为商品设置有竞争力的定价

您可以通过价格竞争力报告了解您销售的商品在其他零售商那里是如何定价的。您可以在为商品定价或出价时使用这些信息。

请参阅价格竞争力简介 报告

您的账号必须符合最低资格要求,并且您必须确保您或任何第三方在使用从您的 Merchant Center 账号中导出的市场洞察数据时,遵守 Merchant Center 条款及条件

搜索查询 PriceCompetitivenessProductView:了解销售同款商品的其他零售商是如何定价的。

您可以使用以下示例查看价格竞争力数据。如需发出请求,请将以下 Merchant Center 查询语言语句传递给 reports.search 方法:

SELECT
  product_view.id, product_view.title, product_view.brand,
  product_view.price_micros, product_view.currency_code,
  price_competitiveness.country_code,
  price_competitiveness.benchmark_price_micros,
  price_competitiveness.benchmark_price_currency_code
FROM PriceCompetitivenessProductView

运行

点击运行,在 API Explorer 中试用该示例。点击 运行,在 请求网址。您可以修改查询。完整查询必须占一行, 使用 API Explorer

以下是上述查询的示例响应:

{
  "results": [
    {
      "productView": {
        "id": "online:en:US:12345",
        "title": "UGG Women's s Classic Mini",
        "brand": "UGG",
        "priceMicros": "124990000"
        "currencyCode": "USD"
      }
      "priceCompetitiveness": {
        "countryCode": "US",
        "benchmarkPriceMicros": "119922291",
        "benchmarkPriceCurrencyCode": "USD"
      }
    },
    {
      "productView": {
        "id": "online:en:US:12346",
        "title": "Nike React Infinity Run Flyknit 2",
        "brand": "Nike",
        "priceMicros": "119990000"
        "currencyCode": "USD"
      }
      "priceCompetitiveness": {
        "countryCode": "US",
        "benchmarkPriceMicros": "173436840",
        "benchmarkPriceCurrencyCode": "USD"
      }
    },
    {
      "productView": {
        "id": "online:en:US:12347",
        "title": "New Balance 327 White Trainers",
        "brand": "New Balance",
        "priceMicros": "84990000"
        "currencyCode": "USD"
      }
      "priceCompetitiveness": {
        "countryCode": "US",
        "benchmarkPriceMicros": "85459050",
        "benchmarkPriceCurrencyCode": "USD"
      }
    }
  ]
}