AppEngagementAdInfo
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App engagement ads allow you to write text encouraging a specific action in the app, like checking in, making a purchase, or booking a flight. They allow you to send users to a specific part of your app where they can find what they're looking for easier and faster.
| Fields |
headlines[]
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AdTextAsset
List of text assets for headlines. When the ad serves the headlines will be selected from this list.
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descriptions[]
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AdTextAsset
List of text assets for descriptions. When the ad serves the descriptions will be selected from this list.
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images[]
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AdImageAsset
List of image assets that may be displayed with the ad.
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videos[]
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AdVideoAsset
List of video assets that may be displayed with the ad.
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Except as otherwise noted, the content of this page is licensed under the Creative Commons Attribution 4.0 License, and code samples are licensed under the Apache 2.0 License. For details, see the Google Developers Site Policies. Java is a registered trademark of Oracle and/or its affiliates.
Last updated 2025-08-07 UTC.
[null,null,["Last updated 2025-08-07 UTC."],[],[],null,["# AppEngagementAdInfo\n\nApp engagement ads allow you to write text encouraging a specific action in the app, like checking in, making a purchase, or booking a flight. They allow you to send users to a specific part of your app where they can find what they're looking for easier and faster.\n\n| Fields ||\n|----------------------|-------------------------------------------------------------------------------------------------------------------------------------------------------------------------|\n| ### `headlines[]` | [AdTextAsset](/google-ads/api/reference/rpc/v19/AdTextAsset) List of text assets for headlines. When the ad serves the headlines will be selected from this list. |\n| ### `descriptions[]` | [AdTextAsset](/google-ads/api/reference/rpc/v19/AdTextAsset) List of text assets for descriptions. When the ad serves the descriptions will be selected from this list. |\n| ### `images[]` | [AdImageAsset](/google-ads/api/reference/rpc/v19/AdImageAsset) List of image assets that may be displayed with the ad. |\n| ### `videos[]` | [AdVideoAsset](/google-ads/api/reference/rpc/v19/AdVideoAsset) List of video assets that may be displayed with the ad. |"]]
