Integra l'API WebView per gli annunci
Mantieni tutto organizzato con le raccolte
Salva e classifica i contenuti in base alle tue preferenze.
Le API WebView per gli annunci rendono disponibili gli indicatori delle app per i tag in WKWebView, contribuendo a migliorare la monetizzazione per gli editori che hanno fornito i contenuti e a proteggere gli inserzionisti dallo spam.
Questi indicatori dell'app, come l'ID app e la versione dell'app, contribuiscono ad attivare casi d'uso di report
e targeting dell'inventario del browser in-app
che altrimenti sono disponibili solo per il traffico delle app.

Come funziona
La comunicazione con l'SDK Google Mobile Ads avviene solo in risposta a eventi pubblicitari attivati da uno dei seguenti elementi:
L'SDK aggiunge gestori di messaggi al WKWebView
registrato per ascoltare
questi eventi pubblicitari. Per capire meglio come funziona, visualizza il
codice sorgente della
pagina di test.
Prerequisiti
-
SDK Google Mobile Ads
versione 9.6.0 o successive.
Aggiorna il file Info.plist
con la seguente chiave e il seguente valore stringa. In questo modo
viene ignorato un controllo che l'SDK
Google Mobile Ads
esegue per un valore
GADApplicationIdentifier
che si applica agli sviluppatori che implementano annunci
al di fuori di una visualizzazione web. Se salti questo passaggio e non fornisci un
GADApplicationIdentifier
, l'
SDK Google Mobile Ads
genera un
GADInvalidInitializationException
all'avvio dell'app.
<!-- Indicate
Google Mobile Ads SDK
usage is only for web view APIs for ads -->
<key>GADIntegrationManager</key>
<string>webview</string>
Registra la visualizzazione web
Chiama
register(_:)
nel thread principale per stabilire una connessione con i gestori JavaScript nel
codice AdSense o nel tag Google Publisher all'interno di ogni istanza WKWebView
. Questa operazione
deve essere eseguita il prima possibile, ad esempio nel
metodo viewDidLoad
del controller di visualizzazione.
Swift
import WebKit
class ViewController: UIViewController {
var webView: WKWebView!
override func viewDidLoad() {
super.viewDidLoad()
// Initialize a WKWebViewConfiguration object.
let webViewConfiguration = WKWebViewConfiguration()
// Let HTML videos with a "playsinline" attribute play inline.
webViewConfiguration.allowsInlineMediaPlayback = true
// Let HTML videos with an "autoplay" attribute play automatically.
webViewConfiguration.mediaTypesRequiringUserActionForPlayback = []
// Initialize the WKWebView with your WKWebViewConfiguration object.
webView = WKWebView(frame: view.frame, configuration: webViewConfiguration)
view.addSubview(webView)
// Register the web view.
MobileAds.shared.register(webView)
}
}
Objective-C
@import WebKit;
#import "ViewController.h"
@interface ViewController ()
@property(nonatomic, strong) WKWebView *webView;
@end
@implementation ViewController
- (void)viewDidLoad {
[super viewDidLoad];
// Initialize a WKWebViewConfiguration object.
WKWebViewConfiguration *webViewConfiguration = [[WKWebViewConfiguration alloc] init];
// Let HTML videos with a "playsinline" attribute play inline.
webViewConfiguration.allowsInlineMediaPlayback = YES;
// Let HTML videos with an "autoplay" attribute play automatically.
webViewConfiguration.mediaTypesRequiringUserActionForPlayback = WKAudiovisualMediaTypeNone;
// Initialize the WKWebView with your WKWebViewConfiguration object.
self.webView = [[WKWebView alloc] initWithFrame:self.view.frame configuration:webViewConfiguration];
[self.view addSubview:self.webView];
// Register the web view.
