Meet Merchant API - the official successor to Content API for Shopping.

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Note: Content API for Shopping will be sunset on August 18, 2026.

Performs an action on a link between two Merchant Center accounts, namely accountId and linkedAccountId.

HTTP request

POST https://shoppingcontent.googleapis.com/content/v2.1/{merchantId}/accounts/{accountId}/link

Path parameters

Parameters

Parameters
`merchantId`	`string` The ID of the managing account. If this parameter is not the same as accountId, then this account must be a multi-client account and `accountId` must be the ID of a sub-account of this account.
`accountId`	`string` The ID of the account that should be linked.

merchantId

string

The ID of the managing account. If this parameter is not the same as accountId, then this account must be a multi-client account and accountId must be the ID of a sub-account of this account.

accountId

string

The ID of the account that should be linked.

Request body

The request body contains an instance of AccountsLinkRequest.

Response body

If successful, the response body contains data with the following structure:

JSON representation
{ "kind": string }

Fields

Fields
`kind`	`string` Identifies what kind of resource this is. Value: the fixed string "`content#accountsLinkResponse`".

kind

string

Identifies what kind of resource this is. Value: the fixed string "content#accountsLinkResponse".

Authorization scopes

Requires one of the following OAuth scopes:

https://www.googleapis.com/auth/content

For more information, see the OAuth 2.0 Overview.

AccountsLinkRequest

JSON representation

JSON representation
{ "action": string, "linkedAccountId": string, "linkType": string, "services": [ string ], "paymentServiceProviderLinkInfo": { object (`PaymentServiceProviderLinkInfo`) }, "eCommercePlatformLinkInfo": { object (`ECommercePlatformLinkInfo`) } }

{
  "action": string,
  "linkedAccountId": string,
  "linkType": string,
  "services": [
    string
  ],
  "paymentServiceProviderLinkInfo": {
    object (PaymentServiceProviderLinkInfo)
  },
  "eCommercePlatformLinkInfo": {
    object (ECommercePlatformLinkInfo)
  }
}

Fields
`action`	`string` Action to perform for this link. The `"request"` action is only available to select merchants. Acceptable values are: "`approve`" "`remove`" "`request`"
`linkedAccountId`	`string` The ID of the linked account.
`linkType`	`string` Type of the link between the two accounts. Acceptable values are: "`channelPartner`" "`eCommercePlatform`" "`paymentServiceProvider`"
`services[]`	`string` Acceptable values are: "`shoppingAdsProductManagement`" "`shoppingActionsProductManagement`" "`shoppingActionsOrderManagement`" "`paymentProcessing`"
`paymentServiceProviderLinkInfo`	`object (PaymentServiceProviderLinkInfo)` Additional information required for `paymentServiceProvider` link type.
`eCommercePlatformLinkInfo`	`object (ECommercePlatformLinkInfo)` Additional information required for `eCommercePlatform` link type.

PaymentServiceProviderLinkInfo

Additional information required for PAYMENT_SERVICE_PROVIDER link type.

JSON representation
{ "externalAccountId": string, "externalAccountBusinessCountry": string }

Fields

Fields
`externalAccountId`	`string` The id used by the third party service provider to identify the merchant.
`externalAccountBusinessCountry`	`string` The business country of the merchant account as identified by the third party service provider.

externalAccountId

string

The id used by the third party service provider to identify the merchant.

externalAccountBusinessCountry

string

The business country of the merchant account as identified by the third party service provider.

ECommercePlatformLinkInfo

Additional information required for E_COMMERCE_PLATFORM link type.

JSON representation
{ "externalAccountId": string }

Fields

Fields
`externalAccountId`	`string` The id used by the third party service provider to identify the merchant.

externalAccountId

string

The id used by the third party service provider to identify the merchant.

Method: accounts.link Stay organized with collections Save and categorize content based on your preferences.

HTTP request

Path parameters

Request body

Response body

Authorization scopes

AccountsLinkRequest

PaymentServiceProviderLinkInfo

ECommercePlatformLinkInfo

Method: accounts.link