Fields from the above resources may be selected along with this
resource in your SELECT and WHERE clauses. These fields will not segment
metrics in your SELECT clause.
keyword_plan_ad_group_keyword.cpc_bid_micros
Field description
A keyword level max cpc bid in micros (for example, $1 = 1mm). The currency is the same as the account currency code. This will override any CPC bid set at the keyword plan ad group level. Not applicable for negative keywords. (negative = true) This field is Optional.
Immutable. The resource name of the Keyword Plan ad group keyword. KeywordPlanAdGroupKeyword resource names have the form: customers/{customer_id}/keywordPlanAdGroupKeywords/{kp_ad_group_keyword_id}
[null,null,["Last updated 2024-12-18 UTC."],[[["Keyword Plan ad group keywords allow you to define specific keywords within ad groups for your advertising plan, with a maximum of 10,000 keywords per plan."],["You can associate these keywords with other resources such as customers, keyword plans, ad groups, and campaigns, but this won't segment metrics in your analysis."],["Each keyword has attributes like text, match type, CPC bid, and whether it's negative, offering flexibility in keyword targeting."],["The `resource_name` field provides a unique identifier for each Keyword Plan ad group keyword, following a specific format."]]],[]]