`
`effectiveCityTargets`	`campaign_criterion.location.geo_target_constant`
`effectiveCountryTargets`	`campaign_criterion.location.geo_target_constant`
`effectiveDeviceTargets`	`campaign_criterion.device.type`
`effectiveLabels`	`Not available in V0`
`effectiveMetroTargets`	`campaign_criterion.location.geo_target_constant`
`effectiveProvinceTargets`	`campaign_criterion.location.geo_target_constant`
`engineStatus`	`Not available now. It will map to campaign.engine_status`
`excludedCityTargets`	`campaign_criterion.location.geo_target_constant (filtering with campaign_criterion.negative)`⁸
`excludedCountryTargets`	`campaign_criterion.location.geo_target_constant (filtering with campaign_criterion.negative)`⁸
`excludedMetroTargets`	`campaign_criterion.location.geo_target_constant (filtering with campaign_criterion.negative)`⁸
`excludedProvinceTargets`	`campaign_criterion.location.geo_target_constant (filtering with campaign_criterion.negative)`⁸
`feedId`	`asset_set.id`
`feedItemId`	`asset.id`
`feedType`	`asset.type`
`floodlightActivity`	`segments.conversion_action_name`
`floodlightActivityId`	Utiliser `conversion_action`
`floodlightActivityTag`	Utiliser `conversion_action`
`floodlightGroup`	Nouveau comportement
`floodlightGroupId`	Nouveau comportement
`floodlightGroupTag`	Utiliser `conversion_action`
`impr`	`metrics.impressions`
`keywordNearMatchEnabled`	Nouveau comportement
`lastModifiedTimestamp`	`campaign.last_modified_time`
`languageTargets`	`campaign_criterion.language.language_constant`
`locationBusinessName`	`Not available in V0`
`locationCategory`	Nouveau comportement
`locationDetails`	`Not available in V0`
`locationFilter`	Nouveau comportement
`metroTargets`	`campaign_criterion.location.geo_target_constant`
`monthEnd`	Nouveau comportement
`monthlyBudget`	`campaign_budget.period campaign_budget.amount_micros`
`monthStart`	`segments.month`
`networkTarget`	`campaign.network_settings.target_{network_type}`
`provinceTargets`	`campaign_criterion.location.geo_target_constant`
`qualityScoreAvg`	`metrics.historical_quality_score`
`quarterEnd`	Nouveau comportement
`quarterStart`	`segments.quarter`
`searchAbsoluteTopImpressionShare`	`metrics.search_absolute_top_impression_share`
`searchBudgetLostAbsoluteTopImpressionShare`	`metrics.search_budget_lost_absolute_top_impression_share`
`searchBudgetLostImpressionShare`	`metrics.search_budget_lost_impression_share`
`searchBudgetLostTopImpressionShare`	`metrics.search_budget_lost_top_impression_share`
`searchImpressionShare`	`metrics.search_impression_share`
`searchRankLostAbsoluteTopImpressionShare`	`metrics.search_rank_lost_absolute_top_impression_share`
`searchRankLostImpressionShare`	`metrics.search_rank_lost_impression_share`
`searchRankLostTopImpressionShare`	`metrics.search_rank_lost_top_impression_share`
`searchTopImpressionShare`	`metrics.search_top_impression_share`
`sitelinkClickserverUrl`	`asset.tracking_url_template`
`sitelinkDescription1`	`asset.sitelink_asset.description_1`
`sitelinkDescription2`	`asset.sitelink_asset.description_2`
`sitelinkDisplayText`	`asset.sitelink_asset.link_text`
`sitelinkLandingPageUrl`	`asset.final_urls`
`status`	`campaign.status`
`topImpressionPercentage`	`metrics.top_impression_percentage`
`topOfPageBidAvg`	Nouveau comportement
`visits`	`metrics.visits`
`weekEnd`	Nouveau comportement
`weekStart`	`segments.week`
`yahooGeoTargets`	`campaign_criterion.location.geo_target_constant`
`yahooJapanBidStrategy`	`bidding_strategy.name`
`yearEnd`	Nouveau comportement
`yearStart`	`segments.year`

Rapport CampaignTarget

Noms des colonnes dans le rapport `campaignTarget`	nouveau mappage de l'API Search Ads 360 Reporting
`account`	`customer.descriptive_name`
`accountEngineId`	`customer.engine_id`
`accountId`	`customer.id`
`accountType`	`customer.account_type`
`advertiser`	Consultez la section Gestion des comptes.
`advertiserId`	Consultez la section Gestion des comptes.
`adWordsConversions`	`metrics.client_account_conversions`
`adWordsConversionValue`	`metrics.client_account_conversions_value`
`adWordsViewThroughConversions`	`metrics.client_account_view_through_conversions`
`agency`	Consultez la section Gestion des comptes.
`agencyId`	Consultez la section Gestion des comptes.
`avgCpc`	`metrics.average_cpc`
`avgCpm`	`metrics.average_cpm`
`avgPos`	Nouveau comportement
`campaign`	`campaign.name`
`campaignId`	`campaign.id`
`campaignStatus`	`campaign.status`
`campaignTargetId`	`campaign_criterion.criterion_id`
`clicks`	`metrics.clicks`
`cost`	`metrics.cost_micros`
`creationTimestamp`	Nouveau comportement
`ctr`	`metrics.ctr`
`date`	`segments.date`
`deviceSegment`	`segments.device`
`dfaActions`	`metrics.all_conversions` – `metrics.cross_device_conversions`
`dfaActionsCrossEnv`	`metrics.all_conversions`
`dfaRevenue`	`metrics.all_conversions_value` – `metrics.cross_device_conversions_value`
`dfaRevenueCrossEnv`	`metrics.all_conversions_value`
`dfaTransactions`	`metrics.all_conversions` – `metrics.cross_device_conversions`
`dfaTransactionsCrossEnv`	`metrics.all_conversions`
`dfaWeightedActions`	Nouveau comportement
`dfaWeightedActionsCrossEnv`	Nouveau comportement
`engineRemarketingList`	`campaign_criterion.user_list.user_list user_list.name`
`engineRemarketingListBidModifier`	`campaign_criterion.bid_modifier`
`floodlightActivity`	`segments.conversion_action_name`
`floodlightActivityId`	Utiliser `conversion_action`
`floodlightActivityTag`	Utiliser `conversion_action`
`floodlightGroup`	Nouveau comportement
`floodlightGroupId`	Nouveau comportement
`floodlightGroupTag`	Utiliser `conversion_action`
`impr`	`metrics.impressions`
`lastModifiedTimestamp`	`campaign_criterion.last_modified_time`
`locationTargetBidModifier`	`campaign_criterion.bid_modifier`
`locationTargetName`	`campaign_criterion.location.geo_target_constant`
`monthEnd`	Nouveau comportement
`monthStart`	`segments.month`
`quarterEnd`	Nouveau comportement
`quarterStart`	`segments.quarter`
`status`	`campaign_criterion.status`
`visits`	`Not available in V0`
`weekEnd`	Nouveau comportement
`weekStart`	`segments.week`
`yearEnd`	Nouveau comportement
`yearStart`	`segments.year`

