rocket
隆重推出
Merchant API
- Content API for Shopping 的官方後繼產品。
update
掌握最新資訊
瞭解 Merchant API 的新功能、錯誤修正和更新。
add_alert
注意:Content API for Shopping 將於 2026 年 8 月 18 日停用。
報表
透過集合功能整理內容
你可以依據偏好儲存及分類內容。
Reports
服務提供資料檢視畫面,可協助你瞭解產品、成效,以及在 Google 上的競爭環境。
您可以使用 Reports
服務執行下列操作:
這項報表服務僅適用於獨立帳戶。您無法擷取進階帳戶的報表。
如要查看如何使用 Reports
服務查詢部分可用檢視區塊的範例,請參閱左側導覽選單中的指南,以及您可以在查詢中選取的所有可用檢視區塊和欄位清單。
開始使用
Reports
服務會使用 Merchant Center 查詢語言。
如要開始使用,請參閱這個範例。
如要瞭解分頁的詳細資訊,請參閱「為資料分頁」。
觀看次數
每個要求只能查詢一個檢視區塊。如需使用 Reports
服務的詳細範例,請參閱左側導覽選單中的指南,以及所有可用檢視畫面和欄位的清單。
除非另有註明,否則本頁面中的內容是採用創用 CC 姓名標示 4.0 授權,程式碼範例則為阿帕契 2.0 授權。詳情請參閱《Google Developers 網站政策》。Java 是 Oracle 和/或其關聯企業的註冊商標。
上次更新時間:2025-08-13 (世界標準時間)。
[null,null,["上次更新時間:2025-08-13 (世界標準時間)。"],[[["\u003cp\u003eMerchant API, the new version of Content API for Shopping, is now in beta.\u003c/p\u003e\n"],["\u003cp\u003eThe \u003ccode\u003eReports\u003c/code\u003e service provides data views to understand product performance and competition on Google.\u003c/p\u003e\n"],["\u003cp\u003eIt allows measuring product performance, filtering products, improving pricing, and viewing retail data insights.\u003c/p\u003e\n"],["\u003cp\u003eThe reporting service is exclusively for standalone accounts and unavailable for advanced accounts.\u003c/p\u003e\n"],["\u003cp\u003eThe \u003ccode\u003eReports\u003c/code\u003e service uses Merchant Center Query Language and supports querying one view per request.\u003c/p\u003e\n"]]],["The content introduces the beta Merchant API, the new version of the Content API for Shopping. It also details the `Reports` service, which allows users to measure product performance, filter products, improve pricing, and view retail data to inform business strategy. Users can query data using Merchant Center Query Language. Actions include querying specific views and fields and utilizing the provided example and paging details. The reporting service is limited to standalone accounts.\n"],null,["# Reporting\n\nThe [`Reports`](/shopping-content/reference/rest/v2.1/reports) service offers data views you can use to\nlearn about your products, their performance, and their competitive environment\non Google.\n\nYou can use the [`Reports`](/shopping-content/reference/rest/v2.1/reports) service to do the following:\n\n- [Measure the performance of your\n products](/shopping-content/guides/reports/metrics).\n- [Filter your products by specific\n fields](/shopping-content/guides/reports/products).\n- [Improve product pricing](/shopping-content/guides/reports/price-insights).\n- [View retail data on Google that can help inform your business\n strategy](/shopping-content/guides/reports/market-insights).\n\nThis reporting service is only available for standalone accounts. You can't\nretrieve reports for advanced accounts.\n\nSee the guides in the left navigation menu for examples of how to query some of\nthe available views with the `Reports` service, and the list of [all available\nviews and fields](/shopping-content/guides/reports/fields) you can select in a\nquery.\n\nGet started\n-----------\n\nThe `Reports` service uses [Merchant Center Query\nLanguage](/shopping-content/guides/reports/query-language/overview).\n\nTry this [example](/shopping-content/guides/reports/example) to get started.\n\nSee [Paging your data](/shopping-content/guides/reports/paging) for details on\npaging.\n\nViews\n-----\n\nYou can only query one view per request. See the guides in the left navigation\nmenu for detailed examples of using the `Reports` service, and the list of [all\nthe available views and fields](/shopping-content/guides/reports/fields) you can\nquery."]]