Stay organized with collections
Save and categorize content based on your preferences.
Local Service Ads Summary
Verified Appointments Redirect Partners can enable booking for Merchants with
valid Local Service Ads using the Action_Link provided by the partner's
Appointments Redirect Integration.
Local Service Ads with Appointments Redirect
Enabling Local Service Ads for partners is granted on a case-by-case basis. If
we select your organization for allowlisting, we will then conduct additional
quality assurance checks to verify that your integration is ready.
To prepare for this, identify 2-3 merchants for testing purposes. These can be
test accounts within your production environment or actual merchants who have
consented to participate in our testing process. The testing process includes a
landing page review and completing test bookings to ensure your conversion
tracking implementation is up to our latest standards.
Verification Steps
Action Link Review: We will audit a sample of your Action Links against
the current Landing Page Requirements.
Conversion Tracking Audit: We will audit your Conversion Tracking implementation
to ensure it conforms to the documented specifications.
Notifications and Launch
Once your integration is verified, merchants with eligible Local Service Ads
will be given a two-week notice confirming that booking will now be enabled for
their ads.
[null,null,["Last updated 2025-08-27 UTC."],[],[],null,["Local Service Ads Summary **Important:** Local Service Ads for Appointments Redirect is not accepting new partners at the moment. If you are interested in enabling Local Service Ads, reach out to your Google Business Representative Contact.\n\nVerified Appointments Redirect Partners can enable booking for Merchants with\nvalid Local Service Ads using the `Action_Link` provided by the partner's\nAppointments Redirect Integration.\n\nLocal Service Ads with Appointments Redirect\n\nEnabling Local Service Ads for partners is granted on a case-by-case basis. If\nwe select your organization for allowlisting, we will then conduct additional\nquality assurance checks to verify that your integration is ready.\n\nTo prepare for this, identify 2-3 merchants for testing purposes. These can be\ntest accounts within your production environment or actual merchants who have\nconsented to participate in our testing process. The testing process includes a\nlanding page review and completing test bookings to ensure your conversion\ntracking implementation is up to our latest standards.\n\nVerification Steps\n\n- **Action Link Review:** We will audit a sample of your Action Links against the current [Landing Page Requirements.](/actions-center/verticals/appointments/redirect/policies/integration-policies#landing_page_requirements)\n- **Conversion Tracking Audit:** We will audit your [Conversion Tracking implementation](/actions-center/verticals/appointments/redirect/integration-steps/conversion-tracking) to ensure it conforms to the documented specifications.\n\nNotifications and Launch\n\nOnce your integration is verified, merchants with eligible Local Service Ads\nwill be given a two-week notice confirming that booking will now be enabled for\ntheir ads."]]