Rapport sur les conversions

Noms de colonnes dans le rapport `conversion`	nouveau mappage de l'API Search Ads 360 Reporting
`account`	`customer.descriptive_name`
`accountEngineId`	`customer.engine_id`
`accountId`	`customer.id`
`accountType`	`customer.descriptive_name`
`ad`	`ad_group_ad.ad.name`⁹
`adGroup`	`ad_group.name`
`adGroupId`	`ad_group.id`
`adGroupStatus`	`ad_group.status`
`adId`	`conversion.ad_id`
`advertiser`	Consultez la section Gestion des comptes.
`advertiserConversionId`	`conversion.advertiser_conversion_id`
`advertiserId`	Consultez la section Gestion des comptes.
`agency`	Consultez l'article Gestion des comptes.
`agencyId`	Consultez la section Gestion des comptes.
`campaign`	`campaign.name`
`campaignId`	`campaign.id`
`campaignStatus`	`campaign.status`
`conversionAttributionType`	`conversion.attribution_type`
`conversionDate`	`conversion.conversion_date_time`
`conversionId`	`conversion.id`
`conversionLastModifiedTimestamp`	`conversion.conversion_last_modified_date_time`
`conversionQuantity`	`conversion.conversion_quantity`
`conversionRevenue`	`conversion.conversion_revenue_micros`
`conversionSearchTerm`	Nouveau comportement
`conversionTimestamp`	`conversion.conversion_date_time`
`conversionType`	Nouveau comportement
`conversionVisitExternalClickId`	`conversion.click_id`
`conversionVisitId`	`conversion.visit_id`
`conversionVisitTimestamp`	`conversion.conversion_visit_date_time`
`deviceSegment`	`segments.device`
`feedId`	Nouveau comportement
`feedItemId`	Nouveau comportement
`feedType`	Nouveau comportement
`floodlightActivity`	Utiliser `conversion_action`
`floodlightActivityId`	Utiliser `conversion_action`
`floodlightActivityTag`	Utiliser `conversion_action`
`floodlightEventRequestString`	Nouveau comportement
`floodlightGroup`	Utiliser `conversion_action`
`floodlightGroupConversionType`	Utiliser `conversion_action`
`floodlightGroupId`	Nouveau comportement
`floodlightGroupTag`	Utiliser `conversion_action`
`floodlightOrderId`	`conversion.floodlight_order_id`
`floodlightOriginalRevenue`	`conversion.floodlight_original_revenue`
`floodlightReferrer`	Nouveau comportement
`inventoryAccountId`	`conversion.merchant_id`
`isUnattributedAd`	Nouveau comportement
`keywordId`	`conversion.criterion_id`
`keywordMatchType`	`ad_group_criterion.keyword.match_type`
`keywordText`	`ad_group_criterion.keyword.text`
`productChannel`	`conversion.product_channel`
`productCountry`	`conversion.product_country_code`
`productGroupId`	`ad_group_criterion.criterion_id`
`productId`	`conversion.product_id`
`productLanguage`	`conversion.product_language_code`
`productStoreId`	`conversion.product_store_id`
`productTargetId`	Nouveau comportement
`status`	`conversion.status`

Rapport "FeedItem"

