原生视频广告
使用集合让一切井井有条
根据您的偏好保存内容并对其进行分类。
前提条件
GADMediaContent
借助原生广告,您可以访问 GADMediaContent
类,该类用于获取与媒体内容(可以是视频或者图片)相关的信息。该类还可用于控制针对视频广告播放事件的监听行为。您可以通过广告的 .mediaContent
属性访问媒体内容对象。
GADMediaContent
对象包含视频的宽高比和时长等信息。以下代码段显示了如何获取原生广告的宽高比和时长。
Swift
if myNativeAd.mediaContent.hasVideoContent {
let mediaAspectRatio = CGFloat(myNativeAd.mediaContent.aspectRatio)
let duration = myNativeAd.mediaContent.duration
}
Objective-C
if(myNativeAd.mediaContent.hasVideoContent) {
CGFloat mediaAspectRatio = myNativeAd.mediaContent.aspectRatio;
NSTimeInterval duration = myNativeAd.mediaContent.duration;
}
GADVideoController
GADMediaContent
对象具有对 GADVideoController
对象的引用。GADVideoController
对象可让发布商响应视频事件。
通过订单项投放的广告也可使用 GADVideoController
控制。
可通过调用 GADMediaContent.videoController
获取此 GADVideoController
对象。
视频事件的回调
要处理特定视频事件,您需要写入一个类来实现 GADVideoControllerDelegate
协议。该协议的所有方法都是可选的。
以下示例展示了如何实现代理协议:
Swift
class ViewController: NativeAdLoaderDelegate, VideoControllerDelegate {
private var adLoader: AdLoader?
func viewDidLoad() {
super.viewDidLoad()
let videoOptions = VideoOptions()
videoOptions.customControlsRequested = true
adLoader = AdLoader(
adUnitID: "ca-app-pub-3940256099942544/3986624511",
rootViewController: self,
adTypes: [.native],
options: [videoOptions])
adLoader?.delegate = self
adLoader?.load(AdManagerRequest())
}
func adLoader(
_ adLoader: AdLoader?,
didReceive nativeAd: NativeAd?
) {
// Set the videoController's delegate to be notified of video events.
nativeAd?.mediaContent.videoController.delegate = self
}
// VideoControllerDelegate methods
func videoControllerDidPlayVideo(_ videoController: VideoController) {
// Implement this method to receive a notification when the video controller
// begins playing the ad.
}
func videoControllerDidPauseVideo(_ videoController: VideoController) {
// Implement this method to receive a notification when the video controller
// pauses the ad.
}
func videoControllerDidEndVideoPlayback(_ videoController: VideoController) {
// Implement this method to receive a notification when the video controller
// stops playing the ad.
}
func videoControllerDidMuteVideo(_ videoController: VideoController) {
// Implement this method to receive a notification when the video controller
// mutes the ad.
}
func videoControllerDidUnmuteVideo(_ videoController: VideoController) {
// Implement this method to receive a notification when the video controller
// unmutes the ad.
}
}
Objective-C
@interface ViewController () <GADNativeAdLoaderDelegate,
GADVideoControllerDelegate>
@property(nonatomic, strong) GADAdLoader *adLoader;
@end
@implementation ViewController
- (void)viewDidLoad {
[super viewDidLoad];
GADVideoOptions *videoOptions = [[GADVideoOptions alloc] init];
videoOptions.customControlsRequested = YES;
self.adLoader =
[[GADAdLoader alloc] initWithAdUnitID:@"ca-app-pub-3940256099942544/3986624511"
rootViewController:self
adTypes:@[ GADAdLoaderAdTypeNative ]
options:@[ videoOptions ]];
self.adLoader.delegate = self;
[self.adLoader loadRequest:[GAMRequest request]];
}
- (void)adLoader:(GADAdLoader *)adLoader
didReceiveNativeAd:(GADNativeAd *)nativeAd {
// Set the videoController's delegate to be notified of video events.
nativeAd.mediaContent.videoController.delegate = self;
}
// GADVideoControllerDelegate methods
- (void)videoControllerDidPlayVideo:(nonnull GADVideoController *)videoController {
// Implement this method to receive a notification when the video controller
// begins playing the ad.
}
- (void)videoControllerDidPauseVideo:(nonnull GADVideoController *)videoController {
// Implement this method to receive a notification when the video controller
// pauses the ad.
}
- (void)videoControllerDidEndVideoPlayback:(nonnull GADVideoController *)videoController {
// Implement this method to receive a notification when the video controller
// stops playing the ad.
