type MobileApplicationTargeting (v202411)
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Provides line items the ability to target or exclude users' mobile applications.
- Namespace
-
https://www.google.com/apis/ads/publisher/v202411
Field
|
mobileApplicationIds
|
xsd:long[]
The IDs that are being targeted or excluded by the
LineItem.
|
isTargeted
|
xsd:boolean
Indicates whether mobile apps should be targeted or excluded. This attribute is optional and
defaults to true.
|
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Last updated 2025-08-06 UTC.
[null,null,["Last updated 2025-08-06 UTC."],[[["\u003cp\u003eMobileApplicationTargeting allows line items to target or exclude users based on their mobile applications.\u003c/p\u003e\n"],["\u003cp\u003eTargeting can be specified using mobile application IDs, enabling advertisers to reach specific app users.\u003c/p\u003e\n"],["\u003cp\u003eAdvertisers can choose to either include (target) or exclude users of specified mobile applications.\u003c/p\u003e\n"],["\u003cp\u003eThe default behavior is to target the specified mobile applications unless explicitly set to exclude.\u003c/p\u003e\n"]]],[],null,["# type MobileApplicationTargeting (v202411)\n\n**Service** \n[AdRuleService](/ad-manager/api/reference/v202411/AdRuleService.MobileApplicationTargeting) **AdjustmentService** [ForecastService](/ad-manager/api/reference/v202411/ForecastService.MobileApplicationTargeting) [LineItemService](/ad-manager/api/reference/v202411/LineItemService.MobileApplicationTargeting) [NativeStyleService](/ad-manager/api/reference/v202411/NativeStyleService.MobileApplicationTargeting) [ProposalLineItemService](/ad-manager/api/reference/v202411/ProposalLineItemService.MobileApplicationTargeting) [ProposalService](/ad-manager/api/reference/v202411/ProposalService.MobileApplicationTargeting) [PublisherQueryLanguageService](/ad-manager/api/reference/v202411/PublisherQueryLanguageService.MobileApplicationTargeting) [TargetingPresetService](/ad-manager/api/reference/v202411/TargetingPresetService.MobileApplicationTargeting) [YieldGroupService](/ad-manager/api/reference/v202411/YieldGroupService.MobileApplicationTargeting) **Dependencies** \n[Targeting](/ad-manager/api/reference/v202411/AdjustmentService.Targeting) \n▼\n**MobileApplicationTargeting**\n\nProvides line items the ability to target or exclude users' mobile applications.\n\n*** ** * ** ***\n\nNamespace\n:\n `https://www.google.com/apis/ads/publisher/v202411`\n\n| Field ----- ||\n|----------------------------|------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------|\n| ### `mobileApplicationIds` | ` `xsd:`long[]` The [IDs](/ad-manager/api/reference/v202411/MobileApplicationService.MobileApplication#applicationId) that are being targeted or excluded by the [LineItem](/ad-manager/api/reference/v202411/ForecastService.LineItem). |\n| ### `isTargeted` | ` `xsd:`boolean` Indicates whether mobile apps should be targeted or excluded. This attribute is optional and defaults to `true`. |"]]