Noms de colonnes dans le rapport `feedItem`	nouveau mappage de l'API Search Ads 360 Reporting
`account`	`customer.descriptive_name`
`accountEngineId`	`customer.engine_id`
`accountId`	`customer.id`
`accountType`	`customer.account_type`
`advertiser`	Consultez la section Gestion des comptes.
`advertiserId`	Consultez la section Gestion des comptes.
`adWordsConversions`	`metrics.client_account_conversions`⁶
`adWordsConversionValue`	`metrics.client_account_conversions_value`⁶
`adWordsViewThroughConversions`	`metrics.client_account_view_through_conversions`⁶
`agency`	Consultez l'article Gestion des comptes.
`agencyId`	Consultez l'article Gestion des comptes.
`appId`	`asset.mobile_app_asset.app_id`
`appStore`	`asset.mobile_app_asset.app_store`
`avgCpc`	`metrics.average_cpc`⁶
`avgCpm`	`metrics.average_cpm`⁶
`avgPos`	Nouveau comportement
`callCallOnly`	Nouveau comportement
`callConversionTracker`	`asset.call_asset.call_conversion_action`
`callConversionTrackerId`	Nouveau comportement
`callCountryCode`	`asset.call_asset.country_code`
`callIsTracked`	`asset.call_asset.call_tracking_enabled`
`callPhoneNumber`	`asset.call_asset.phone_number`
`clicks`	`metrics.clicks`⁶
`clicksWithFeedItemShowing`	Nouveau comportement
`cost`	`metrics.cost_micros`⁶
`costWithFeedItemShowing`	Nouveau comportement
`creationTimestamp`	`asset.creation_time`
`ctr`	`metrics.ctr`⁶
`date`	`segments.date`
`dfaActions`	`metrics.all_conversions` – `metrics.cross_device_conversions`⁶
`dfaActionsCrossEnv`	`metrics.all_conversions`⁶
`dfaRevenue`	`metrics.all_conversions_value` – `metrics.cross_device_conversions_value`⁶
`dfaRevenueCrossEnv`	`metrics.all_conversions_value`⁶
`dfaTransactions`	`metrics.all_conversions` : `metrics.cross_device_conversions`⁶
`dfaTransactionsCrossEnv`	`metrics.all_conversions`⁶
`dfaWeightedActions`	Nouveau comportement
`dfaWeightedActionsCrossEnv`	Nouveau comportement
`engineStatus`	`asset.engine_status`
`feedId`	`asset_set.id`
`feedItemId`	`asset.id`
`floodlightActivity`	`segments.conversion_action_name`
`floodlightActivityId`	Utiliser `conversion_action`
`floodlightActivityTag`	Utiliser `conversion_action`
`floodlightGroup`	Nouveau comportement
`floodlightGroupId`	Nouveau comportement
`floodlightGroupTag`	Utiliser `conversion_action`
`impr`	`metrics.impressions`⁶
`lastModifiedTimestamp`	`asset.last_modified_time`
`locationBusinessName`	`Not available in V0`
`locationCategory`	Nouveau comportement
`locationDetails`	`Not available in V0`
`monthEnd`	Nouveau comportement
`monthStart`	`segments.month`
`quarterEnd`	Nouveau comportement
`quarterStart`	`segments.quarter`
`sitelinkClickserverUrl`	`asset.tracking_url_template`
`sitelinkDescription1`	`asset.sitelink_asset.description_1`
`sitelinkDescription2`	`asset.sitelink_asset.description_2`
`sitelinkDisplayText`	`asset.sitelink_asset.link_text`
`sitelinkLandingPageUrl`	`asset.final_urls`
`status`	`asset.status`
`visits`
`weekEnd`	Nouveau comportement
`weekStart`	`segments.week`
`yearEnd`	Nouveau comportement
`yearStart`	`segments.year`

Rapport FloodlightActivity

Noms de colonnes dans le rapport `floodlightActivity`	nouveau mappage de l'API Search Ads 360 Reporting
`advertiser`	Consultez la section Gestion des comptes.
`advertiserId`	Consultez l'article Gestion des comptes.
`agency`	Consultez l'article Gestion des comptes.
`agencyId`	Consultez la section Gestion des comptes.
`creationTimestamp`	`conversion_action.creation_time`
`floodlightActivity`	`conversion_action.name`
`floodlightActivityId`	`conversion_action.floodlight_settings.activity_id`
`floodlightActivityTag`	`conversion_action.floodlight_settings.activity_tag`
`floodlightConfigurationId`	Nouveau comportement
`floodlightGroup`	Nouveau comportement
`floodlightGroupConversionType`	`conversion_action.type`
`floodlightGroupId`	Nouveau comportement
`floodlightGroupTag`	`conversion_action.floodlight_settings.activity_group_tag`
`lastModifiedTimestamp`	Nouveau comportement
`status`	`conversion_action.status`

