OptimizationGoalType
The type of optimization goal
| Enums |
UNSPECIFIED
|
Not specified. |
UNKNOWN
|
Used as a return value only. Represents value unknown in this version. |
CALL_CLICKS
|
Optimize for call clicks. Call click conversions are times people selected 'Call' to contact a store after viewing an ad. |
DRIVING_DIRECTIONS
|
Optimize for driving directions. Driving directions conversions are times people selected 'Get directions' to navigate to a store after viewing an ad. |
APP_PRE_REGISTRATION
|
Optimize for pre-registration. Pre-registration conversions are the number of pre-registration signups to receive a notification when the app is released. |
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Last updated 2024-02-20 UTC.
[null,null,["Last updated 2024-02-20 UTC."],[[["The optimization goal determines what action you want users to take after viewing your ad, such as calling your store, getting directions, or pre-registering for an app."],["You can select from various optimization goals including call clicks, driving directions, and app pre-registration, with unspecified and unknown serving as default or error values."],["Each optimization goal tracks a specific user action: `CALL_CLICKS` for calls, `DRIVING_DIRECTIONS` for navigation requests, and `APP_PRE_REGISTRATION` for app sign-ups."]]],[]]