[GADMobileAds.sharedInstance registerWebView:self.webView];
}
Testare l'integrazione
Prima di utilizzare il tuo URL, ti consigliamo di caricare il seguente URL per testare l'integrazione:
https://google.github.io/webview-ads/test/#api-for-ads-tests
L'URL di test mostra barre di stato verdi per un'integrazione riuscita se
si verificano le seguenti condizioni:
WKWebView
collegato all'
SDK Google Mobile Ads
Passaggi successivi
- Raccogli il consenso in
WKWebView
. Le API WebView per gli annunci non
propagano il consenso raccolto nel contesto dell'app mobile utilizzando i framework di conformità TCF di IAB v2.0 o IAB CCPA
ai tag nelle tue WebView. Se ti interessa implementare un unico flusso di consenso in qualità di proprietario sia dell'WKWebView
sia dei relativi contenuti web monetizzati, collabora con la tua piattaforma di gestione del consenso per raccogliere il consenso nel contesto dell'WKWebView
.
Salvo quando diversamente specificato, i contenuti di questa pagina sono concessi in base alla licenza Creative Commons Attribution 4.0, mentre gli esempi di codice sono concessi in base alla licenza Apache 2.0. Per ulteriori dettagli, consulta le norme del sito di Google Developers. Java è un marchio registrato di Oracle e/o delle sue consociate.
Ultimo aggiornamento 2025-08-23 UTC.
[null,null,["Ultimo aggiornamento 2025-08-23 UTC."],[[["\u003cp\u003eThe Web View APIs for Ads enable app signals to be available to ad tags within your WKWebView, enhancing monetization for publishers and protecting advertisers from spam.\u003c/p\u003e\n"],["\u003cp\u003eThese signals, such as app ID and version, unlock functionalities like reporting and targeted in-app browser inventory, previously exclusive to app traffic.\u003c/p\u003e\n"],["\u003cp\u003eTo utilize the APIs, you must register your WKWebView with the Google Mobile Ads SDK (version 9.6.0 or higher) and update your Info.plist file.\u003c/p\u003e\n"],["\u003cp\u003eThe SDK establishes communication with JavaScript handlers in your ad code (AdSense, Google Publisher Tag, or IMA for HTML5) solely during ad events.\u003c/p\u003e\n"],["\u003cp\u003eEnsure to gather user consent within the WKWebView context as the APIs do not automatically propagate consent collected in the mobile app using IAB frameworks.\u003c/p\u003e\n"]]],[],null,["The web view APIs for ads makes app signals available to the tags in your\n\n[WKWebView](//developer.apple.com/documentation/webkit/wkwebview), helping to improve monetization for the\npublishers that provided the content and protect advertisers from spam.\n\nThese app signals, such as app ID and app version, help activate [Reporting](//support.google.com/admanager/answer/14137220#report-on-in-app-webview-traffic)\nand [Target in-app browser inventory](//support.google.com/admanager/answer/14137220#target-in-app-webview-inventory)\nuse cases that are otherwise only available on app traffic.\n\n\nHow it works\n\nCommunication with the Google Mobile Ads SDK only happens in response to ad\nevents triggered by any of the following:\n\n- [AdSense code](//support.google.com/adsense/answer/9274634)\n- [Google Publisher Tag](//support.google.com/admanager/answer/181073)\n- [IMA for HTML5](//support.google.com/adsense/answer/6391192)\n\nThe SDK adds message handlers to the registered `WKWebView` to listen for\nthese ad events. For a better sense of how this works, view the\n[source code](//github.com/google/webview-ads/blob/main/test/index.html) of the\ntest page.\n| **Warning:** Don't call [`removeAllScriptMessageHandlers()`](//developer.apple.com/documentation/webkit/wkusercontentcontroller/3585114-removeallscriptmessagehandlers) from your `WKWebView` instance as this has unintended side effects. If needed, call [`removeScriptMessageHandler(forName:)`](//developer.apple.com/documentation/webkit/wkusercontentcontroller/1537532-removescriptmessagehandler) to remove individual message handlers instead.