Rapport sur les mots clés

Noms des colonnes dans le rapport `keyword`	nouveau mappage de l'API Search Ads 360 Reporting
`account`	`customer.descriptive_name`
`accountEngineId`	`customer.engine_id`
`accountId`	`customer.id`
`accountType`	`customer.account_type`
`ad`	`ad_group_ad.ad.name`⁹
`adDescription1`	`ad_group_ad.ad.{ad type}.description1`¹^,⁹
`adDescription2`	`ad_group_ad.ad.{ad type}.description2`¹^,⁹
`adDisplayUrl`	`ad_group_ad.ad.display_url`⁹
`adGroup`	`ad_group.name`
`adGroupId`	`ad_group.id`
`adGroupStatus`	`ad_group.status`
`adHeadline`	`ad_group_ad.ad.{ad type}.headline`³^,⁹
`adHeadline2`	`ad_group_ad.ad.expanded_text_ad.headline2`⁹
`adHeadline3`	`ad_group_ad.ad.expanded_text_ad.headline3`⁹
`adId`	`ad_group_ad.ad.id`⁹
`adLandingPage`	`ad_group_ad.ad.final_urls`⁹
`adPromotionLine`	Nouveau comportement
`adType`	`ad_group_ad.ad.type`⁹
`advertiser`	Consultez la section Gestion des comptes.
`advertiserId`	Consultez la section Gestion des comptes.
`adWordsConversions`	`metrics.client_account_conversions`⁷
`adWordsConversionValue`	`metrics.client_account_conversions_value`⁷
`adWordsViewThroughConversions`	`metrics.client_account_view_through_conversions`⁷
`agency`	Consultez l'article Gestion des comptes.
`agencyId`	Consultez la section Gestion des comptes.
`avgCpc`	`metrics.average_cpc`⁷
`avgCpm`	`metrics.average_cpm`⁷
`avgPos`	Nouveau comportement
`bidStrategyInherited`	Nouveau comportement
`bingKeywordParam2`	Nouveau comportement
`bingKeywordParam3`	Nouveau comportement
`campaign`	`campaign.name`
`campaignId`	`campaign.id`
`campaignStatus`	`campaign.status`
`clicks`	`metrics.clicks`⁷
`cost`	`metrics.cost_micros`⁷
`creationTimestamp`	`ad_group_criterion.creation_time`
`ctr`	`metrics.ctr`⁷
`date`	`segments.date`
`deviceSegment`	`segments.device`
`dfaActions`	`metrics.all_conversions_by_conversion_date` : `metrics.cross_device_conversions_by_conversion_date`⁷
`dfaActionsCrossEnv`	`metrics.all_conversions_by_conversion_date`⁷
`dfaRevenue`	`metrics.all_conversions_value_by_conversion_date` : `metrics.cross_device_conversions_value_by_conversion_date`⁷
`dfaRevenueCrossEnv`	`metrics.all_conversions_value_by_conversion_date`⁷
`dfaTransactions`	`metrics.all_conversions_by_conversion_date` - `metrics.cross_device_conversions_by_conversion_date`⁷
`dfaTransactionsCrossEnv`	`metrics.all_conversions_by_conversion_date`⁷
`dfaWeightedActions`	Nouveau comportement
`dfaWeightedActionsCrossEnv`	Nouveau comportement
`effectiveBidStrategy`	`bidding_strategy.name`
`effectiveBidStrategyId`	`bidding_strategy.id`
`effectiveKeywordMaxCpc`	`ad_group_criterion.effective_cpc_bid_micros`
`effectiveLabels`	`Not available in V0`
`engineStatus`	`ad_group_criterion.engine_status`
`floodlightActivity`	`segments.conversion_action_name`
`floodlightActivityId`	Utiliser `conversion_action`
`floodlightActivityTag`	Utiliser `conversion_action`
`floodlightGroup`	Nouveau comportement
`floodlightGroupId`	Nouveau comportement
`floodlightGroupTag`	Utiliser `conversion_action`
`impr`	`metrics.impressions`⁷
`isDisplayKeyword`	Nouveau comportement
`isUnattributedAd`	`Not available in V0`
`keywordClickserverUrl`	`ad_group_criterion.tracking_url_template`
`keywordEngineId`	`ad_group_criterion.engine_id`
`keywordId`	`ad_group_criterion.criterion_id`
`keywordLabels`	`ad_group_criterion_label.label label.name`
`keywordLandingPage`	`ad_group_criterion.final_urls`
`keywordMatchType`	`ad_group_criterion.keyword.match_type`
`keywordMaxBid`	`bidding_strategy.target_{}.cpc_bid_ceiling_micros`
`keywordMaxCpc`	`ad_group_criterion.cpc_bid_micros`
`keywordMinBid`	`bidding_strategy.target_{}.cpc_bid_floor_micros`
`keywordText`	`ad_group_criterion.keyword.text`
`keywordUrlParams`	`ad_group_criterion.final_url_suffix`
`lastModifiedTimestamp`	`ad_group_criterion.last_modified_time`
`monthEnd`	Nouveau comportement
`monthStart`	`segments.month`
`qualityScoreAvg`	`metrics.historical_quality_score`⁷
`qualityScoreCurrent`	`ad_group_criterion.quality_info.quality_score`
`quarterEnd`	Nouveau comportement
`quarterStart`	`segments.quarter`
`status`	`ad_group_criterion.status`
`topOfPageBidAvg`	Nouveau comportement
`topOfPageBidCurrent`	`ad_group_criterion.position_estimates.top_of_page_cpc_micros`
`visits`	`metrics.visits`⁷
`weekEnd`	Nouveau comportement
`weekStart`	`segments.week`
`yearEnd`	Nouveau comportement
`yearStart`	`segments.year`

Rapport NeuralGroupKeyword

Noms des colonnes dans le rapport `negativeAdGroupKeyword`	nouveau mappage de l'API Search Ads 360 Reporting
`account`	`customer.descriptive_name`
`accountEngineId`	`customer.engine_id`
`accountId`	`customer.id`
`accountType`	`customer.account_type`
`adGroup`	`ad_group.name`
`adGroupId`	`ad_group.id`
`adGroupStatus`	`ad_group.status`
`advertiser`	Consultez l'article Gestion des comptes.
`advertiserId`	Consultez l'article Gestion des comptes.
`agency`	Consultez la section Gestion des comptes.
`agencyId`	Consultez la section Gestion des comptes.
`campaign`	`campaign.name`
`campaignId`	`campaign.id`
`campaignStatus`	`campaign.status`
`creationTimestamp`	`ad_group_criterion.creation_time`
`engineStatus`	Nouveau comportement
`lastModifiedTimestamp`	`ad_group_criterion.last_modified_time`
`negativeAdGroupKeywordId`	`ad_group_criterion.criterion_id (filtering with ad_group_criterion.negative)`⁸
`negativeAdGroupKeywordMatchType`	`ad_group_criterion.keyword.match_type (filtering with ad_group_criterion.negative)`⁸
`negativeAdGroupKeywordText`	`ad_group_criterion.keyword.text (filtering with ad_group_criterion.negative)`⁸
`status`	`ad_group_criterion.status (filtering with ad_group_criterion.negative)`⁸

Rapport NegativeAdGroupTarget

Noms des colonnes dans le rapport `negativeAdGroupTarget`	nouveau mappage de l'API Search Ads 360 Reporting
`account`	`customer.descriptive_name`
`accountEngineId`	`customer.engine_id`
`accountId`	`customer.id`
`accountType`	`customer.account_type`
`adGroup`	`ad_group.name`
`adGroupId`	`ad_group.id`
`adGroupStatus`	`ad_group.status`
`advertiser`	Consultez la section Gestion des comptes.
`advertiserId`	Consultez la section Gestion des comptes.
`agency`	Consultez la section Gestion des comptes.
`agencyId`	Consultez l'article Gestion des comptes.
`ageTargetAgeRange`	`ad_group_criterion.age_range.type (filtering with ad_group_criterion.negative)`⁸
`campaign`	`campaign.name`
`campaignId`	`campaign.id`
`campaignStatus`	`campaign.status`
`creationTimestamp`	`ad_group_criterion.creation_time`
`dynamicSearchAdsTargetConditions`	`ad_group_criterion.webpage.conditions (filtering with ad_group_criterion.negative)`⁸
`engineRemarketingList`	`ad_group_criterion.user_list.user_list user_list.name (filtering with ad_group_criterion.negative)`⁸
`genderTargetGenderType`	`ad_group_criterion.gender.type (filtering with ad_group_criterion.negative)`⁸
`lastModifiedTimestamp`	`ad_group_criterion.last_modified_time`
`locationTargetName`	`ad_group_criterion.location.geo_target_constant (filtering with ad_group_criterion.negative)`⁸
`negativeAdGroupTargetId`	`ad_group_criterion.criterion_id (filtering with ad_group_criterion.negative)`⁸
`status`	`ad_group_criterion.status (filtering with ad_group_criterion.negative)`⁸