}
- (void)videoControllerDidMuteVideo:(nonnull GADVideoController *)videoController {
// Implement this method to receive a notification when the video controller
// mutes the ad.
}
- (void)videoControllerDidUnmuteVideo:(nonnull GADVideoController *)videoController {
// Implement this method to receive a notification when the video controller
// unmutes the ad.
}
@end
有关如何呈现原生广告的更多指导,请参阅原生广告政策和指南。
如未另行说明,那么本页面中的内容已根据知识共享署名 4.0 许可获得了许可,并且代码示例已根据 Apache 2.0 许可获得了许可。有关详情,请参阅 Google 开发者网站政策。Java 是 Oracle 和/或其关联公司的注册商标。
最后更新时间 (UTC):2025-08-25。
[null,null,["最后更新时间 (UTC):2025-08-25。"],[[["\u003cp\u003eNative ads provide a \u003ccode\u003eGADMediaContent\u003c/code\u003e object for accessing and controlling video or image content, including playback and information like aspect ratio and duration.\u003c/p\u003e\n"],["\u003cp\u003eThe \u003ccode\u003eGADVideoController\u003c/code\u003e, accessible via \u003ccode\u003eGADMediaContent\u003c/code\u003e, allows publishers to manage video ad playback and respond to events like play, pause, and mute.\u003c/p\u003e\n"],["\u003cp\u003eTo receive video event notifications, implement the \u003ccode\u003eGADVideoControllerDelegate\u003c/code\u003e protocol in your class and set the \u003ccode\u003evideoController\u003c/code\u003e's delegate.\u003c/p\u003e\n"],["\u003cp\u003eThe \u003ccode\u003eGADVideoControllerDelegate\u003c/code\u003e protocol includes optional methods like \u003ccode\u003evideoControllerDidPlayVideo\u003c/code\u003e and \u003ccode\u003evideoControllerDidPauseVideo\u003c/code\u003e for handling various video events.\u003c/p\u003e\n"],["\u003cp\u003ePublishers should adhere to the Native ads policies and guidelines for proper ad rendering.\u003c/p\u003e\n"]]],["Native ads use `GADMediaContent` to access media information, like aspect ratio and video duration. `GADVideoController`, accessible via `GADMediaContent`, allows publishers to respond to video events, including play, pause, mute, and unmute. To handle these events, implement the `GADVideoControllerDelegate` protocol, setting the video controller's delegate in the `adLoader`'s `didReceiveNativeAd` method. This method allows you to define actions for when a video starts, pauses, ends, or changes its mute state.\n"],null,["# Native video ads\n\nSelect platform: [Android](/ad-manager/mobile-ads-sdk/android/native/video-ads \"View this page for the Android platform docs.\") [iOS](/ad-manager/mobile-ads-sdk/ios/native/video-ads \"View this page for the iOS platform docs.\")\n\n\u003cbr /\u003e\n\nPrerequisites\n-------------\n\n- Integrate the [Native ad format](/ad-manager/mobile-ads-sdk/ios/native).\n\nGADMediaContent\n---------------\n\nNative ads provide access to a `GADMediaContent` class that is used to get\ninformation about media content which could be a video or an image. It is also\nused to control the video ad playback listen for playback events. You can access\nthe media content object via the `.mediaContent` property on the ad.\n\nThe\n[`GADMediaContent`](/ad-manager/mobile-ads-sdk/ios/api/reference/Classes/GADMediaContent)\nobject contains information such as the aspect ratio and duration of video. The\nsnippet below shows how to get the aspect ratio and duration of a native ad. \n\n### Swift\n\n```swift\nif myNativeAd.mediaContent.hasVideoContent {\n let mediaAspectRatio = CGFloat(myNativeAd.mediaContent.aspectRatio)\n let duration = myNativeAd.mediaContent.duration\n}\n```\n\n### Objective-C\n\n```objective-c\nif(myNativeAd.mediaContent.hasVideoContent) {\n CGFloat mediaAspectRatio = myNativeAd.mediaContent.aspectRatio;\n NSTimeInterval duration = myNativeAd.mediaContent.duration;\n}\n```\n\nGADVideoController\n------------------\n\nThe `GADMediaContent` object has a reference to a\n[`GADVideoController`](/ad-manager/mobile-ads-sdk/ios/api/reference/Classes/GADVideoController)\nobject. The `GADVideoController` object allows publishers to respond to video\nevents.\n\nAds served through [line items](//support.google.com/admanager/answer/82236) can\nalso be controlled with the `GADVideoController`.\n\nThis `GADVideoController` object can be obtained by calling\n[`GADMediaContent.videoController`](/ad-manager/mobile-ads-sdk/ios/api/reference/Classes/GADMediaContent#videocontroller).