\n\nPrerequisites\n\n- [Google Mobile Ads SDK](/ad-manager/mobile-ads-sdk/ios/quick-start#import_the_mobile_ads_sdk) version 9.6.0 or higher.\n- Update the `Info.plist` file with the following key and string value. This\n bypasses a check the Google Mobile Ads SDK does for a\n `GADApplicationIdentifier` value that applies to developers who implement ads\n outside of a web view. If you miss this step and don't provide a\n `GADApplicationIdentifier`, the Google Mobile Ads SDK throws a\n `GADInvalidInitializationException` on app start.\n\n \u003c!-- Indicate Google Mobile Ads SDK usage is only for web view APIs for ads --\u003e\n \u003ckey\u003eGADIntegrationManager\u003c/key\u003e\n \u003cstring\u003ewebview\u003c/string\u003e\n\n\u003cbr /\u003e\n\nRegister the web view\n\nCall\n\n[`register(_:)`](/admob/ios/api/reference/Classes/GADMobileAds#-registerwebview:)\n\non the main thread to establish a connection with the JavaScript handlers in the\nAdSense code or Google Publisher Tag within each `WKWebView` instance. This\nshould be done as early as possible, such as in the\n\n`viewDidLoad` method of your view controller.\n\n\nSwift \n\n import WebKit\n\n class ViewController: UIViewController {\n\n var webView: WKWebView!\n\n override func viewDidLoad() {\n super.viewDidLoad()\n\n // Initialize a WKWebViewConfiguration object.\n let webViewConfiguration = WKWebViewConfiguration()\n // Let HTML videos with a \"playsinline\" attribute play inline.\n webViewConfiguration.allowsInlineMediaPlayback = true\n // Let HTML videos with an \"autoplay\" attribute play automatically.\n webViewConfiguration.mediaTypesRequiringUserActionForPlayback = []\n\n // Initialize the WKWebView with your WKWebViewConfiguration object.\n webView = WKWebView(frame: view.frame, configuration: webViewConfiguration)\n view.addSubview(webView)\n\n // Register the web view.\n MobileAds.shared.register(webView)\n }\n }\n\nObjective-C \n\n @import WebKit;\n\n #import \"ViewController.h\"\n\n @interface ViewController ()\n\n @property(nonatomic, strong) WKWebView *webView;\n\n @end\n\n @implementation ViewController\n\n - (void)viewDidLoad {\n [super viewDidLoad];\n\n // Initialize a WKWebViewConfiguration object.\n WKWebViewConfiguration *webViewConfiguration = [[WKWebViewConfiguration alloc] init];\n // Let HTML videos with a \"playsinline\" attribute play inline.\n webViewConfiguration.allowsInlineMediaPlayback = YES;\n // Let HTML videos with an \"autoplay\" attribute play automatically.\n webViewConfiguration.mediaTypesRequiringUserActionForPlayback = WKAudiovisualMediaTypeNone;\n\n // Initialize the WKWebView with your WKWebViewConfiguration object.\n self.webView = [[WKWebView alloc] initWithFrame:self.view.frame configuration:webViewConfiguration];\n [self.view addSubview:self.webView];\n\n // Register the web view.\n \\[GADMobileAds.sharedInstance registerWebView:self.webView\\];\n }\n\nTest your integration\n\nBefore using your own URL, we recommend that you load the following URL to test\nthe integration: \n\n https://google.github.io/webview-ads/test#api-for-ads-tests\n\nThe test URL shows green status bars for a successful integration if the\nfollowing conditions apply:\n\n- `WKWebView` connected to the Google Mobile Ads SDK\n\nNext steps\n\n- Gather consent in `WKWebView`. The Web view APIs for Ads doesn't propagate consent collected in the mobile app context using [IAB TCF v2.0](//iabeurope.eu/tcf-2-0/) or [IAB CCPA](//iabtechlab.com/wp-content/uploads/2019/11/Technical-Specifications-FAQ-US-Privacy-IAB-Tech-Lab.pdf) compliance frameworks to the tags in your web views. If you're interested in implementing a single consent flow as the owner of both the `WKWebView` and its corresponding web content being monetized, work with your consent management platform to gather consent in the `WKWebView` context."]]