Rapport NegativeCampaignKeyword

Noms de colonnes dans le rapport `negativeCampaignKeyword`	nouveau mappage de l'API Search Ads 360 Reporting
`account`	`customer.descriptive_name`
`accountEngineId`	`customer.engine_id`
`accountId`	`customer.id`
`accountType`	`customer.account_type`
`advertiser`	Consultez la section Gestion des comptes.
`advertiserId`	Consultez la section Gestion des comptes.
`agency`	Consultez la section Gestion des comptes.
`agencyId`	Consultez la section Gestion des comptes.
`campaign`	`campaign.name`
`campaignId`	`campaign.id`
`campaignStatus`	`campaign.status`
`creationTimestamp`	Nouveau comportement
`engineStatus`	Nouveau comportement
`lastModifiedTimestamp`	`campaign_criterion.last_modified_time`
`negativeCampaignKeywordId`	`campaign_criterion.criterion_id (filtering with campaign_criterion.negative)`⁸
`negativeCampaignKeywordMatchType`	`campaign_criterion.keyword.match_type (filtering with campaign_criterion.negative)`⁸
`negativeCampaignKeywordText`	`campaign_criterion.keyword.text (filtering with campaign_criterion.negative)`⁸
`status`	`campaign_criterion.status (filtering with campaign_criterion.negative)`⁸

Rapport NeuralCampaignTarget

Noms de colonnes dans le rapport `negativeCampaignTarget`	nouveau mappage de l'API Search Ads 360 Reporting
`account`	`customer.descriptive_name`
`accountEngineId`	`customer.engine_id`
`accountId`	`customer.id`
`accountType`	`customer.account_type`
`advertiser`	Consultez la section Gestion des comptes.
`advertiserId`	Consultez la section Gestion des comptes.
`agency`	Consultez la section Gestion des comptes.
`agencyId`	Consultez l'article Gestion des comptes.
`ageTargetAgeRange`	`campaign_criterion.age_range.type (filtering with campaign_criterion.negative)`⁸
`campaign`	`campaign.name`
`campaignId`	`campaign.id`
`campaignStatus`	`campaign.status`
`creationTimestamp`	Nouveau comportement
`dynamicSearchAdsTargetConditions`	`campaign_criterion.webpage.conditions (filtering with campaign_criterion.negative)`⁸
`engineRemarketingList`	`campaign_criterion.user_list.user_list user_list.name (filtering with campaign_criterion.negative)`⁸
`genderTargetGenderType`	`campaign_criterion.gender.type (filtering with campaign_criterion.negative)`⁸
`lastModifiedTimestamp`	`campaign_criterion.last_modified_time`
`locationTargetName`	`campaign_criterion.location.geo_target_constant campaign_criterion.negative`⁸
`negativeCampaignTargetId`	`campaign_criterion.criterion_id (filtering with campaign_criterion.negative)`⁸
`status`	`campaign_criterion.status (filtering with campaign_criterion.negative)`⁸

Rapport paidAndOrganic

Noms des colonnes dans le rapport `paidAndOrganic`	nouveau mappage de l'API Search Ads 360 Reporting
`account`	`customer.descriptive_name`
`accountEngineId`	`customer.engine_id`
`accountId`	`customer.id`
`accountType`	`customer.account_type`
`adGroup`
`adGroupId`
`advertiser`	Consultez la section Gestion des comptes.
`advertiserId`	Consultez l'article Gestion des comptes.
`agency`	Consultez la section Gestion des comptes.
`agencyId`	Consultez la section Gestion des comptes.
`campaign`
`campaignId`
`date`	`segments.date`
`keywordId`	`segments.keyword.ad_group_criterion`
`keywordMatchType`	`segments.keyword.info.match_type`
`keywordText`	`segments.keyword.info.text`
`monthEnd`	Nouveau comportement
`monthStart`	`segments.month`
`organicAvgPos`	Nouveau comportement
`organicClicks`	`metrics.organic_clicks`
`organicCtr`
`organicQueries`	`metrics.organic_queries`
`paidAndOrganicClicks`	`metrics.combined_clicks`
`paidAndOrganicCtr`	`metrics.ctr`
`paidAndOrganicQueries`	`metrics.combined_queries`
`paidAvgPos`	Nouveau comportement
`paidClicks`
`paidCostPerClick`	`metrics.average_cpc`
`paidCtr`
`paidImpressions`
`quarterEnd`	Nouveau comportement
`quarterStart`	`segments.quarter`
`searchQuery`	`paid_organic_search_term_view.search_term`
`serpType`	`segments.search_engine_results_page_type`
`weekEnd`	Nouveau comportement
`weekStart`	`segments.week`
`yearEnd`	Nouveau comportement
`yearStart`	`segments.year`

