KeywordForecastMetrics
Stay organized with collections
Save and categorize content based on your preferences.
| Fields |
average_cpa_micros
|
int64
Average cost per acquisition calculated as cost_micros / conversions.
|
average_cpc_micros
|
int64
The average cpc. Available only if clicks > 0.
|
click_through_rate
|
double
The average click through rate. Available only if impressions > 0.
|
clicks
|
double
The total number of clicks.
|
conversion_rate
|
double
Forecasted conversion rate.
|
conversions
|
double
Forecasted number of conversions: clicks * conversion_rate.
|
cost_micros
|
int64
The total cost.
|
impressions
|
double
The total number of impressions.
|
Except as otherwise noted, the content of this page is licensed under the Creative Commons Attribution 4.0 License, and code samples are licensed under the Apache 2.0 License. For details, see the Google Developers Site Policies. Java is a registered trademark of Oracle and/or its affiliates.
Last updated 2025-12-12 UTC.
[null,null,["Last updated 2025-12-12 UTC."],[],[]]