Local Service Ads Inventory
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Once enabled, the Local Service Ads integration appears in the Action Center
integration section. It displays the merchant's anonymized Customer ID (CID)
with links to the Local Service Ads landing page and the Action_Link used for
the booking integration of the Ad.
Prerequisites for Merchant's Local Service Ads Booking Addon
The following steps are required to ensure a merchant is eligible and ready for
the Local Service Ads integration.
Merchant Side
Merchants must complete the onboarding processes and ensure the ad is running.
This step is on the merchant, for more information they can reach out to
Local Service Ads Support.
Merchants must ensure their account is connected to a valid
Google Business Profile.
Partner Side
- The merchant in your feed must be matched with a valid Google Business Profile.
Integration Status of an Ad in the Inventory Viewer
Once completed, merchants are automatically enrolled and their ads are matched
to their merchants in your feeds. You can review these matches in the
'Local Service Ads' section under Integrations. In cases where ads are disabled,
the Action Center's 'Issue' section will contain information and guidance on
required actions. A quick reference guide to common disabled reasons is
provided.
| Disabled reason |
Scenario |
| Ad matched, but book button unavailable (onboarding incomplete, out of budget, outside business hours, or policy violation). Merchant should contact Local Services Ads support. |
The merchant is matched to a Local Services Ads account, but the ad is not live or the booking link is not showing on the ad because of a Local Services Ads account setup issue. |
| Action link(s) unavailable. Reach out to your ReserveWithGoogle contact |
The action link is missing in the Reserve with Google feed for this merchant. |
| Entity disabled for undetermined reason. Reach out to your ReserveWithGoogle contact. |
An unknown issue exists at the merchant-level. |
| Your Local Services Ads integration is disabled. Reach out to your ReserveWithGoogle contact. |
An issue exists at the integration level (all merchants for your integration are impacted). |
Disable Booking
To disable booking, from Appointment Integration or Local Service Ads:
- Remove the merchant from your feed. This will deactivate Appointments
Integration and Local Service Ads for that merchant.
- Disable booking from Local Service Ads preferences: Merchants may disable
booking from just their Ads by adjusting their Local Service Ad preferences,
more details here.
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Last updated 2025-08-27 UTC.
[null,null,["Last updated 2025-08-27 UTC."],[],[],null,["Once enabled, the Local Service Ads integration appears in the Action Center\nintegration section. It displays the merchant's anonymized Customer ID (CID)\nwith links to the Local Service Ads landing page and the `Action_Link` used for\nthe booking integration of the Ad.\n\nPrerequisites for Merchant's Local Service Ads Booking Addon\n\nThe following steps are required to ensure a merchant is eligible and ready for\nthe Local Service Ads integration.\n\nMerchant Side\n\n- Merchants must complete the onboarding processes and ensure the ad is running.\n This step is on the merchant, for more information they can reach out to\n [Local Service Ads Support.](https://support.google.com/localservices/gethelp?sjid=4661466520527588283-NC)\n\n- Merchants must ensure their account is connected to a valid\n [Google Business Profile.](https://support.google.com/localservices/answer/13538718)\n\nPartner Side\n\n- The merchant in your feed must be matched with a valid Google Business Profile.\n - For more information see: [Merchant Matching](/actions-center/verticals/appointments/redirect/partner-portal/inventory/merchant-matching) and [Matching Guidelines.](/actions-center/verticals/appointments/redirect/partner-portal/inventory/matching-guidelines)\n\nIntegration Status of an Ad in the Inventory Viewer\n\nOnce completed, merchants are automatically enrolled and their ads are matched\nto their merchants in your feeds. You can review these matches in the\n'Local Service Ads' section under Integrations. In cases where ads are disabled,\nthe Action Center's 'Issue' section will contain information and guidance on\nrequired actions. A quick reference guide to common disabled reasons is\nprovided.\n\n| **Disabled reason** | **Scenario** |\n|----------------------------------------------------------------------------------------------------------------------------------------------------------------------------------|-----------------------------------------------------------------------------------------------------------------------------------------------------------------------------------|\n| Ad matched, but book button unavailable (onboarding incomplete, out of budget, outside business hours, or policy violation). Merchant should contact Local Services Ads support. | The merchant is matched to a Local Services Ads account, but the ad is not live or the booking link is not showing on the ad because of a Local Services Ads account setup issue. |\n| Action link(s) unavailable. Reach out to your ReserveWithGoogle contact | The action link is missing in the Reserve with Google feed for this merchant. |\n| Entity disabled for undetermined reason. Reach out to your ReserveWithGoogle contact. | An unknown issue exists at the merchant-level. |\n| Your Local Services Ads integration is disabled. Reach out to your ReserveWithGoogle contact. | An issue exists at the integration level (all merchants for your integration are impacted). |\n\nDisable Booking\n\nTo disable booking, from Appointment Integration or Local Service Ads:\n\n- **Remove the merchant from your feed.** This will deactivate Appointments Integration and Local Service Ads for that merchant.\n- **Disable booking from Local Service Ads preferences:** Merchants may disable booking from just their Ads by adjusting their Local Service Ad preferences, [more details here.](https://support.google.com/localservices/answer/12059717)"]]