Rapport ProductAdvertised

Noms des colonnes dans le rapport `productAdvertised`	Mappage de la nouvelle API Search Ads 360 Reporting
`accountId`	`customer.id`
`adGroupId`	`ad_group.id`
`advertiser`	Consultez la section Gestion des comptes.
`advertiserId`	Consultez la section Gestion des comptes.
`adWordsConversions`	`metrics.client_account_conversions`
`adWordsConversionValue`	`metrics.client_account_conversions_value`
`adWordsViewThroughConversions`	Nouveau comportement
`agency`	Consultez la section Gestion des comptes.
`agencyId`	Consultez la section Gestion des comptes.
`avgCpc`	`metrics.average_cpc`
`avgCpm`	Nouveau comportement
`avgPos`	Nouveau comportement
`campaignId`	`campaign.id`
`clicks`	`metrics.clicks`
`cost`	`metrics.cost_micros`
`creationTimestamp`	Nouveau comportement
`ctr`	`metrics.ctr`
`date`	`segments.date`
`deviceSegment`	`segments.device`
`dfaActions`	`metrics.all_conversions_by_conversion_date` – `metrics.cross_device_conversions_by_conversion_date`
`dfaActionsCrossEnv`	`metrics.all_conversions_by_conversion_date`
`dfaRevenue`	`metrics.all_conversions_value_by_conversion_date` – `metrics.cross_device_conversions_value_by_conversion_date`
`dfaRevenueCrossEnv`	`metrics.all_conversions_value_by_conversion_date`
`dfaTransactions`	`metrics.all_conversions_by_conversion_date` – `metrics.cross_device_conversions_by_conversion_date`
`dfaTransactionsCrossEnv`	`metrics.all_conversions_by_conversion_date`
`dfaWeightedActions`	Nouveau comportement
`dfaWeightedActionsCrossEnv`	Nouveau comportement
`floodlightActivity`	`segments.conversion_action_name`
`floodlightActivityId`	Utiliser `conversion_action`
`floodlightActivityTag`	Utiliser `conversion_action`
`floodlightGroup`	Nouveau comportement
`floodlightGroupId`	Nouveau comportement
`floodlightGroupTag`	Utiliser `conversion_action`
`impr`	`metrics.impressions`
`lastModifiedTimestamp`	Nouveau comportement
`monthEnd`	Nouveau comportement
`monthStart`	`segments.month`
`productAgeGroup`	Nouveau comportement
`productAvailability`	Nouveau comportement
`productBrand`	`segments.product_brand`
`productCategory`	Nouveau comportement
`productCategoryLevel1`	`segments.product_bidding_category_level1`
`productCategoryLevel2`	`segments.product_bidding_category_level2`
`productCategoryLevel3`	`segments.product_bidding_category_level3`
`productCategoryLevel4`	`segments.product_bidding_category_level4`
`productCategoryLevel5`	`segments.product_bidding_category_level5`
`productChannel`	`segments.product_channel`
`productChannelExclusivity`	`segments.product_channel_exclusivity`
`productColor`	Nouveau comportement
`productCondition`	`segments.product_condition`
`productCostOfGoodsSold`	Nouveau comportement
`productCountry`	`segments.product_country`
`productCustomLabel0`	`segments.product_custom_attribute0`
`productCustomLabel1`	`segments.product_custom_attribute1`
`productCustomLabel2`	`segments.product_custom_attribute2`
`productCustomLabel3`	`segments.product_custom_attribute3`
`productCustomLabel4`	`segments.product_custom_attribute4`
`productGender`	Nouveau comportement
`productGtin`	Nouveau comportement
`productId`	`segments.product_item_id`
`productItemGroupId`	Nouveau comportement
`productLandingPageUrl`	Nouveau comportement
`productLanguage`	`segments.product_language`
`productMaterial`	Nouveau comportement
`productMpn`	Nouveau comportement
`productPattern`	Nouveau comportement
`productPrice`	Nouveau comportement
`productSalePrice`	Nouveau comportement
`productSize`	Nouveau comportement
`productStoreId`	`segments.product_store_id`
`productTitle`	`segments.product_title`
`productTypeLevel1`	`segments.product_type_l1`
`productTypeLevel2`	`segments.product_type_l2`
`productTypeLevel3`	`segments.product_type_l3`
`productTypeLevel4`	`segments.product_type_l4`
`productTypeLevel5`	`segments.product_type_l5`
`quarterEnd`	Nouveau comportement
`quarterStart`	`segments.quarter`
`status`	Nouveau comportement
`visits`	`Not available in V0`
`weekEnd`	Nouveau comportement
`weekStart`	`segments.week`
`yearEnd`	Nouveau comportement
`yearStart`	`segments.year`