\n\nCallbacks for video events\n--------------------------\n\nTo handle specific video events you need to write a class that implements the\n[`GADVideoControllerDelegate`](/ad-manager/mobile-ads-sdk/ios/api/reference/Protocols/GADVideoControllerDelegate)\nprotocol. The methods of the protocol are all optional.\n\nThe following example shows how to implement the delegate protocol: \n\n### Swift\n\n```swift\nclass ViewController: NativeAdLoaderDelegate, VideoControllerDelegate {\n private var adLoader: AdLoader?\n\n func viewDidLoad() {\n super.viewDidLoad()\n\n let videoOptions = VideoOptions()\n videoOptions.customControlsRequested = true\n adLoader = AdLoader(\n adUnitID: \"ca-app-pub-3940256099942544/3986624511\",\n rootViewController: self,\n adTypes: [.native],\n options: [videoOptions])\n adLoader?.delegate = self\n adLoader?.load(AdManagerRequest())\n\n }\n\n func adLoader(\n _ adLoader: AdLoader?,\n didReceive nativeAd: NativeAd?\n ) {\n // Set the videoController's delegate to be notified of video events.\n nativeAd?.mediaContent.videoController.delegate = self\n }\n\n // VideoControllerDelegate methods\n func videoControllerDidPlayVideo(_ videoController: VideoController) {\n // Implement this method to receive a notification when the video controller\n // begins playing the ad.\n }\n\n func videoControllerDidPauseVideo(_ videoController: VideoController) {\n // Implement this method to receive a notification when the video controller\n // pauses the ad.\n }\n\n func videoControllerDidEndVideoPlayback(_ videoController: VideoController) {\n // Implement this method to receive a notification when the video controller\n // stops playing the ad.\n }\n\n func videoControllerDidMuteVideo(_ videoController: VideoController) {\n // Implement this method to receive a notification when the video controller\n // mutes the ad.\n }\n\n func videoControllerDidUnmuteVideo(_ videoController: VideoController) {\n // Implement this method to receive a notification when the video controller\n // unmutes the ad.\n }\n}\n```\n\n### Objective-C\n\n```objective-c\n@interface ViewController () \u003cGADNativeAdLoaderDelegate,\n GADVideoControllerDelegate\u003e\n@property(nonatomic, strong) GADAdLoader *adLoader;\n\n@end\n\n@implementation ViewController\n- (void)viewDidLoad {\n [super viewDidLoad];\n\n GADVideoOptions *videoOptions = [[GADVideoOptions alloc] init];\n videoOptions.customControlsRequested = YES;\n self.adLoader =\n [[GADAdLoader alloc] initWithAdUnitID:@\"ca-app-pub-3940256099942544/3986624511\"\n rootViewController:self\n adTypes:@[ GADAdLoaderAdTypeNative ]\n options:@[ videoOptions ]];\n self.adLoader.delegate = self;\n [self.adLoader loadRequest:[GAMRequest request]];\n\n}\n\n- (void)adLoader:(GADAdLoader *)adLoader\n didReceiveNativeAd:(GADNativeAd *)nativeAd {\n // Set the videoController's delegate to be notified of video events.\n nativeAd.mediaContent.videoController.delegate = self;\n}\n\n// GADVideoControllerDelegate methods\n- (void)videoControllerDidPlayVideo:(nonnull GADVideoController *)videoController {\n // Implement this method to receive a notification when the video controller\n // begins playing the ad.\n}\n\n- (void)videoControllerDidPauseVideo:(nonnull GADVideoController *)videoController {\n // Implement this method to receive a notification when the video controller\n // pauses the ad.\n}\n\n- (void)videoControllerDidEndVideoPlayback:(nonnull GADVideoController *)videoController {\n // Implement this method to receive a notification when the video controller\n // stops playing the ad.\n}\n\n- (void)videoControllerDidMuteVideo:(nonnull GADVideoController *)videoController {\n // Implement this method to receive a notification when the video controller\n // mutes the ad.\n}\n\n- (void)videoControllerDidUnmuteVideo:(nonnull GADVideoController *)videoController {\n // Implement this method to receive a notification when the video controller\n // unmutes the ad.\n}\n\n@end\n```\n\nRead the [Native ads policies and\nguidelines](//support.google.com/admob/answer/6329638) for more guidance on how\nto render your native ads."]]