type CustomCriteria (v202411)
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Last updated 2025-08-06 UTC.
[null,null,["Last updated 2025-08-06 UTC."],[[["\u003cp\u003eCustom Criteria enables custom criteria targeting on custom targeting keys of predefined or freeform types.\u003c/p\u003e\n"],["\u003cp\u003eIt requires the custom targeting key ID and the IDs of custom targeting values for targeting.\u003c/p\u003e\n"],["\u003cp\u003eIt uses a comparison operator (IS or IS_NOT) to define the targeting logic.\u003c/p\u003e\n"],["\u003cp\u003eIt's utilized by various services including AdRuleService, AudienceSegmentService, ForecastService, and others for refined ad targeting.\u003c/p\u003e\n"]]],["The `CustomCriteria` object, used for custom targeting, works with predefined or freeform `CustomTargetingKey` types. It requires a `keyId` (the ID of a `CustomTargetingKey`) and an array of `valueIds` (IDs of `CustomTargetingValue` objects). A comparison `operator` (IS or IS_NOT) is also required, which determines if it will search for an id or all ids that are not listed. `CustomCriteria` inherits from `CustomCriteriaNode` and `CustomCriteriaLeaf`.\n"],null,["# type CustomCriteria (v202411)\n\n**Service** \n**AdRuleService** [AdjustmentService](/ad-manager/api/reference/v202411/AdjustmentService.CustomCriteria) [AudienceSegmentService](/ad-manager/api/reference/v202411/AudienceSegmentService.CustomCriteria) [ForecastService](/ad-manager/api/reference/v202411/ForecastService.CustomCriteria) [LineItemService](/ad-manager/api/reference/v202411/LineItemService.CustomCriteria) [NativeStyleService](/ad-manager/api/reference/v202411/NativeStyleService.CustomCriteria) [ProposalLineItemService](/ad-manager/api/reference/v202411/ProposalLineItemService.CustomCriteria) [ProposalService](/ad-manager/api/reference/v202411/ProposalService.CustomCriteria) [PublisherQueryLanguageService](/ad-manager/api/reference/v202411/PublisherQueryLanguageService.CustomCriteria) [TargetingPresetService](/ad-manager/api/reference/v202411/TargetingPresetService.CustomCriteria) [YieldGroupService](/ad-manager/api/reference/v202411/YieldGroupService.CustomCriteria) **Inheritance** \n[CustomCriteriaNode](/ad-manager/api/reference/v202411/AdRuleService.CustomCriteriaNode) \n▼\n[CustomCriteriaLeaf](/ad-manager/api/reference/v202411/AdRuleService.CustomCriteriaLeaf) \n▼\n[AudienceSegmentCriteria](/ad-manager/api/reference/v202411/AdRuleService.AudienceSegmentCriteria) [CmsMetadataCriteria](/ad-manager/api/reference/v202411/AdRuleService.CmsMetadataCriteria) **CustomCriteria**\n\nA [CustomCriteria](/ad-manager/api/reference/v202411/AdRuleService.CustomCriteria) object is used to perform custom criteria targeting on custom targeting\nkeys of type [CustomTargetingKey.Type.PREDEFINED](/ad-manager/api/reference/v202411/CustomTargetingService.CustomTargetingKey.Type#PREDEFINED) or [CustomTargetingKey.Type.FREEFORM](/ad-manager/api/reference/v202411/CustomTargetingService.CustomTargetingKey.Type#FREEFORM).\n\n*** ** * ** ***\n\nNamespace\n:\n `https://www.google.com/apis/ads/publisher/v202411`\n\n| Field ----- ||\n|----------------|----------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------|\n| **`CustomCriteriaNode` (inherited)** ||\n| **`CustomCriteriaLeaf` (inherited)** ||\n| **`CustomCriteria`** ||\n| ### `keyId` | ` `xsd:`long` The [CustomTargetingKey.id](/ad-manager/api/reference/v202411/CustomTargetingService.CustomTargetingKey#id) of the [CustomTargetingKey](/ad-manager/api/reference/v202411/CustomTargetingService.CustomTargetingKey) object that was created using [CustomTargetingService](/ad-manager/api/reference/v202411/CustomTargetingService). This attribute is required. |\n| ### `valueIds` | ` `xsd:`long[]` The ids of [CustomTargetingValue](/ad-manager/api/reference/v202411/CustomTargetingService.CustomTargetingValue) objects to target the custom targeting key with id [CustomCriteria.keyId](/ad-manager/api/reference/v202411/AdRuleService.CustomCriteria#keyId). This attribute is required. |\n| ### `operator` | ` `[CustomCriteria.ComparisonOp...](/ad-manager/api/reference/v202411/AdRuleService.CustomCriteria.ComparisonOperator \"CustomCriteria.ComparisonOperator\")` ` The comparison operator. This attribute is required. *** ** * ** *** **Enumerations** `IS` : `IS_NOT` : \u003cbr /\u003e |"]]