Rapport ProductGroup

Noms des colonnes dans le rapport `productGroup`	nouveau mappage de l'API Search Ads 360 Reporting
`account`	`customer.descriptive_name`
`accountEngineId`	`customer.engine_id`
`accountId`	`customer.id`
`accountType`	`customer.account_type`
`adGroup`	`ad_group.name`
`adGroupId`	`ad_group.id`
`adGroupStatus`	`ad_group.status`
`advertiser`	Consultez la section Gestion des comptes.
`advertiserId`	Consultez la section Gestion des comptes.
`adWordsConversions`	`metrics.client_account_conversions`
`adWordsConversionValue`	`metrics.client_account_conversions_value`
`adWordsViewThroughConversions`	`metrics.client_account_view_through_conversions`
`agency`	Consultez la section Gestion des comptes.
`agencyId`	Consultez la section Gestion des comptes.
`avgCpc`	`metrics.average_cpc`
`avgCpm`	`metrics.average_cpm`
`avgPos`	Nouveau comportement
`bidStrategyInherited`	Nouveau comportement
`campaign`	`campaign.name`
`campaignId`	`campaign.id`
`campaignStatus`	`campaign.status`
`clicks`	`metrics.clicks`
`cost`	`metrics.cost_micros`
`creationTimestamp`	`ad_group_criterion.creation_time`
`ctr`	`metrics.ctr`
`date`	`segments.date`
`deviceSegment`	`segments.device`
`dfaActions`	`metrics.all_conversions` – `metrics.cross_device_conversions`
`dfaActionsCrossEnv`	`metrics.all_conversions`
`dfaRevenue`	`metrics.all_conversions_value` – `metrics.cross_device_conversions_value`
`dfaRevenueCrossEnv`	`metrics.all_conversions_value`
`dfaTransactions`	`metrics.all_conversions` – `metrics.cross_device_conversions`
`dfaTransactionsCrossEnv`	`metrics.all_conversions`
`dfaWeightedActions`	Nouveau comportement
`dfaWeightedActionsCrossEnv`	Nouveau comportement
`effectiveBidStrategy`	Nouveau comportement
`effectiveBidStrategyId`	Nouveau comportement
`effectiveLabels`	Nouveau comportement
`effectiveProductGroupMaxCpc`	`ad_group_criterion.effective_cpc_bid_micros`
`engineStatus`	`ad_group_criterion.engine_status`
`impr`	`metrics.impressions`
`lastModifiedTimestamp`	`ad_group_criterion.last_modified_time`
`monthEnd`	Nouveau comportement
`monthStart`	`segments.month`
`productGroup`	`product_group_view.resource_name`
`productGroupClickserverUrl`	`ad_group_criterion.tracking_url_template`
`productGroupId`	`ad_group_criterion.criterion_id`
`productGroupLandingPage`	`ad_group_criterion.final_urls`
`productGroupMaxBid`	Nouveau comportement
`productGroupMaxCpc`	`ad_group_criterion.cpc_bid_micros`
`productGroupMinBid`	Nouveau comportement
`productGroupPartitionType`	`ad_group_criterion.listing_group.type`
`quarterEnd`	Nouveau comportement
`quarterStart`	`segments.quarter`
`status`	`ad_group_criterion.status`
`visits`	`Not available in V0`
`weekEnd`	Nouveau comportement
`weekStart`	`segments.week`
`yearEnd`	Nouveau comportement
`yearStart`	`segments.year`

Rapport ProductLeadAndCrossSell

Noms des colonnes dans le rapport `productLeadAndCrossSell`	Mappage de la nouvelle API Search Ads 360 Reporting
`accountId`	`customer.id`
`adGroupId`	`ad_group.id`
`advertiser`	Consultez la section Gestion des comptes.
`advertiserId`	Consultez la section Gestion des comptes.
`agency`	Consultez l'article Gestion des comptes.
`agencyId`	Consultez l'article Gestion des comptes.
`campaignId`	`campaign.id`
`crossSellAverageUnitPrice`	`metrics.cross_sell_revenue_micros` / `metrics.cross_sell_units_sold`
`crossSellCostOfGoodsSold`	`metrics.cross_sell_cost_of_goods_sold_micros`
`crossSellGrossFromUnitsSold`	`metrics.cross_sell_revenue_micros`
`crossSellGrossProfitMargin`	`metrics.cross_sell_gross_profit_micros`
`crossSellRevenueFromUnitsSold`	`metrics.cross_sell_revenue_micros`
`crossSellUnitsSold`	`metrics.cross_sell_units_sold`
`date`	`segments.date`
`deviceSegment`	`segments.device`
`dfaActions`	Nouveau comportement
`dfaActionsCrossEnv`	Nouveau comportement
`dfaRevenue`	Nouveau comportement
`dfaRevenueCrossEnv`	Nouveau comportement
`dfaTransactions`	Nouveau comportement
`dfaTransactionsCrossEnv`	Nouveau comportement
`dfaWeightedActions`	Nouveau comportement
`dfaWeightedActionsCrossEnv`	Nouveau comportement
`floodlightActivity`	`segments.conversion_action_name`
`floodlightActivityId`	Utiliser `conversion_action`
`floodlightActivityTag`	Utiliser `conversion_action`
`floodlightGroup`	Nouveau comportement
`floodlightGroupId`	Nouveau comportement
`floodlightGroupTag`	Utiliser `conversion_action`
`leadAverageUnitPrice`	`metrics.lead_revenue_micros` / `metrics.lead_units_sold`
`leadCostOfGoodsSold`	`metrics.lead_cost_of_goods_sold_micros`
`leadGrossProfitFromUnitsSold`	`metrics.lead_gross_profit_micros`
`leadGrossProfitMargin`	Nouveau comportement
`leadRevenueFromUnitsSold`	`metrics.lead_revenue_micros`
`leadUnitsSold`	`metrics.lead_units_sold`
`monthEnd`	Nouveau comportement
`monthStart`	`segments.month`
`productAgeGroup`	Nouveau comportement
`productAvailability`	Nouveau comportement
`productAverageUnitPrice`	Nouveau comportement
`productBrand`	`segments.product_brand` `segments.product_sold_brand`
`productCategory`	Nouveau comportement
`productCategoryLevel1`	`segments.product_bidding_category_level1` `segments.product_sold_bidding_category_level1`¹⁰
`productCategoryLevel2`	`segments.product_bidding_category_level2` `segments.product_sold_bidding_category_level2`
`productCategoryLevel3`	`segments.product_bidding_category_level3` `segments.product_sold_bidding_category_level3`
`productCategoryLevel4`	`segments.product_bidding_category_level4` `segments.product_sold_bidding_category_level4`
`productCategoryLevel5`	`segments.product_bidding_category_level5` `segments.product_sold_bidding_category_level5`
`productChannel`	`segments.product_channel` `segments.product_sold_channel`
`productChannelExclusivity`	`segments.product_channel_exclusivity` `segments.product_sold_channel_exclusivity`
`productColor`	Nouveau comportement
`productCondition`	`segments.product_condition` `segments.product_sold_condition`
`productCostOfGoodsSold`	Nouveau comportement
`productCountry`	`segments.product_country` `segments.product_sold_country`
`productCustomLabel0`	`segments.product_custom_attribute0` `segments.product_sold_custom_attribute0`
`productCustomLabel1`	`segments.product_custom_attribute1` `segments.product_sold_custom_attribute1`
`productCustomLabel2`	`segments.product_custom_attribute2` `segments.product_sold_custom_attribute2`
`productCustomLabel3`	`segments.product_custom_attribute3` `segments.product_sold_custom_attribute3`
`productCustomLabel4`	`segments.product_custom_attribute4` `segments.product_sold_custom_attribute4`
`productGender`	Nouveau comportement
`productGtin`	Nouveau comportement
`productId`	`segments.product_item_id` `segments.product_sold_item_id`
`productItemGroupId`	Nouveau comportement
`productLandingPageUrl`	Nouveau comportement
`productLanguage`	`segments.product_language` `segments.product_sold_language`
`productMaterial`	Nouveau comportement
`productMpn`	Nouveau comportement
`productPattern`	Nouveau comportement
`productPrice`	Nouveau comportement
`productRevenueFromUnitsSold`	Nouveau comportement
`productSalePrice`	Nouveau comportement
`productSize`	Nouveau comportement
`productStoreId`	`segments.product_store_id`
`productTitle`	`segments.product_title` `segments.product_sold_title`
`productTypeLevel1`	`segments.product_type_l1` `segments.product_type_l1`
`productTypeLevel2`	`segments.product_type_l2` `segments.product_type_l2`
`productTypeLevel3`	`segments.product_type_l3` `segments.product_type_l3`
`productTypeLevel4`	`segments.product_type_l4` `segments.product_type_l4`
`productTypeLevel5`	`segments.product_type_l5` `segments.product_type_l5`
`productUnitsSold`	Nouveau comportement
`quarterEnd`	Nouveau comportement
`quarterStart`	`segments.quarter`
`weekEnd`	Nouveau comportement
`weekStart`	`segments.week`
`yearEnd`	Nouveau comportement
`yearStart`	`segments.year`

