ExternalAttributionData
Contains additional information about externally attributed conversions.
Fields |
external_attribution_credit
|
double
Represents the fraction of the conversion that is attributed to the Google Ads click.
|
external_attribution_model
|
string
Specifies the attribution model name.
|
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Last updated 2024-11-25 UTC.
[null,null,["Last updated 2024-11-25 UTC."],[[["This page provides details about externally attributed conversions, offering insights into how much credit a Google Ads click receives for a conversion that happens outside of Google Ads."],["You can find information on two specific fields: `external_attribution_credit`, which indicates the portion of the conversion attributed to the Google Ads click, and `external_attribution_model`, which specifies the attribution model used."]]],[]]