原生视频广告
使用集合让一切井井有条
根据您的偏好保存内容并对其进行分类。
MediaContent
借助原生广告和自定义原生广告格式,您可以访问
MediaContent
对象,该对象用于获取与媒体内容(可以是视频或者图片)相关的信息。该对象也可用于控制视频广告播放和监听播放事件。您可以通过调用
NativeAd.getMediaContent()
来获取
MediaContent
对象。
MediaContent
对象包含视频的宽高比和时长等信息。以下代码段显示了如何获取原生广告的宽高比和时长。
Java
if (nativeAd.getMediaContent() != null) {
MediaContent mediaContent = nativeAd.getMediaContent();
float mediaAspectRatio = mediaContent.getAspectRatio();
if (mediaContent.hasVideoContent()) {
float duration = mediaContent.getDuration();
}
}
Kotlin
nativeAd.mediaContent?.let { mediaContent ->
val mediaAspectRatio: Float = mediaContent.aspectRatio
if (mediaContent.hasVideoContent()) {
val duration: Float = mediaContent.duration
}
}
视频事件的回调
如需处理特定视频事件,请编写一个扩展 VideoLifecycleCallbacks
抽象类的类,并对 VideoController
调用 setVideoLifecycleCallbacks()
。然后,仅替换所需的回调。
Java
if (nativeAd.getMediaContent() != null) {
VideoController videoController = nativeAd.getMediaContent().getVideoController();
if (videoController != null) {
videoController.setVideoLifecycleCallbacks(
new VideoController.VideoLifecycleCallbacks() {
@Override
public void onVideoStart() {
Log.d(TAG, "Video started.");
}
@Override
public void onVideoPlay() {
Log.d(TAG, "Video played.");
}
@Override
public void onVideoPause() {
Log.d(TAG, "Video paused.");
}
@Override
public void onVideoEnd() {
Log.d(TAG, "Video ended.");
}
@Override
public void onVideoMute(boolean isMuted) {
Log.d(TAG, "Video isMuted: " + isMuted + ".");
}
});
}
}
Kotlin
val videoLifecycleCallbacks =
object : VideoController.VideoLifecycleCallbacks() {
override fun onVideoStart() {
Log.d(TAG, "Video started.")
}
override fun onVideoPlay() {
Log.d(TAG, "Video played.")
}
override fun onVideoPause() {
Log.d(TAG, "Video paused.")
}
override fun onVideoEnd() {
Log.d(TAG, "Video ended.")
}
override fun onVideoMute(isMuted: Boolean) {
Log.d(TAG, "Video isMuted: $isMuted.")
}
}
nativeAd.mediaContent?.videoController?.videoLifecycleCallbacks = videoLifecycleCallbacks
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最后更新时间 (UTC):2025-08-31。
[null,null,["最后更新时间 (UTC):2025-08-31。"],[[["\u003cp\u003eNative ads provide a \u003ccode\u003eMediaContent\u003c/code\u003e object to access and control video or image content within the ad.\u003c/p\u003e\n"],["\u003cp\u003eYou can retrieve information like aspect ratio and duration from the \u003ccode\u003eMediaContent\u003c/code\u003e object for video ads.\u003c/p\u003e\n"],["\u003cp\u003eDevelopers can monitor and respond to video playback events (start, play, pause, end, mute) using \u003ccode\u003eVideoLifecycleCallbacks\u003c/code\u003e.\u003c/p\u003e\n"]]],[],null,["# Native video ads\n\nSelect platform: [Android](/ad-manager/mobile-ads-sdk/android/native/video-ads \"View this page for the Android platform docs.\") [iOS](/ad-manager/mobile-ads-sdk/ios/native/video-ads \"View this page for the iOS platform docs.\")\n\n\u003cbr /\u003e\n\n### MediaContent\n\nNative ads and custom native ad formats provide access to a [`MediaContent`](/ad-manager/mobile-ads-sdk/android/reference/com/google/android/gms/ads/MediaContent) object that is used to get information about media content, which could be video or an image. It is also used to control video ad playback and listen for playback events. You can obtain the `MediaContent` object by calling [`NativeAd.getMediaContent()`](/ad-manager/mobile-ads-sdk/android/reference/com/google/android/gms/ads/nativead/NativeAd#getMediaContent()).