Rapport "Visites"

Noms des colonnes dans le rapport `visit`	nouveau mappage de l'API Search Ads 360 Reporting
`account`	`customer.descriptive_name`
`accountEngineId`	`customer.engine_id`
`accountId`	`customer.id`
`accountType`	`customer.account_type`
`ad`	`ad_group_ad.ad.name`⁹
`adGroup`	`ad_group.name`
`adGroupId`	`ad_group.id`
`adGroupStatus`	`ad_group.status`
`adId`	`visit.ad_id`
`advertiser`	Consultez la section Gestion des comptes.
`advertiserId`	Consultez la section Gestion des comptes.
`agency`	Consultez l'article Gestion des comptes.
`agencyId`	Consultez la section Gestion des comptes.
`campaign`	`campaign.name`
`campaignId`	`campaign.id`
`campaignStatus`	`campaign.status`
`deviceSegment`	`segments.device`
`feedId`	Nouveau comportement
`feedItemId`	Nouveau comportement
`feedType`	Nouveau comportement
`inventoryAccountId`	`visit.merchant_id`
`isUnattributedAd`	Nouveau comportement
`keywordId`	`visit.criterion_id`
`keywordMatchType`	`ad_group_criterion.keyword.match_type`
`keywordText`	`ad_group_criterion.keyword.text`
`productChannel`	`visit.product_channel`
`productCountry`	`visit.product_country_code`
`productGroupId`	`ad_group_criterion.criterion_id`
`productId`	`visit.product_id`
`productLanguage`	`visit.product_language_code`
`productStoreId`	`visit.product_store_id`
`productTargetId`	Nouveau comportement
`status`	Nouveau comportement
`visitDate`	`segments.date`
`visitExternalClickId`	`visit.click_id`
`visitId`	`visit.id`
`visitNetworkType`	`segments.ad_network_type`
`visitReferrer`	Nouveau comportement
`visitSearchQuery`	Nouveau comportement
`visitTimestamp`	`visit.visit_date_time`

Remarques

{ad type} peut être text_ad, expanded_text_ad ou expanded_dynamic_search_ad.
Utilisez ad_group_ad.engine_id pour les comptes Search Ads 360 (par exemple, Microsoft, Yahoo! Japan, etc.) et ad_group_ad.ad.id pour les comptes autres que Search Ads 360.
{ad type} peut correspondre à text_ad ou expanded_text_ad.
{ad type} peut correspondre à expanded_text_ad ou responsive_search_ad.
Interrogez les métriques à l'aide de la ressource appropriée dans la clause FROM (par exemple, gender_view pour les critères de genre). Consultez les mappages de rapports.
Interrogez les métriques à l'aide de la ressource appropriée dans la clause FROM (par exemple, campaign_asset pour les composants créés au niveau de la campagne). Consultez Récupérer les attributs et les métriques des composants.
Interrogez les métriques à l'aide de keyword_view dans la clause FROM.
Filtrez les données à l'aide de negative=true dans la clause WHERE. Par exemple, SELECT campaign_criterion.keyword.match_type, campaign_criterion.keyword.text FROM campaign_criterion WHERE campaign_criterion.negative = true.
Interrogez directement les champs ad_group_ad à partir de la ressource ad_group_ad. Interrogez ensuite d'autres champs de la ressource appropriée (par exemple, keyword_view) et utilisez ad_id (pour conversion et visit) ou ad_group_criterion.resource_name (pour keyword_view) afin d'associer les deux requêtes.
Par exemple :
SELECT ad_group_ad.ad.name, segments.keyword.ad_group_criterion FROM ad_group_ad
SELECT keyword_view.resource_name, metrics.clicks FROM keyword_view WHERE ad_group_criterion.resource_name = '(resource name from first query)'
Utilisez des segments product pour identifier le produit annoncé et des segments product_sold pour identifier les produits vendus.

Mappages de champs pour l'API Search Ads 360 Reporting Restez organisé à l'aide des collections Enregistrez et classez les contenus selon vos préférences.