type MobileApplicationTargeting (v202411)
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Provides line items the ability to target or exclude users' mobile applications.
- Namespace
-
https://www.google.com/apis/ads/publisher/v202411
Field
|
mobileApplicationIds
|
xsd:long[]
The IDs that are being targeted or excluded by the
LineItem.
|
isTargeted
|
xsd:boolean
Indicates whether mobile apps should be targeted or excluded. This attribute is optional and
defaults to true.
|
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Last updated 2025-08-06 UTC.
[null,null,["Last updated 2025-08-06 UTC."],[[["\u003cp\u003eMobileApplicationTargeting allows line items to target or exclude users based on their mobile applications.\u003c/p\u003e\n"],["\u003cp\u003eTargeting can be achieved by specifying mobile application IDs, and you can choose to either include or exclude specific apps.\u003c/p\u003e\n"],["\u003cp\u003eThis targeting feature uses the \u003ccode\u003emobileApplicationIds\u003c/code\u003e and \u003ccode\u003eisTargeted\u003c/code\u003e fields for specifying apps and targeting preference, respectively.\u003c/p\u003e\n"],["\u003cp\u003eThe \u003ccode\u003eisTargeted\u003c/code\u003e field defaults to \u003ccode\u003etrue\u003c/code\u003e, implying inclusion targeting if not explicitly set.\u003c/p\u003e\n"]]],["The content defines the `MobileApplicationTargeting` feature, which allows line items to target or exclude users based on mobile applications. Key actions include using `mobileApplicationIds` (a list of application IDs) to specify target/excluded apps. The `isTargeted` field, defaulting to `true`, determines whether the specified applications are being included or excluded. The feature is accessible through several services, including AdRuleService, AdjustmentService, ForecastService, and others within the namespace `https://www.google.com/apis/ads/publisher/v202411`.\n"],null,["# type MobileApplicationTargeting (v202411)\n\n**Service** \n[AdRuleService](/ad-manager/api/reference/v202411/AdRuleService.MobileApplicationTargeting) [AdjustmentService](/ad-manager/api/reference/v202411/AdjustmentService.MobileApplicationTargeting) [ForecastService](/ad-manager/api/reference/v202411/ForecastService.MobileApplicationTargeting) [LineItemService](/ad-manager/api/reference/v202411/LineItemService.MobileApplicationTargeting) [NativeStyleService](/ad-manager/api/reference/v202411/NativeStyleService.MobileApplicationTargeting) [ProposalLineItemService](/ad-manager/api/reference/v202411/ProposalLineItemService.MobileApplicationTargeting) **ProposalService** [PublisherQueryLanguageService](/ad-manager/api/reference/v202411/PublisherQueryLanguageService.MobileApplicationTargeting) [TargetingPresetService](/ad-manager/api/reference/v202411/TargetingPresetService.MobileApplicationTargeting) [YieldGroupService](/ad-manager/api/reference/v202411/YieldGroupService.MobileApplicationTargeting) **Dependencies** \n[Targeting](/ad-manager/api/reference/v202411/ProposalService.Targeting) \n▼\n**MobileApplicationTargeting**\n\nProvides line items the ability to target or exclude users' mobile applications.\n\n*** ** * ** ***\n\nNamespace\n:\n `https://www.google.com/apis/ads/publisher/v202411`\n\n| Field ----- ||\n|----------------------------|------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------|\n| ### `mobileApplicationIds` | ` `xsd:`long[]` The [IDs](/ad-manager/api/reference/v202411/MobileApplicationService.MobileApplication#applicationId) that are being targeted or excluded by the [LineItem](/ad-manager/api/reference/v202411/ForecastService.LineItem). |\n| ### `isTargeted` | ` `xsd:`boolean` Indicates whether mobile apps should be targeted or excluded. This attribute is optional and defaults to `true`. |"]]
