最佳实践
使用集合让一切井井有条
根据您的偏好保存内容并对其进行分类。
我们建议商家和运营团队采用下面这些最佳做法。
商家管理最佳做法
对于拥有多个商家的企业主来说，最好拥有多个 Google 账号，每个账号与一个不同的商家关联。这有助于管理。该 API 会主动执行操作，还会提示企业主登录并检查他们可能拥有的现有商家的所有 Google 账号。
使用单独的 Google 账号和商家资料账号。这样，消费者就能知道他们是在直接与商家互动、与代表商家行事的运营团队互动，还是与自动化技术互动。
若要以企业主身份进行 API 调用，相应平台必须缓存并使用商家 OAuth 凭据，但运营团队主动管理商家信息的情况除外。
运营团队最佳做法
对于代表商家行事的运营团队，最好为组织中的每个代理机构创建单独的非个人 Google 商家账号。
应避免直接将多个个人账号添加为各个营业地点的管理员。这种做法往往会导致人们质疑为什么有这么多人可以接触业务以及他们的角色是什么。
您可以向用户群组添加具有通用权限的个人账号。然后，将用户群组分配给营业地点组或各个营业地点的管理角色。
您可以按连锁店、地区和类别等属性将各个营业地点添加到营业地点组，以便轻松管理营业地点的节假日营业时间、营业或停业状态以及其他更新。单个营业地点可以属于多个营业地点组。
为了获得最佳性能和更快的搜索速度，可以将您的营业地点组保持在最多包含几千个营业地点。
必需的所有权模式
企业主（我们通常将其称为“商家”）是营业地点的主要所有者。运营团队的成员是营业地点的管理员。权限通常通过用户群组和营业地点组授予。您可以参阅“商家信息的所有者和管理员”指南，详细了解相关权限和功能。
如未另行说明，那么本页面中的内容已根据知识共享署名 4.0 许可获得了许可，并且代码示例已根据 Apache 2.0 许可获得了许可。有关详情，请参阅 Google 开发者网站政策。Java 是 Oracle 和/或其关联公司的注册商标。
最后更新时间 (UTC)：2025-08-29。
[null,null,["最后更新时间 (UTC)：2025-08-29。"],[[["\u003cp\u003eMerchants with multiple businesses should utilize separate Google Accounts for each to streamline management and potentially link to existing businesses.\u003c/p\u003e\n"],["\u003cp\u003eUsing individual Google and Business Profile accounts increases transparency for consumers by distinguishing interactions with the merchant, operations teams, or automated systems.\u003c/p\u003e\n"],["\u003cp\u003eOperations teams acting on behalf of merchants should establish individual, non-personal business Google Accounts for each agent to avoid confusion and clarify roles.\u003c/p\u003e\n"],["\u003cp\u003eOrganize locations into groups based on attributes like chain, region, or category to efficiently manage updates across multiple locations while maintaining optimal performance with group sizes.\u003c/p\u003e\n"],["\u003cp\u003eThe business owner retains primary ownership of the location, while operations team members act as managers with rights granted through user and location groups, as detailed in the Owners and managers of listings guide.\u003c/p\u003e\n"]]],["Merchants with multiple businesses should use separate Google Accounts for each. API use requires cached merchant OAuth credentials unless an operations team manages the listing. Operations teams should use individual, non-personal Google Accounts. Avoid adding multiple personal accounts; instead, use user groups for management roles. Organize locations into groups by attributes for efficient updates. Location groups should ideally have several thousand locations for optimal performance. The merchant is the primary owner, while operations teams are managers.\n"],null,["# Best practices\n\nWe suggest the following best practices for merchants and operation teams.\n\nMerchant management best practices\n----------------------------------\n\nIt's best for merchants who have multiple businesses to have more than one Google Account, each\nlinked to a different business. This assists with management. The API is proactive and prompts\nmerchants to log in and check all of their Google Accounts for existing businesses that they might\nalready own.\n\nUse individual\n[Google Accounts](https://myaccount.google.com/)\nand\n[Business Profile accounts](/my-business/reference/accountmanagement/rest/v1/accounts). This way\nconsumers know if their interaction is directly with the merchant, with an operations team that\nacts on behalf of the merchant, or with an automation.\n\nTo make API calls as the business owner, the platform must cache and use merchant OAuth\ncredentials, except in cases where an operations team actively manages the listing.\n\nOperations team best practices\n------------------------------\n\nFor an operations team that acts on behalf of the merchant, it's best to create individual,\nnon-personal business Google Accounts for each agent in the organization.\n\nAvoid direct additions of multiple personal accounts as managers on individual locations. This\npractice often leads to questions as to why so many people have access to the business and what their\nroles are.\n\nAdd personal accounts with common rights to a user group. Then, assign a user group to a\nmanagement role for location groups or individual locations.\n\nAdd individual locations to location groups by attributes such as chain, region, and category in\norder to easily manage holiday hours, open or closed status, and other updates, across many\nlocations. Individual locations can be part of multiple location groups.\n\nFor best performance and faster searches, keep your location groups to several thousand locations\nat most.\n\nRequired ownership model\n------------------------\n\nThe business owner, who we often refer to as the \"merchant,\" is the primary owner of the\nlocation. Operations team members are managers of the location. Rights are typically granted\nthrough user and location groups. You can learn more about rights and capabilities in the\n[Owners and managers of listings guide](https://support.google.com/business/answer/9178945)."]]