\n\n\u003cbr /\u003e\n\nThe `MediaContent` object contains information such as the aspect ratio and\nduration of a video. The following snippet shows how to get the aspect ratio and\nduration of a native ad. \n\n### Java\n\n if (nativeAd.getMediaContent() != null) {\n MediaContent mediaContent = nativeAd.getMediaContent();\n float mediaAspectRatio = mediaContent.getAspectRatio();\n if (mediaContent.hasVideoContent()) {\n float duration = mediaContent.getDuration();\n }\n } \n https://github.com/googleads/googleads-mobile-android-examples/blob/ccc290a583d7f552bdcf81ea76adc05beaa43f0b/java/advanced/APIDemo/app/src/main/java/com/google/android/gms/snippets/NativeVideoAdsSnippets.java#L31-L37\n\n### Kotlin\n\n nativeAd.mediaContent?.let { mediaContent -\u003e\n val mediaAspectRatio: Float = mediaContent.aspectRatio\n if (mediaContent.hasVideoContent()) {\n val duration: Float = mediaContent.duration\n }\n } \n https://github.com/googleads/googleads-mobile-android-examples/blob/ccc290a583d7f552bdcf81ea76adc05beaa43f0b/kotlin/advanced/APIDemo/app/src/main/java/com/google/android/gms/snippets/NativeVideoAdsSnippets.kt#L28-L33\n\n### Callbacks for video events\n\nTo handle specific video events, write a class that extends the abstract\n`VideoLifecycleCallbacks` class, and call\n[`setVideoLifecycleCallbacks()`](/ad-manager/mobile-ads-sdk/android/reference/com/google/android/gms/ads/common/VideoController#etVideoLifecycleCallbacks(com.google.android.libraries.ads.mobile.sdk.common.VideoController.VideoLifecycleCallbacks))\non the `VideoController`. Then, override only the callbacks you care about. \n\n### Java\n\n if (nativeAd.getMediaContent() != null) {\n VideoController videoController = nativeAd.getMediaContent().getVideoController();\n if (videoController != null) {\n videoController.setVideoLifecycleCallbacks(\n new VideoController.VideoLifecycleCallbacks() {\n @Override\n public void onVideoStart() {\n Log.d(TAG, \"Video started.\");\n }\n\n @Override\n public void onVideoPlay() {\n Log.d(TAG, \"Video played.\");\n }\n\n @Override\n public void onVideoPause() {\n Log.d(TAG, \"Video paused.\");\n }\n\n @Override\n public void onVideoEnd() {\n Log.d(TAG, \"Video ended.\");\n }\n\n @Override\n public void onVideoMute(boolean isMuted) {\n Log.d(TAG, \"Video isMuted: \" + isMuted + \".\");\n }\n });\n }\n } \n https://github.com/googleads/googleads-mobile-android-examples/blob/ccc290a583d7f552bdcf81ea76adc05beaa43f0b/java/advanced/APIDemo/app/src/main/java/com/google/android/gms/snippets/NativeVideoAdsSnippets.java#L43-L74\n\n### Kotlin\n\n val videoLifecycleCallbacks =\n object : VideoController.VideoLifecycleCallbacks() {\n override fun onVideoStart() {\n Log.d(TAG, \"Video started.\")\n }\n\n override fun onVideoPlay() {\n Log.d(TAG, \"Video played.\")\n }\n\n override fun onVideoPause() {\n Log.d(TAG, \"Video paused.\")\n }\n\n override fun onVideoEnd() {\n Log.d(TAG, \"Video ended.\")\n }\n\n override fun onVideoMute(isMuted: Boolean) {\n Log.d(TAG, \"Video isMuted: $isMuted.\")\n }\n }\n nativeAd.mediaContent?.videoController?.videoLifecycleCallbacks = videoLifecycleCallbacks \n https://github.com/googleads/googleads-mobile-android-examples/blob/ccc290a583d7f552bdcf81ea76adc05beaa43f0b/kotlin/advanced/APIDemo/app/src/main/java/com/google/android/gms/snippets/NativeVideoAdsSnippets.kt#L39-L61"]]